The Hero with a Thousand Faces (1948) is a seminal work of comparative mythology. It reveals that foundational myths from around the world share similar structures and themes, which trace back to some of our earliest stories and continue to hold a strong power over us today.
How to Take Smart Notes (2017) is exactly that – an explanation of how and why to take smart notes. It explains how this simple, little-known, and often misunderstood technique can aid your thinking, writing, and learning. With the help of smart notes, you may never face the horror of a blank page again.
Communicate with Mastery (2020) is a practical guide for senior leaders wishing to improve their communication skills. It provides actionable advice and useful strategies to become an influential speaker and a compelling writer.
On Writing Well (1976) by William Zinsser is an indispensable guide to the art and craft of nonfiction writing. Adapted from Zinsser’s writing course at Yale University, this handbook introduces the principles of good writing in a warm, accessible way. What’s more, it’s packed with tips, tricks, and tools for polishing prose to perfection.
Told from the personal perspective of author Anne Lamott, Bird by Bird is a guide toward becoming a better writer and improving your life along the way. Lamott’s distinctive approach, honesty and personal anecdotes make this book a must for writers or anyone who wants to become one.
Wired for Story (2012) takes findings from modern brain science to explain why exactly certain stories suck us in, while others leave us bored and disengaged. By using some fundamental techniques drawn from understanding what makes us tick, writers can craft more compelling stories.
Persuasive Copywriting (2019) is a valuable guide to the world of copywriting, with tips on how to get the attention and keep the interest of customers, as well as generate those all-important sales for your client. Author Andy Maslen takes time-tested techniques that have proven reliable for generations and shows how these are being successfully applied in an online world that’s increasingly focused on content marketing.
Reading Like a Writer (2006) shows us how to read literary masterpieces with open eyes. These blinks explain the patterns of writing that make fiction memorable, powerful and authentic, helping us slow down our reading and find more enjoyable experiences in every book.
Write it Down, Make it Happen (2001) offers useful and practical advice for your personal, professional or romantic life. The advice is centered around writing down your goals and visualizing both your fears and aspirations as a way to overcome your perceived limitations and make your dreams reality.
The Sense of Style (2014) offers a refreshing and relevant guide to writing potent, readable texts of all kinds. Instead of extolling the same confusing and sometimes counter-intuitive rules found in traditional style guides, The Sense of Style offers simple tricks and heuristics guaranteed to improve your writing.
Writing That Works (1981) is the definitive guide to business writing. These blinks are full of advice on how to write clear, compelling and succinct business communications, covering everything from quarterly reports to presentations, emails and even resumes.
Written in History (2018) takes a look at some of the world’s most important letters. From love letters revealing the intimate sides of Mozart and Stalin to political statements which altered the course of history, these blinks guide you through the personal thoughts of many renowned figures of the past. As you’ll see, letters give us insight into historical events as well as remind us what it means to be human.
Everybody Writes (2014) gives you invaluable advice on how to create great content, from using correct grammar to crafting engaging posts, tweets and emails. With just a handful of simple rules, these blinks will help you gain a better understanding of how to use the right words to keep customers coming back for more.
Sex, Lies, and Handwriting (2006) is an informative guide to spotting the clues in a person’s handwriting that reveal their true nature. Filled with real-world examples, these blinks offer fascinating insights into the world of handwriting analysis and what we reveal about ourselves every time we put pen to paper. With this information, you’ll never look at a signature the same way again!
Write Your Book in a Flash (2018) provides a comprehensive roadmap to writing non-fiction business books. By following its clear system, you can create a quality book quickly and effectively, to showcase that you’re a leader in your field.
Do I Make Myself Clear? (2017) offers a much-needed look at why clear and concise messages are, now more than ever, so important. There is an overwhelming abundance of content these days, and yet finding the truth has never been more difficult. Politicians and marketing executives use deliberately misleading words that obscure the truth and leave us confused and distrustful. Other times, bad writing simply leaves us scratching our heads. If we hope to better understand the facts, we need more people who can deliver clear and meaningful writing.