Die besten 25 Bücher zu Product Management

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Product Management Bücher: Inspired von Marty Cagan


Marty Cagan
How To Create Products Customers Love
4.4 (503 Rezensionen)
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Worum geht's in Inspired?

Inspired describes the best practices of creating successful software products and explains the most common pitfalls and how to avoid them. The lessons are applicable in a range of product environments, from fledgling start-ups to large corporations.

Wer Inspired lesen sollte

  • Anyone interested in a behind-the-scenes view of how great software products are created
  • Anyone working or wishing to work in software product management
  • Anyone hoping to build innovative software products

Product Management Bücher: Scrum von Jeff Sutherland


Jeff Sutherland
The Art of Doing Twice the Work in Half the Time
4.4 (338 Rezensionen)
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Worum geht's in Scrum?

Learn all about Scrum, the project management system that has revolutionized the technology industry. This is a uniquely adaptive, flexible system that allows teams to plan realistically and adjust their goals through constant feedback. By using Scrum, your team can improve their productivity (and the final result) without creating needless stress or working longer hours.

Wer Scrum lesen sollte

  • Anyone whose business is struggling to make ends meet
  • Anyone who wants to be more productive in less time
  • Anyone who manages a team

Product Management Bücher: Start at the End von Matt Wallaert

Start at the End

Matt Wallaert
How to Build Products That Create Change
4.3 (157 Rezensionen)
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Worum geht's in Start at the End?

Start at the End (2019) provides a highly practical, step-by-step approach to designing products and services that make an impact on the world. Drawing on behavioral science, the process begins with a simple question: How do we want our potential consumers to act? It then works backward to figure out how to make that vision a reality. 

Wer Start at the End lesen sollte

  • Start-up employees looking for a way to shake up their industry’s playing field 
  • Leaders of established companies looking for their next big idea 
  • Entrepreneurs interested in applying behavioral science to their pursuit of business

Product Management Bücher: The Agile Leader von Simon Hayward

The Agile Leader

Simon Hayward
How to Create an Agile Business in the Digital Age
4.4 (232 Rezensionen)
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Worum geht's in The Agile Leader?

The Agile Leader (2018) explores how leaders can steer traditional organizations in the fast-paced digital world. These blinks show that agile working can help corporate teams to compete with start-ups, and to keep up with ever-changing customer expectations.

Wer The Agile Leader lesen sollte

  • Managers hoping to boost their team’s productivity
  • Entrepreneurs looking for a fresh perspective
  • Management consultants seeking new insights

Product Management Bücher: Radical Product Thinking von R. Dutt

Radical Product Thinking

R. Dutt
The New Mindset for Innovating Smarter
4.1 (344 Rezensionen)
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Worum geht's in Radical Product Thinking?

Radical Product Thinking (2021) lays out a step-by-step approach to developing game-changing products. Taking aim at the iteration-led approaches to product development that have become popular in recent years, it provides an inspiring, vision-driven alternative. 

Wer Radical Product Thinking lesen sollte

  • Product developers 
  • Entrepreneurs 
  • Change-makers

Product Management Bücher: The Business of Belonging von David Spinks

The Business of Belonging

David Spinks
How to Build Communities that Grow the Bottom Line
4.6 (87 Rezensionen)
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Worum geht's in The Business of Belonging?

The Business of Belonging (2021) explores how businesses can harness the power of online communities for the benefit of both themselves and their customers.

Wer The Business of Belonging lesen sollte

  • Community professionals seeking to hone their craft
  • Businesspeople who’d like to tap into the power of community
  • Marketeers on the lookout for new approaches

Product Management Bücher: Self-Made Boss von Jackie Reses and Lauren Weinberg

Self-Made Boss

Jackie Reses and Lauren Weinberg
Advice, Hacks, and Lessons from Small Business Owners
4.4 (160 Rezensionen)
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Worum geht's in Self-Made Boss?

Self-Made Boss (2022) is a practical starter kit for anyone looking to start a small business. It’s packed with advice and case studies looking at small businesses from across the United States, with step-by-step instructions for turning your great idea into a successful business. 

Wer Self-Made Boss lesen sollte

  • Small business owners
  • Aspiring entrepreneurs
  • Anyone curious about how brands are built from the ground up

Product Management Bücher: Continuous Discovery Habits  von Teresa Torres

Continuous Discovery Habits

Teresa Torres
Discover Products that Create Customer Value and Business Value
4.2 (282 Rezensionen)
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Worum geht's in Continuous Discovery Habits ?

Continuous Discovery Habits (2021) explores how product managers and designers can keep making a positive impact on their customers’ lives. It explores an optimal decision-making process for product teams, so that they can continue to improve their offerings. 

Wer Continuous Discovery Habits lesen sollte

  • Product managers looking for a new way of working
  • Entrepreneurs seeking a fresh perspective on creativity
  • Product designers

Product Management Bücher: Learning Agile von Andrew Stellman and Jennifer Greene

Learning Agile

Andrew Stellman and Jennifer Greene
Understanding Scrum, XP, Lean, and Kanban
4.3 (340 Rezensionen)
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Worum geht's in Learning Agile?

Learning Agile (2015) is a no-nonsense guide to an often misunderstood concept – agile. The reason for that misunderstanding is simple: all too often, agile is bandied about as a one-size-fits-all solution to every conceivable organizational difficulty. Longtime agile practitioners Andrew Stellman and Jennifer Greene don’t see it that way. For them, agile is a great tool, but you have to know how – and when and why – to use it. And that starts with getting a grasp on agile’s underlying principles. 

Wer Learning Agile lesen sollte

  • Software developers
  • Team leaders 
  • Project managers

Product Management Bücher: The Direct to Consumer Playbook von Mike Stevens

The Direct to Consumer Playbook

Mike Stevens
The Stories and Strategies of the Brands that Wrote the DTC Rules
4.0 (55 Rezensionen)
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Worum geht's in The Direct to Consumer Playbook?

The Direct to Consumer Playbook (2022) takes a look at how some of the world’s top e-commerce brands got to where they are today. Through a series of inspiring interviews with DTC founders, you’ll discover stories of both failure and success – and be much better placed to build your own DTC company.

Wer The Direct to Consumer Playbook lesen sollte

  • Entrepreneurs looking for tips on how to build their own DTC business
  • Founders in need of inspiration on how to move forward
  • Anyone interested in how DTC brands sell their products

Product Management Bücher: Empowered von Marty Cagan with Chris Jones


Marty Cagan with Chris Jones
Ordinary People, Extraordinary Products
4.1 (90 Rezensionen)
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Worum geht's in Empowered?

Empowered (2020) is a written master class that guides ordinary people to create extraordinary products. Discover how to create profitable products that consumers love!

Wer Empowered lesen sollte

  • Tech product owners looking to lead with purpose
  • Lovers of influential product designs
  • Anyone curious about how great tech gets made

Product Management Bücher: How Big Things Get Done von Bent Flyvbjerg and Dan Gardner

How Big Things Get Done

Bent Flyvbjerg and Dan Gardner
The Surprising Factors Behind Every Successful Project, from Home Renovations to Space Exploration
4.0 (227 Rezensionen)
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Worum geht's in How Big Things Get Done?

How Big Things Get Done (2023) explores what it takes to make large-scale projects work. It tackles tough questions like why so many big projects fail, and what makes the ones that succeed stand out from the rest. With real-life success stories as well as cautionary tales, its lessons can be applied to projects of any size, shape, or form. 

Wer How Big Things Get Done lesen sollte

  • Project managers looking to hone in their skills
  • Anyone about to embark on a new project or start a new business
  • Fans of Elon Musk wanting to learn how he works his magic

Product Management Bücher: Unreasonable Hospitality von Will Guidara

Unreasonable Hospitality

Will Guidara
The Remarkable Power of Giving People More Than They Expect
4.4 (359 Rezensionen)
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Worum geht's in Unreasonable Hospitality?

Unreasonable Hospitality (2022) illustrates how surpassing expectations can take your service-based business to the next level. Through a collection of anecdotes and firsthand experiences, it imparts valuable insights into customer service, as well as employee management.

Wer Unreasonable Hospitality lesen sollte

  • Hospitality professionals
  • Anyone in the service industry
  • Business owners and leaders

Product Management Bücher: 12 Months to $1 Million von Ryan Daniel Moran

12 Months to $1 Million

Ryan Daniel Moran
How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
3.9 (256 Rezensionen)
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Worum geht's in 12 Months to $1 Million?

12 Months to $1 Million (2020) serves as your catalyst for creating a seven-figure business within just a year. By uncovering a mixture of pragmatic strategies and hard-earned wisdom, it places you, the aspiring entrepreneur, in the driving seat. Your journey to financial independence and business success starts here.

Wer 12 Months to $1 Million lesen sollte

  • Aspiring entrepreneurs seeking practical strategies for financial independence
  • Existing business owners aiming to scale their ventures
  • Individuals interested in e-commerce and product innovation

Product Management Bücher: The Mythical Man-Month von Frederick P. Brooks

The Mythical Man-Month

Frederick P. Brooks
Essays on Software Engineering
3.9 (50 Rezensionen)
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Worum geht's in The Mythical Man-Month?

The Mythical Man-Month (1975) invites you into the intriguing world of software development. It stirs the pot of conventional wisdom, and introduces fresh perspectives on team dynamics, project timelines, and the very nature of software complexity. Prepare to see the tech realm with fresh eyes and a renewed perspective.

Wer The Mythical Man-Month lesen sollte

  • Software project managers seeking insight
  • Developers navigating team dynamics
  • Tech enthusiasts exploring industry history

Product Management Bücher: The Stakeholder Strategy von Ann Svendsen

The Stakeholder Strategy

Ann Svendsen
Profiting from Collaborative Business Relationships
2.6 (8 Rezensionen)
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Worum geht's in The Stakeholder Strategy?

The Stakeholder Strategy (1998) provides a business case for building for transitioning from transactional, profit-maximizing models to a "Third Way" approach built on mutually beneficial partnerships across stakeholders. It makes the research-backed case that stakeholder-oriented companies leading with higher purpose outperform rivals in the long run, and offers a framework for building stronger and more impactful stakeholder relationships. 

Wer The Stakeholder Strategy lesen sollte

  • Executives wanting a more purpose-driven approach
  • Mission-driven entrepreneurs 
  • Leaders across all business functions

Product Management Bücher: Jobs to Be Done von Stephen Wunker, Jessica Wattman & David Farber

Jobs to Be Done

Stephen Wunker, Jessica Wattman & David Farber
A Roadmap for Customer-Centered Innovation
4.1 (41 Rezensionen)
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Worum geht's in Jobs to Be Done?

Jobs to Be Done (2016) offers an up-to-date look at one of the most respected strategies for creating sought-after, innovative products. This methodology is laser-focused on customer research and understanding what they need in order to get jobs done.

Wer Jobs to Be Done lesen sollte

  • CEOs looking for new ideas
  • Marketing and design fanatics
  • Research and development teams

Product Management Bücher: Obviously Awesome von April Dunford

Obviously Awesome

April Dunford
How to Nail Product Positioning so Customers Get It, Buy It, Love It
3.9 (178 Rezensionen)
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Worum geht's in Obviously Awesome?

Obviously Awesome (2019) is a guide on how to master the art of product positioning. It compiles insights and strategies from two decades of experience in B2B tech marketing, providing actionable advice for selling a product's unique attributes to the right audience. 

Wer Obviously Awesome lesen sollte

  • Startup founders in technology sectors
  • Marketing professionals specializing in B2B products
  • Entrepreneurs looking to improve market fit

Product Management Bücher: Competing Against Luck von Clayton M. Christensen, Taddy Hall, Karen Dillon & David S. Duncan

Competing Against Luck

Clayton M. Christensen, Taddy Hall, Karen Dillon & David S. Duncan
The Story of Innovation and Customer Choice
4.2 (202 Rezensionen)
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Worum geht's in Competing Against Luck?

Competing Against Luck (2016) challenges you to rethink innovation and growth through what is known as the jobs to be done theory. This transformative concept invites you to understand on a deeper level why customers make the choices they do, thereby helping you shape how you develop and market your products or services. Dive into a world where success hinges not on luck but on a profound comprehension of your customer’s true needs and desires.

Wer Competing Against Luck lesen sollte

  • Business leaders seeking innovative growth strategies
  • Entrepreneurs exploring customer-centric product development
  • Marketing professionals interested in consumer behavior insights

Product Management Bücher: Product Operations von Melissa Perri & Denise Tilles

Product Operations

Melissa Perri & Denise Tilles
How Successful Companies Build Better Products at Scale
3.6 (36 Rezensionen)
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Worum geht's in Product Operations?

Product Operations (2022) makes the case for implementing dedicated systems and roles to align complex product development processes across an organization. Covering team structures, discovery methods, development workflows, and continuous optimization, it provides frameworks to facilitate cross-functional transparency and harmony from conception through to delivery and iteration. 

Wer Product Operations lesen sollte

  • Product managers seeking insights into implementing product operations
  • Business analysts and product owners looking to streamline product roadmaps, release oversight or feedback integration
  • Collaborators in marketing, sales or UX design who want to better understand the broader vision of the product life cycle

Product Management Bücher: Wiring the Winning Organization von Gene Kim & Steven J. Spear

Wiring the Winning Organization

Gene Kim & Steven J. Spear
Unleashing Our Collective Greatness Through Simplification, Slowification, and Amplification
4.3 (12 Rezensionen)
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Worum geht's in Wiring the Winning Organization?

Wiring the Winning Organization (2023) delves into the art of transforming mundane workplaces into hubs of efficiency and innovation. It provides a practical three-part roadmap for leaders to rewire organizational dynamics and achieve exceptional success.

Wer Wiring the Winning Organization lesen sollte

  • Aspiring organizational alchemists
  • Efficiency-seeking team leaders
  • Innovation-hungry executives

Product Management Bücher: The Geek Way von Andrew McAfee

The Geek Way

Andrew McAfee
The Radical Mindset that Drives Extraordinary Results
4.2 (39 Rezensionen)
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Worum geht's in The Geek Way?

The Geek Way (2022) explores how modern tech giants construct organizational cultures that empower employees and accelerate results. It provides a blueprint for how leaders in any industry can transform sluggish bureaucracies into dynamic drivers of growth by implementing lessons from Silicon Valley.

Wer The Geek Way lesen sollte

  • Leaders seeking cultural revitalization within their organizations
  • Managers wanting to spark innovation
  • Directors aiming to empower teams

Product Management Bücher: Well-Designed von Jon Kolko


Jon Kolko
How to Use Empathy to Create Products People Love
3.7 (183 Rezensionen)
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Worum geht's in Well-Designed?

Well-Designed (2014) is about the transformative power of empathy in product design. It explains how understanding and empathizing with users can lead to innovative and beloved products. The book offers practical advice on observing user behavior, understanding their needs, and creating products that resonate deeply with them.

Wer Well-Designed lesen sollte

  • Product designers
  • User experience professionals
  • Innovative entrepreneurs

Product Management Bücher: A Cure for the Common Company von Richard Safeer

A Cure for the Common Company

Richard Safeer
A Well-Being Prescription for a Happier, Healthier, and More Resilient Workforce
3.7 (3 Rezensionen)
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Worum geht's in A Cure for the Common Company?

A Cure for the Common Company (2023) delves into transforming traditional business environments into dynamic, health-centric workplaces. It emphasizes the importance of integrating well-being into corporate culture, outlining strategies for creating a more engaged, productive, and healthy workforce.

Wer A Cure for the Common Company lesen sollte

  • Leaders who want to look after their team
  • Working professionals who value their health
  • Anyone trying to build a company culture of well-being 

Product Management Bücher: Going on Offense von Behnam Tabrizi

Going on Offense

Behnam Tabrizi
A Leader's Playbook for Perpetual Innovation
4.0 (4 Rezensionen)
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Worum geht's in Going on Offense?

Going on Offense (2023) equips you with the strategies to transform your organization into a powerhouse of innovation. Dive into the stories of industry giants who dared to be different, and learn how to apply their bold approaches to your own challenges. Unleash your potential to lead change and drive your company toward a future of continuous growth and success.

Wer Going on Offense lesen sollte

  • Aspiring tech industry leaders
  • Corporate strategy enthusiasts
  • Innovation-driven business students

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