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How to Begin (2022) argues that you unlock your greatness by working on the hard things. The things that matter. Not to your partner, friends, or family – but to you. The hardest part isn’t the work itself, though. It’s identifying the kinds of projects that are worth investing your time in. Projects which give your life meaning. And that’s what this book is really about: helping you discover worthy goals.

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Michael Bungay Stanier is the bestselling author of the Coaching Habit, a book about management that has sold close to a million copies and garnered over 1,000 five star reviews on Amazon. He is also the founder of the learning-and-development company Box of Crayons, well-known podcaster, and consultant with clients around the world.

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Unprepared to Entrepreneur (2021) is a frank, lively guide to starting a business for those who fear they don’t have the requisite knowledge, worry they’ll fail, or aren’t sure how to begin. Packed with practical tips and personal anecdotes, it shows you that to be successful in the business world, you don’t need a perfect plan or an expensive degree. You just need a vision, the motivation –⁠ or madness –⁠ to make it happen, and the resilience to always get back up on your feet.

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Sonya Barlow is an entrepreneur, public speaker, and diversity business coach. In 2018, she founded the LMF Network, a nonprofit community-building and mentorship organization for women and minorities, and is the host of the BBC Asian Network’s The Everyday Hustle and Capital One’s Champions of Change podcast. She received the 2017 We Are the City Rising Star award and, in both 2020 and 2021, she was named one of the Most Influential Women in UK Technology by Computer Weekly.

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Twelve and a Half (2021) is a frank, straight-talking guide to the twelve emotional skills that will bring you success in business and in life. Combining anecdotes from the author’s experience as well as typical business scenarios, it shows how, in the grand scheme of things, “soft” skills can actually be more important than the oft-prioritized “hard” skills. With a strong foundation in emotional intelligence, executives, founders, and entrepreneurs can navigate even the most difficult of situations with poise and confidence.

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Gary Vaynerchuk is an entrepreneur and internet personality. He is the cofounder of Resy and Empathy Wines and the founder of VaynerX and its subsidiary, VaynerMedia. He hosts several YouTube and radio shows, including Wine & Web, the #AskGaryVee Show, and DailyVee, and he was listed as one of Forbes’ Top Social Influencers in 2017.

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Boss It (2020) is every aspiring entrepreneurs’ starter guide. Filled with both practical guidance and inspiring motivation, this book outlines all you need to know to turn your dream into a fully established business.

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Carl Reader is an entrepreneur and motivational speaker who has founded and invested in countless businesses in the course of his career. He is the chairman of d&t, a business advisory firm, and was listed on City AM’s Top 100 Entrepreneurs of 2016.

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Show Your Work! (2014) is your guide to becoming findable. It’s about leveraging your network instead of wasting time “networking” in the traditional sense. Filled with actionable advice, it shows how to let others into your process by being productive, open, and generous – and outlines the benefits you’ll receive in return.

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Austin Kleon, a writer and visual artist, is a best-selling author of four books, including Steal Like An Artist and Keep Going. He's also a newspaper blackout poet. Kleon has spoken about creativity in the digital age for organizations like Pixar, Google, SXSW, TEDx, and the Economist, and his work has been featured in the New York Times and the Wall Street Journal.

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Start Finishing (2019) is a guide for turning your ideas into projects that you can push all the way to completion. It shares easy-to-follow steps and tips for selecting the right idea, making it feasible, and overcoming any challenges that you may encounter along the way.

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Charlie Gilkey is a philosopher, army veteran, and entrepreneur. His company, Productive Flourishing, is dedicated to helping creatives, entrepreneurs, and leaders thrive in their work and personal lives. Gilkey is also the author of The Small Business Life Cycle and the host of the Productive Flourishing podcast.

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The Motivation Myth (2018) debunks the idea that you need motivation for success. Drawing on the author’s own experiences and examples from high achievers across a range of fields, it shows you how to cultivate a process to reach your goals and enjoy fulfillment along the way.

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Jeff Haden is a ghostwriter, speaker, LinkedIn Influencer, and contributing writer to Inc. Magazine. His work has appeared in Time, the Huffington Post, Fast Company, and Business Insider, and on Yahoo! Small Business, and MSNBC.

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Being Boss (2018) is a guide for creative entrepreneurs determined to build successful businesses. From fostering the right mentality to establishing boundaries, setting goals, and taking time away, Being Boss shares helpful tactics for having it all, in work and in lif

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Kathleen Shannon is the co-owner of a branding agency, and Emily Thompson is the creative founder of a retail company. Together, Shannon and Thompson have established a community, platform, and podcast that helps creative entrepreneurs build lucrative businesses. They’ve been featured by Entrepreneur, Forbes, and Marie Claire.

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Clockwork (2018) explains how entrepreneurs can grow their enterprises without sacrificing their sanity. The trick is implementing smart systems and standard operating procedures that allow your business to run like clockwork without your constant input, freeing you up to tackle the challenges or embrace the opportunities that come your way.

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Mike Michalowicz knows a thing or two about starting successful businesses. By age 35, he’d grown two multimillion-dollar companies from the ground up. Since then he’s added author, angel investor, and speaker to his CV. In books like Clockwork, Fix This Next, and The Pumpkin Plan, Michalowicz shares his wealth of experience in small-business strategy.

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Employee to Entrepreneur (2018) demonstrates how to transition from the mentality of an employee to that of an entrepreneur. It shows how you can pursue purpose in your work while avoiding the pitfalls that most first-time entrepreneurs encounter. With practical strategies for launching and testing your ideas, this exploration of the entrepreneurial mindset proves that anyone can find fulfillment in work and in life when equipped with the right tools and attitude.

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Steve Glaveski is the co-founder and CEO of Collective Campus, an innovation accelerator based in Australia and Singapore. He also hosts the award-winning Future Squared podcast and is the best-selling author of Time Rich.

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Working in the Gig Economy (2018) is a practical guide to the competitive world of self-employment. How do you learn to enjoy the freedom of self-employment, and how do you make sure you don’t fall into the traps of burnout and disappointed clients? Thomas Oppong lays out the most effective ways to succeed in the gig economy.

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Thomas Oppong is a writer who specializes in entrepreneurship, strategy, business development, and marketing. His work has been published by the likes of CNBC, Inc. Magazine, and The Business Insider, and he curates a weekly newsletter for over 45,000 subscribers. Oppong is also the founder of Allstartups.com, a website that provides resources for start-ups and entrepreneurs.

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Business for Bohemians (2016) provides creative, free-spirited individualists with an alternative path to making a living. Combining practical advice, philosophical reflections, and autobiographical anecdotes, it shows that you can enter the world of business without sacrificing your bohemian values.

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Tom Hodgkinson is the founder and editor of the Idler magazine. He is the bestselling author of How to Be Idle, How to Be Free, Brave Old World, and The Idle Parent. Along with his partner, he is also the founder of the Idler Academy of Philosophy, Husbandry and Merriment, which offers online and offline courses in a wide range of subjects – from business to philosophy.

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How to Have a Happy Hustle (2019) is an empowering guide to making ideas happen. Puncturing the mystique surrounding successful startups, Bec Evans reveals how anyone can grow an idea into a business by starting small, thinking creatively and getting feedback from their target market. Most importantly, by focusing on the process of testing and building an idea, connecting with people, and learning from mistakes a happy hustle redefines success to include personal growth, fulfilment as well as financial gain.

How to Have a Happy Hustle won the Startup Inspiration category at the Business Book Awards 2020.

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Bec Evans is a former head of innovation whose side hustle became a startup. As well as running Prolifiko, she's a writer, speaker and coach. She helps busy people find the time for creative side projects and coaches budding entrepreneurs to make their ideas a reality.

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Free Prize Inside (2004) provides practical answers to one of the most pressing questions facing marketers, entrepreneurs, and business owners today: In a world where people no longer pay attention to traditional advertising, how can you stand out from the crowd and reach your audience? Seth Godin shows that by tapping into the power of small-scale innovations, you can make your product, service, or company so remarkable, it will generate enough buzz to break through the noise of modern life.

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Seth Godin is a best-selling author, public speaker, and entrepreneur. He has written 19 books, including the New York Times bestseller Tribes and the Wall Street Journal bestseller Purple Cow, which is the prequel to Free Prize Inside. He was the founder of Squidoo and Yoyodyne, as well as altMBA – an online leadership and management training program. In 2018, he was inducted into the Marketing Hall of Fame.

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How to Be a Capitalist Without Any Capital (2019) unlocks the secrets of the capitalist system to show budding entrepreneurs how to make big bucks without burning the candle at both ends. Packed with creative hacks and actionable advice, self-made multimillionaire Nathan Latka demolishes the myth that you need a ton of money or a dazzlingly original idea to get rich. So what do you do need? Simple: a willingness to break established rules and chart your own course.

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Nathan Latka is an entrepreneur who started out on his path to success at the age of 19 with just $119 in his bank account. He is the founder of Heyo, an app that helps businesses market their services on Facebook, and the cloud computing company SaaS. Latka also hosts Top Entrepreneurs, a popular podcast on which he interviews the world’s leading CEOs. How to Be a Capitalist Without Any Capital is his first book.

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Maynard Webb is an investor, the former COO of eBay and Chairman of the Board of Directors at Yahoo. He specializes in supporting promising startups, and also has his own startup, Everwise, which mentors entrepreneurs.

Carlye Adler is a prize-winning journalist who has co-authored numerous books, including the New York Times bestsellers Meditation For Fidgety Skeptics (2017) and Startup Land (2014). She is also a regular contributor to magazines such as Business Week and Forbes.

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Company of One (2019) presents an alternative philosophy of business success – one that turns conventional wisdom on its head by prizing less over more, small over large and niche over mass. In the course of laying out this philosophy, it also provides practical strategies for developing your own small-scale business enterprise – one that can provide you with enough free time, independence and income to live the life you want to live.

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Paul Jarvis is a web designer, writer, educator and entrepreneur who has been working for himself for about 20 years. His past clients include Microsoft, Mercedes-Benz and Warner Music. His writing and ideas have been published and profiled in magazines and outlets such as WIRED, Vice, Fast Company and USA Today.

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Reinvent Yourself (2016) shares practical techniques on how to continually reevaluate and readjust your approach to life and to business in order to forge your own path to success. Author James Altucher illustrates how to do this using inspirational stories drawn from the religious leaders, artists and billionaire entrepreneurs from whom he learned the art of self-reinvention.

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James Altucher is a successful entrepreneur, podcaster and angel investor. He’s also the author of several books that have made the Wall Street Journal best-seller list, including Choose Yourself. He has cofounded 20 companies, 17 of which have failed. These experiences drove him to reevaluate his approach to both business and life, leading him to the insights that he shares on his podcast, the James Altucher Show, which has amassed more than 50 million downloads to date.

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The Worst Business Model in the World (2018) takes a look at a business model that seems like a nightmare on paper but works like a dream in the real world. Traditionalists might call it anarchic but, as the go-getters putting it into practice know, there’s nothing wrong with a bit of creative chaos, especially if it helps you do more of what you love and less of what you hate.

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Danny Schuman is a writer and marketer who embarked on his path as a self-starting entrepreneur after realizing he wanted to spend more time being creative and less time battling bureaucracy. He founded Twist, a marketing-consultancy start-up, in 2009. Almost a decade later, the company is still going strong. When he’s not taking care of things there, you can find Schuman speaking about and running workshops on his insights at businesses, incubators, and co-working spaces.

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Poke the Box (2015) dives deep into today’s connected economy, where initiative and innovation are more important than financial capital or prestige. If you want to embrace innovation and be the first to stick your neck out with a new idea, you must overcome your fear of failure and keep bouncing back when you get knocked down. This is a handbook for those who need a push to take their ideas off the drawing board and into the real world.

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Seth Godin is the former vice president of direct marketing at Yahoo! and the current CEO and founder of Squidoo.com. He is also the author of the world’s most popular marketing blog, as well as over a dozen internationally bestselling books, many of which have shifted the way people think about marketing. These books include Unleashing the Ideavirus, Tribes and Linchpin.

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