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The Thank You Economy

How social media changed business, and what that means for your company.

By Gary Vaynerchuk
15-minute read
Audio available
The Thank You Economy by Gary Vaynerchuk

The Thank You Economy (2011) describes how the advent of social media has changed the relationship between companies and their customers. It shows just how critical online engagement is for companies who want to succeed, and offers tips on how companies can use social media to influence their public image along the way.

  • CEOs
  • Anyone in middle management
  • Anyone interested in launching a start-up

Gary Vaynerchuk is a public speaker, wine critic at the video blog WineLibraryTV and author of the bestseller Crush It! (also available in blinks). In addition, he is the founder of the wine retail store Wine Library and co-founder of the social media consulting agency Vaynermedia.

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