[{"id":"632304506cee07000838b338","kind":"book","slug":"build-en","title":"Build","subtitle":"An Unorthodox Guide to Making Things Worth Making","subtitleHtmlSafe":"An Unorthodox Guide to Making Things Worth Making","aboutTheBook":"

Build (2022) is a self-styled “mentor in a box” –⁠ an encyclopedia of business advice about everything from getting a job and managing a team to telling a story around your product and being a successful CEO. A mentor is an absolute must-have for anyone who aspires to start and run a business –⁠ but not everyone has one available right away. That’s what Build is for.

","aboutTheAuthor":"

Tony Fadell is best known for cocreating the iPod and iPhone, founding Nest, and creating the Nest Learning Thermostat. He is now the Principal at Future Shape, a venture capital firm that invests in and mentors startups with world-changing potential. Before any of his major successes, Fadell started his career at one of the countless Silicon Valley startups that believed it could conquer the world but instead crashed and burned.

","buyOnAmazonUrl":"/en/books-purchase/build-en","author":"Tony Fadell","truncatedAuthor":"Tony Fadell","sourceAuthor":"Tony Fadell","url":"https://www.blinkist.com/en/books/build-en","browseUrl":"/en/app/books/build-en","previewUrl":"/en/books/build-en","readUrl":"https://www.blinkist.com/en/nc/reader/build-en","playUrl":"https://www.blinkist.com/en/nc/reader/build-en?play=1","readingDuration":19,"minutesToRead":19,"publishedAt":"2022-09-19T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/632304506cee07000838b338/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/632304506cee07000838b338/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/632304506cee07000838b338/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/632304506cee07000838b338/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/632304506cee07000838b338/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/632304506cee07000838b338/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/632304506cee07000838b338/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/632304506cee07000838b338/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":5,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.2,"totalRatings":258,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"54788e1066333100094b0000","url":"/en/content/categories/management-and-leadership-en","sprite":"management-and-leadership","slug":"management-and-leadership-en","title":"Management & Leadership","subtitle":"Every great leader has unique secrets to success, but what’s one they all agree on? Books! Read up, step up, and shine."}]},{"id":"63199d396cee0700085f7f65","kind":"book","slug":"renegade-marketing-en","title":"Renegade Marketing","subtitle":"12 Steps to Building Unbeatable B2B Brands","subtitleHtmlSafe":"12 Steps to Building Unbeatable B2B Brands","aboutTheBook":"

Renegade Marketing (2021) is an incisive guide to becoming a cutting-edge B2B marketer in today’s frenetic corporate climate. It distinguishes four key characteristics of very successful marketing executives and shows you how you can apply them in your own company. Most importantly, it demonstrates how to create meaningful brands that are embodied at every level of your organization.

","aboutTheAuthor":"

Drew Neisser is the founder of Renegade, the award-winning exclusively B2B marketing company. He’s helped dozens of companies create unbeatable brands and shared the stories of over 400 inspiring CMOs on his podcast Renegade Thinkers Unite. Neisser publishes a regular column for Ad Age and has been featured on ABC News, CNBC, and CBS Radio.

","buyOnAmazonUrl":"/en/books-purchase/renegade-marketing-en","author":"Drew Neisser","truncatedAuthor":"Drew Neisser","sourceAuthor":"Drew Neisser","url":"https://www.blinkist.com/en/books/renegade-marketing-en","browseUrl":"/en/app/books/renegade-marketing-en","previewUrl":"/en/books/renegade-marketing-en","readUrl":"https://www.blinkist.com/en/nc/reader/renegade-marketing-en","playUrl":"https://www.blinkist.com/en/nc/reader/renegade-marketing-en?play=1","readingDuration":18,"minutesToRead":18,"publishedAt":"2022-09-13T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/63199d396cee0700085f7f65/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/63199d396cee0700085f7f65/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/63199d396cee0700085f7f65/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/63199d396cee0700085f7f65/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/63199d396cee0700085f7f65/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/63199d396cee0700085f7f65/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/63199d396cee0700085f7f65/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/63199d396cee0700085f7f65/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":4,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Marketing & Sales","sprite":"marketing-and-sales","slug":"marketing-and-sales-en"},"averageRating":4.2,"totalRatings":133,"categories":[{"id":"50744610e4b0c9817ab36595","url":"/en/content/categories/marketing-and-sales-en","sprite":"marketing-and-sales","slug":"marketing-and-sales-en","title":"Marketing & Sales","subtitle":"It’s not all subliminal messages and snake oil. Here the experts spill on content marketing and sales strategies for the 21st century."}]},{"id":"62ab432e6cee07000872cecd","kind":"book","slug":"the-innovators-dilemma-en","title":"The Innovator’s Dilemma","subtitle":"When New Technologies Cause Great Firms to Fail","subtitleHtmlSafe":"When New Technologies Cause Great Firms to Fail","aboutTheBook":"

The Innovator’s Dilemma explains why so many well-established companies fail dismally when faced with the emerging markets they create. This Blink focuses on one of the book’s central themes: disruptive innovation.

","aboutTheAuthor":"

Clayton M. Christensen (1952–2020) was a professor at Harvard Business School and one of the foremost management researchers in the world. He wrote numerous books and more than a hundred articles. The Economist named his book The Innovator’s Dilemma as one of the six most important business books ever.

","buyOnAmazonUrl":"/en/books-purchase/the-innovators-dilemma-en","author":"Clayton Christensen","truncatedAuthor":"Clayton Christensen","sourceAuthor":"Clayton Christensen","url":"https://www.blinkist.com/en/books/the-innovators-dilemma-en","browseUrl":"/en/app/books/the-innovators-dilemma-en","previewUrl":"/en/books/the-innovators-dilemma-en","readUrl":"https://www.blinkist.com/en/nc/reader/the-innovators-dilemma-en","playUrl":"https://www.blinkist.com/en/nc/reader/the-innovators-dilemma-en?play=1","readingDuration":14,"minutesToRead":14,"publishedAt":"2022-06-21T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/62ab432e6cee07000872cecd/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/62ab432e6cee07000872cecd/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/62ab432e6cee07000872cecd/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/62ab432e6cee07000872cecd/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/62ab432e6cee07000872cecd/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/62ab432e6cee07000872cecd/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/62ab432e6cee07000872cecd/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/62ab432e6cee07000872cecd/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":3,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Technology & the Future","sprite":"technology-and-the-future","slug":"technology-and-the-future-en"},"averageRating":4.4,"totalRatings":300,"categories":[{"id":"5881d8367cc9ae0004da51dc","url":"/en/content/categories/technology-and-the-future-en","sprite":"technology-and-the-future","slug":"technology-and-the-future-en","title":"Technology & the Future","subtitle":"AI, fake news, and the future of tech: Stay up-to-date on what's to come."},{"id":"5478905464393200083f0000","url":"/en/content/categories/productivity-and-time-management-en","sprite":"productivity-and-time-management","slug":"productivity-and-time-management-en","title":"Productivity","subtitle":"Ready to start making more of each minute? Find your strategy here and get going."},{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"54788e1066333100094b0000","url":"/en/content/categories/management-and-leadership-en","sprite":"management-and-leadership","slug":"management-and-leadership-en","title":"Management & Leadership","subtitle":"Every great leader has unique secrets to success, but what’s one they all agree on? Books! Read up, step up, and shine."},{"id":"5b868363b238e1000726ccb1","url":"/en/content/categories/creativity-en","sprite":"creativity","slug":"creativity-en","title":"Creativity","subtitle":"Wanna boost your creative energy? Find inspiration for some outside-the-box thinking."}]},{"id":"6298833f6cee070008553a61","kind":"book","slug":"make-no-small-plans-en","title":"Make No Small Plans","subtitle":"Lessons on Thinking Big, Chasing Dreams, and Building Community","subtitleHtmlSafe":"Lessons on Thinking Big, Chasing Dreams, and Building Community","aboutTheBook":"

Make No Small Plans (2022) is the inside story of how a group of young entrepreneurs created one of the world’s most exciting platforms for global events and conferences – the Summit Series. This isn’t just a chance for them to recount their company’s history, though. Packed with actionable takeaways and business wisdom, this is a book designed to inspire readers on their own entrepreneurial journeys.

","aboutTheAuthor":"

Elliott Bisnow, Jeff Rosenthal, Jeremy Schwartz, and Brett Leve are the cofounders and co-owners of Summit Group, an organization dedicated to fostering a global community of business and thought leaders. They’re also active investors through the Summit Action Fund, an investment vehicle that has backed up-and-coming start-ups like Uber and Warby Parker at critical moments in their development.

","buyOnAmazonUrl":"/en/books-purchase/make-no-small-plans-en","author":"Elliott Bisnow","truncatedAuthor":"Elliott Bisnow, Brett Leve,...","sourceAuthor":"Elliott Bisnow, Brett Leve, Jeff Rosenthal and Jeremy Schwartz","url":"https://www.blinkist.com/en/books/make-no-small-plans-en","browseUrl":"/en/app/books/make-no-small-plans-en","previewUrl":"/en/books/make-no-small-plans-en","readUrl":"https://www.blinkist.com/en/nc/reader/make-no-small-plans-en","playUrl":"https://www.blinkist.com/en/nc/reader/make-no-small-plans-en?play=1","readingDuration":22,"minutesToRead":22,"publishedAt":"2022-06-06T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/6298833f6cee070008553a61/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6298833f6cee070008553a61/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/6298833f6cee070008553a61/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6298833f6cee070008553a61/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/6298833f6cee070008553a61/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6298833f6cee070008553a61/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/6298833f6cee070008553a61/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6298833f6cee070008553a61/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":5,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.1,"totalRatings":278,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"5b868435b238e1000726ccba","url":"/en/content/categories/career-and-success-en","sprite":"career-and-success","slug":"career-and-success-en","title":"Career & Success","subtitle":"With these titles, climbing the job ladder will be as easy as 1-2-3."}]},{"id":"619e31766cee07000894556e","kind":"book","slug":"radical-product-thinking-en","title":"Radical Product Thinking","subtitle":"The New Mindset for Innovating Smarter","subtitleHtmlSafe":"The New Mindset for Innovating Smarter","aboutTheBook":"

Radical Product Thinking (2021) lays out a step-by-step approach to developing game-changing products. Taking aim at the iteration-led approaches to product development that have become popular in recent years, it provides an inspiring, vision-driven alternative.

","aboutTheAuthor":"

R. Dutt is an entrepreneur, a product thinking advisor at the Monetary Authority of Singapore, and an instructor in entrepreneurship at Northeastern University’s D’Amore-McKim School of Business. She was the cofounder of Lobby7 and Likelii, and she’s worked in key positions at Starent Networks and Allant. Radical Product Thinking is her first book.

","buyOnAmazonUrl":"/en/books-purchase/radical-product-thinking-en","author":"R. Dutt","truncatedAuthor":"R. Dutt","sourceAuthor":"R. Dutt","url":"https://www.blinkist.com/en/books/radical-product-thinking-en","browseUrl":"/en/app/books/radical-product-thinking-en","previewUrl":"/en/books/radical-product-thinking-en","readUrl":"https://www.blinkist.com/en/nc/reader/radical-product-thinking-en","playUrl":"https://www.blinkist.com/en/nc/reader/radical-product-thinking-en?play=1","readingDuration":23,"minutesToRead":23,"publishedAt":"2021-11-26T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/619e31766cee07000894556e/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/619e31766cee07000894556e/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/619e31766cee07000894556e/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/619e31766cee07000894556e/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/619e31766cee07000894556e/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/619e31766cee07000894556e/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/619e31766cee07000894556e/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/619e31766cee07000894556e/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":7,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.1,"totalRatings":300,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"54788e1066333100094b0000","url":"/en/content/categories/management-and-leadership-en","sprite":"management-and-leadership","slug":"management-and-leadership-en","title":"Management & Leadership","subtitle":"Every great leader has unique secrets to success, but what’s one they all agree on? Books! Read up, step up, and shine."},{"id":"5b868363b238e1000726ccb1","url":"/en/content/categories/creativity-en","sprite":"creativity","slug":"creativity-en","title":"Creativity","subtitle":"Wanna boost your creative energy? Find inspiration for some outside-the-box thinking."}]},{"id":"611fc7fe6cee070007cf6a57","kind":"book","slug":"the-entrepreneurs-weekly-nietzsche-en","title":"The Entrepreneur's Weekly Nietzsche","subtitle":"A Book for Disruptors","subtitleHtmlSafe":"A Book for Disruptors","aboutTheBook":"

The Entrepreneur's Weekly Nietzsche (2021) is a how-to guide for disruptors, examining the surprising ways in which this nineteenth-century philosopher can instruct and inspire twenty-first-century entrepreneurs. From business pitches to pride, and from victory to progress, it offers food for thought from an unfamiliar but stimulating perspective.

","aboutTheAuthor":"

Dave Jilk is a former serial entrepreneur. He now spends his time writing on entrepreneurship and AI, as well as composing poetry and dabbling in philosophy.

Brad Feld is an investor and entrepreneur. He’s a partner at the venture capital firm Foundry Group and cofounder of Techstars, a global platform for investment and innovation. He’s also written several books on venture capital and entrepreneurship.

","buyOnAmazonUrl":"/en/books-purchase/the-entrepreneurs-weekly-nietzsche-en","author":"Dave Jilk and Brad Feld ","truncatedAuthor":"Dave Jilk and Brad Feld","sourceAuthor":"Dave Jilk and Brad Feld ","url":"https://www.blinkist.com/en/books/the-entrepreneurs-weekly-nietzsche-en","browseUrl":"/en/app/books/the-entrepreneurs-weekly-nietzsche-en","previewUrl":"/en/books/the-entrepreneurs-weekly-nietzsche-en","readUrl":"https://www.blinkist.com/en/nc/reader/the-entrepreneurs-weekly-nietzsche-en","playUrl":"https://www.blinkist.com/en/nc/reader/the-entrepreneurs-weekly-nietzsche-en?play=1","readingDuration":21,"minutesToRead":21,"publishedAt":"2021-08-27T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/611fc7fe6cee070007cf6a57/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/611fc7fe6cee070007cf6a57/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/611fc7fe6cee070007cf6a57/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/611fc7fe6cee070007cf6a57/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/611fc7fe6cee070007cf6a57/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/611fc7fe6cee070007cf6a57/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/611fc7fe6cee070007cf6a57/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/611fc7fe6cee070007cf6a57/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":6,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.0,"totalRatings":79,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"5b868335b238e100074cc4f8","url":"/en/content/categories/philosophy-en","sprite":"philosophy","slug":"philosophy-en","title":"Philosophy","subtitle":"Want to learn about life, death and everything in between from the wisest who have ever lived? Turn to these sage philosophers for answers to all your burning questions."}]},{"id":"610d2ea66cee070007427619","kind":"book","slug":"rapid-growth-done-right-en","title":"Rapid Growth, Done Right","subtitle":"Lead, Influence and Innovate for Success","subtitleHtmlSafe":"Lead, Influence and Innovate for Success","aboutTheBook":"

Rapid Growth, Done Right (2020) sets out a blueprint for leading an organization focused on growth. It explains how a symbiotic relationship among creative, technical, and business minds is a prerequisite for success. To achieve this success as a leader, you’ll need to familiarize yourself with each of these different areas, communicate fluently, and inspire innovation.

","aboutTheAuthor":"

Val Wright is an internationally recognized innovation and leadership expert. She has worked with many Fortune 500 companies as a growth accelerator, including Microsoft, Financial Times, Amazon, and the LA Lakers. She’s also the author of Thoughtfully Ruthless (2016), which was named best business book by the NYC Big Book Awards and Independent Press Awards.

","buyOnAmazonUrl":"/en/books-purchase/rapid-growth-done-right-en","author":"Val Wright","truncatedAuthor":"Val Wright","sourceAuthor":"Val Wright","url":"https://www.blinkist.com/en/books/rapid-growth-done-right-en","browseUrl":"/en/app/books/rapid-growth-done-right-en","previewUrl":"/en/books/rapid-growth-done-right-en","readUrl":"https://www.blinkist.com/en/nc/reader/rapid-growth-done-right-en","playUrl":"https://www.blinkist.com/en/nc/reader/rapid-growth-done-right-en?play=1","readingDuration":19,"minutesToRead":19,"publishedAt":"2021-08-12T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/610d2ea66cee070007427619/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/610d2ea66cee070007427619/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/610d2ea66cee070007427619/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/610d2ea66cee070007427619/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/610d2ea66cee070007427619/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/610d2ea66cee070007427619/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/610d2ea66cee070007427619/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/610d2ea66cee070007427619/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":6,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.0,"totalRatings":52,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"54788e1066333100094b0000","url":"/en/content/categories/management-and-leadership-en","sprite":"management-and-leadership","slug":"management-and-leadership-en","title":"Management & Leadership","subtitle":"Every great leader has unique secrets to success, but what’s one they all agree on? Books! Read up, step up, and shine."},{"id":"5b868435b238e1000726ccba","url":"/en/content/categories/career-and-success-en","sprite":"career-and-success","slug":"career-and-success-en","title":"Career & Success","subtitle":"With these titles, climbing the job ladder will be as easy as 1-2-3."}]},{"id":"6102b8956cee070007d9f43f","kind":"book","slug":"disrupt-you-en","title":"Disrupt You!","subtitle":"Master Personal Transformation, Seize Opportunity, and Thrive in the Era of Endless Innovation","subtitleHtmlSafe":"Master Personal Transformation, Seize Opportunity, and Thrive in the Era of Endless Innovation","aboutTheBook":"

Disrupt You! (2015) is an entrepreneur’s guide to driving innovation and impact. It draws on some of the biggest success stories in business and offers actionable tips for solving real-world problems and finding opportunity in failure.

","aboutTheAuthor":"

Jay Samit is a serial disruptor and one of the world’s leading experts on entrepreneurship. Over the past three decades, he has raised hundreds of millions of dollars for start-ups, advised Fortune 500 firms, and helped transform entire industries. He is also an adjunct professor at the University of Southern California’s Viterbi School of Engineering.

","buyOnAmazonUrl":"/en/books-purchase/disrupt-you-en","author":"Jay Samit","truncatedAuthor":"Jay Samit","sourceAuthor":"Jay Samit","url":"https://www.blinkist.com/en/books/disrupt-you-en","browseUrl":"/en/app/books/disrupt-you-en","previewUrl":"/en/books/disrupt-you-en","readUrl":"https://www.blinkist.com/en/nc/reader/disrupt-you-en","playUrl":"https://www.blinkist.com/en/nc/reader/disrupt-you-en?play=1","readingDuration":20,"minutesToRead":20,"publishedAt":"2021-08-02T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/6102b8956cee070007d9f43f/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6102b8956cee070007d9f43f/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/6102b8956cee070007d9f43f/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6102b8956cee070007d9f43f/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/6102b8956cee070007d9f43f/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6102b8956cee070007d9f43f/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/6102b8956cee070007d9f43f/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6102b8956cee070007d9f43f/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":6,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.5,"totalRatings":247,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"5b868435b238e1000726ccba","url":"/en/content/categories/career-and-success-en","sprite":"career-and-success","slug":"career-and-success-en","title":"Career & Success","subtitle":"With these titles, climbing the job ladder will be as easy as 1-2-3."}]},{"id":"60ddd5f86cee070007f2caa1","kind":"book","slug":"the-innovation-stack-en","title":"The Innovation Stack","subtitle":"Building an Unbeatable Business One Crazy Idea at a Time","subtitleHtmlSafe":"Building an Unbeatable Business One Crazy Idea at a Time","aboutTheBook":"

The Innovation Stack (2020) explores what it takes to be a true entrepreneur – that is, to find a problem no one else has solved, and do everything you can to solve it. It reveals how two friends built a billion-dollar financial-services company from the ground up through courage, ingenuity, and a touch of humor.

","aboutTheAuthor":"

Jim McKelvey is a serial entrepreneur and inventor. In 2009, he cofounded Square, the acclaimed financial-payments company that’s now worth upward of $100 billion. In 2016, he founded Invisibly, which powers micropayments for online content. Before his entrepreneurial escapades, McKelvey made his living as a glass artist.

","buyOnAmazonUrl":"/en/books-purchase/the-innovation-stack-en","author":"Jim McKelvey","truncatedAuthor":"Jim McKelvey","sourceAuthor":"Jim McKelvey","url":"https://www.blinkist.com/en/books/the-innovation-stack-en","browseUrl":"/en/app/books/the-innovation-stack-en","previewUrl":"/en/books/the-innovation-stack-en","readUrl":"https://www.blinkist.com/en/nc/reader/the-innovation-stack-en","playUrl":"https://www.blinkist.com/en/nc/reader/the-innovation-stack-en?play=1","readingDuration":28,"minutesToRead":28,"publishedAt":"2021-07-12T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/60ddd5f86cee070007f2caa1/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60ddd5f86cee070007f2caa1/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/60ddd5f86cee070007f2caa1/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60ddd5f86cee070007f2caa1/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/60ddd5f86cee070007f2caa1/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60ddd5f86cee070007f2caa1/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/60ddd5f86cee070007f2caa1/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60ddd5f86cee070007f2caa1/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":8,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.6,"totalRatings":112,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"5b8685ddb238e100074cc4fb","url":"/en/content/categories/biography-and-memoir-en","sprite":"biography-and-memoir","slug":"biography-and-memoir-en","title":"Biography & Memoir","subtitle":"Mandela to Marie Curie, Steve Jobs to Toussaint L’Ouverture—learn the life lessons of giants."}]},{"id":"60b617076cee070007ae2e64","kind":"book","slug":"start-finishing-en","title":"Start Finishing","subtitle":"How to Go from Idea to Done","subtitleHtmlSafe":"How to Go from Idea to Done","aboutTheBook":"

Start Finishing (2019) is a guide for turning your ideas into projects that you can push all the way to completion. It shares easy-to-follow steps and tips for selecting the right idea, making it feasible, and overcoming any challenges that you may encounter along the way.

","aboutTheAuthor":"

Charlie Gilkey is a philosopher, army veteran, and entrepreneur. His company, Productive Flourishing, is dedicated to helping creatives, entrepreneurs, and leaders thrive in their work and personal lives. Gilkey is also the author of The Small Business Life Cycle and the host of the Productive Flourishing podcast.

","buyOnAmazonUrl":"/en/books-purchase/start-finishing-en","author":"Charlie Gilkey","truncatedAuthor":"Charlie Gilkey","sourceAuthor":"Charlie Gilkey","url":"https://www.blinkist.com/en/books/start-finishing-en","browseUrl":"/en/app/books/start-finishing-en","previewUrl":"/en/books/start-finishing-en","readUrl":"https://www.blinkist.com/en/nc/reader/start-finishing-en","playUrl":"https://www.blinkist.com/en/nc/reader/start-finishing-en?play=1","readingDuration":19,"minutesToRead":19,"publishedAt":"2021-06-05T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/60b617076cee070007ae2e64/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60b617076cee070007ae2e64/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/60b617076cee070007ae2e64/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60b617076cee070007ae2e64/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/60b617076cee070007ae2e64/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60b617076cee070007ae2e64/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/60b617076cee070007ae2e64/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60b617076cee070007ae2e64/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":7,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Productivity","sprite":"productivity-and-time-management","slug":"productivity-and-time-management-en"},"averageRating":4.6,"totalRatings":97,"categories":[{"id":"5478905464393200083f0000","url":"/en/content/categories/productivity-and-time-management-en","sprite":"productivity-and-time-management","slug":"productivity-and-time-management-en","title":"Productivity","subtitle":"Ready to start making more of each minute? Find your strategy here and get going."},{"id":"50647d0ee4b08bcecce09449","url":"/en/content/categories/personal-growth-and-self-improvement-en","sprite":"personal-growth-and-self-improvement","slug":"personal-growth-and-self-improvement-en","title":"Personal Development","subtitle":"Looking to ditch your bad habits for good and become a winner at the game of life? You’re in the right place."}]},{"id":"60b4e4c16cee070007c62a6b","kind":"book","slug":"testing-business-ideas-en","title":"Testing Business Ideas","subtitle":"A Field Guide for Rapid Experimentation","subtitleHtmlSafe":"A Field Guide for Rapid Experimentation","aboutTheBook":"

Testing Business Ideas (2021) explores how entrepreneurs can use experimentation to give their new venture the best chance of success. It outlines the rationale behind testing, and describes a framework for deciding how to proceed.

","aboutTheAuthor":"

As well as being an author, David J. Bland is the founder of Precoil, a strategy consultancy that helps businesses test their ideas. Alexander Osterwalder is a business theorist and entrepreneur who specializes in business modeling.

","buyOnAmazonUrl":"/en/books-purchase/testing-business-ideas-en","author":"David J. Bland and Alexander Osterwalder","truncatedAuthor":"David J. Bland and...","sourceAuthor":"David J. Bland and Alexander Osterwalder","url":"https://www.blinkist.com/en/books/testing-business-ideas-en","browseUrl":"/en/app/books/testing-business-ideas-en","previewUrl":"/en/books/testing-business-ideas-en","readUrl":"https://www.blinkist.com/en/nc/reader/testing-business-ideas-en","playUrl":"https://www.blinkist.com/en/nc/reader/testing-business-ideas-en?play=1","readingDuration":24,"minutesToRead":24,"publishedAt":"2021-06-03T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/60b4e4c16cee070007c62a6b/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60b4e4c16cee070007c62a6b/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/60b4e4c16cee070007c62a6b/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60b4e4c16cee070007c62a6b/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/60b4e4c16cee070007c62a6b/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60b4e4c16cee070007c62a6b/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/60b4e4c16cee070007c62a6b/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60b4e4c16cee070007c62a6b/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":7,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.4,"totalRatings":77,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."}]},{"id":"60a381c96cee07000750337b","kind":"book","slug":"alien-thinking-en","title":"ALIEN Thinking","subtitle":"The Unconventional Path to Breakthrough Ideas","subtitleHtmlSafe":"The Unconventional Path to Breakthrough Ideas","aboutTheBook":"

Alien Thinking (2021) is a simple guide to having great ideas. Rather than simply waiting for inspiration to strike, it lays out five key skills that enable anyone to innovate on demand.

","aboutTheAuthor":"

Cyril Bouquet, Jean-Louis Barsoux, and Michael Wade are professors of innovation and strategy at the Institute of Management Development in Switzerland. Together, they have collaborated with dozens of corporations, start-ups, and state agencies, helping them to generate and implement the ideas they need to succeed.

","buyOnAmazonUrl":"/en/books-purchase/alien-thinking-en","author":"Cyril Bouquet","truncatedAuthor":"Cyril Bouquet, Jean-Louis...","sourceAuthor":"Cyril Bouquet, Jean-Louis Barsoux and Michael Wade","url":"https://www.blinkist.com/en/books/alien-thinking-en","browseUrl":"/en/app/books/alien-thinking-en","previewUrl":"/en/books/alien-thinking-en","readUrl":"https://www.blinkist.com/en/nc/reader/alien-thinking-en","playUrl":"https://www.blinkist.com/en/nc/reader/alien-thinking-en?play=1","readingDuration":18,"minutesToRead":18,"publishedAt":"2021-05-21T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/60a381c96cee07000750337b/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60a381c96cee07000750337b/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/60a381c96cee07000750337b/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60a381c96cee07000750337b/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/60a381c96cee07000750337b/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60a381c96cee07000750337b/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/60a381c96cee07000750337b/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/60a381c96cee07000750337b/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":6,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Creativity","sprite":"creativity","slug":"creativity-en"},"averageRating":4.0,"totalRatings":158,"categories":[{"id":"5b868363b238e1000726ccb1","url":"/en/content/categories/creativity-en","sprite":"creativity","slug":"creativity-en","title":"Creativity","subtitle":"Wanna boost your creative energy? Find inspiration for some outside-the-box thinking."},{"id":"5b868435b238e1000726ccba","url":"/en/content/categories/career-and-success-en","sprite":"career-and-success","slug":"career-and-success-en","title":"Career & Success","subtitle":"With these titles, climbing the job ladder will be as easy as 1-2-3."}]},{"id":"6098fa886cee0700071523c4","kind":"book","slug":"diffusion-of-innovations-en","title":"Diffusion of Innovations","subtitle":"Find out how to increase the chances of your innovation being adopted","subtitleHtmlSafe":"Find out how to increase the chances of your innovation being adopted","aboutTheBook":"

Diffusion of Innovations is an examination of the many ways that new ideas and technologies come to be adopted by users. In particular, this book describes in detail the stages an innovation passes through on its route to adoption, the different types of people that adopt innovations and how the process of diffusion can be influenced.

","aboutTheAuthor":"

Dr. Everett M. Rogers is a pioneer of research on innovation diffusion, and coined the now-famous phrase, “early adopter.” Before his death in 2004, Rogers was a Distinguished Professor Emeritus in the Department of Communication and Journalism at the University of New Mexico.

","buyOnAmazonUrl":"/en/books-purchase/diffusion-of-innovations-en","author":"Everett M. Rogers","truncatedAuthor":"Everett M. Rogers","sourceAuthor":"Everett M. Rogers","url":"https://www.blinkist.com/en/books/diffusion-of-innovations-en","browseUrl":"/en/app/books/diffusion-of-innovations-en","previewUrl":"/en/books/diffusion-of-innovations-en","readUrl":"https://www.blinkist.com/en/nc/reader/diffusion-of-innovations-en","playUrl":"https://www.blinkist.com/en/nc/reader/diffusion-of-innovations-en?play=1","readingDuration":18,"minutesToRead":18,"publishedAt":"2021-05-11T15:07:18.344+00:00","isAudio":false,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/6098fa886cee0700071523c4/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6098fa886cee0700071523c4/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/6098fa886cee0700071523c4/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6098fa886cee0700071523c4/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/6098fa886cee0700071523c4/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6098fa886cee0700071523c4/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/6098fa886cee0700071523c4/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/6098fa886cee0700071523c4/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":11,"hasAudio":false,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.3,"totalRatings":24,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."}]},{"id":"601d462b6cee0700078f64dd","kind":"book","slug":"the-creator-mindset-en","title":"The Creator Mindset","subtitle":"92 Tools to Unlock the Secrets to Innovation, Growth, and Sustainability","subtitleHtmlSafe":"92 Tools to Unlock the Secrets to Innovation, Growth, and Sustainability","aboutTheBook":"

The Creator Mindset (2020) is a comprehensive guide to incorporating creativity into everything you do. Far from being something that only artists possess, creativity is in fact an essential ingredient in any successful career or business. Unfortunately, most of us squander our full creative potential by not realizing we have it to begin with. Get ready to unlock the latent creative talent that’ll give you and your business an edge over the competition.

","aboutTheAuthor":"

Nir Bashan is an award-winning entrepreneur who has worked in advertising, entertainment, consulting, and public speaking. Today, Bashan is a world-renowned creativity expert who teaches top leaders around the globe how to harness the power of creativity to increase sales, push innovation, and grow their businesses.

","buyOnAmazonUrl":"/en/books-purchase/the-creator-mindset-en","author":"Nir Bashan","truncatedAuthor":"Nir Bashan","sourceAuthor":"Nir Bashan","url":"https://www.blinkist.com/en/books/the-creator-mindset-en","browseUrl":"/en/app/books/the-creator-mindset-en","previewUrl":"/en/books/the-creator-mindset-en","readUrl":"https://www.blinkist.com/en/nc/reader/the-creator-mindset-en","playUrl":"https://www.blinkist.com/en/nc/reader/the-creator-mindset-en?play=1","readingDuration":25,"minutesToRead":25,"publishedAt":"2021-02-10T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/601d462b6cee0700078f64dd/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/601d462b6cee0700078f64dd/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/601d462b6cee0700078f64dd/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/601d462b6cee0700078f64dd/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/601d462b6cee0700078f64dd/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/601d462b6cee0700078f64dd/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/601d462b6cee0700078f64dd/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/601d462b6cee0700078f64dd/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":7,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Management & Leadership","sprite":"management-and-leadership","slug":"management-and-leadership-en"},"averageRating":4.2,"totalRatings":112,"categories":[{"id":"54788e1066333100094b0000","url":"/en/content/categories/management-and-leadership-en","sprite":"management-and-leadership","slug":"management-and-leadership-en","title":"Management & Leadership","subtitle":"Every great leader has unique secrets to success, but what’s one they all agree on? Books! Read up, step up, and shine."},{"id":"5b868363b238e1000726ccb1","url":"/en/content/categories/creativity-en","sprite":"creativity","slug":"creativity-en","title":"Creativity","subtitle":"Wanna boost your creative energy? Find inspiration for some outside-the-box thinking."},{"id":"5b868435b238e1000726ccba","url":"/en/content/categories/career-and-success-en","sprite":"career-and-success","slug":"career-and-success-en","title":"Career & Success","subtitle":"With these titles, climbing the job ladder will be as easy as 1-2-3."}]},{"id":"5f92a3ea6cee07000608dbc2","kind":"book","slug":"how-innovation-works-en","title":"How Innovation Works","subtitle":"And Why It Flourishes in Freedom","subtitleHtmlSafe":"And Why It Flourishes in Freedom","aboutTheBook":"

How Innovation Works (2020) presents a provocative view of history in which innovation takes center stage. This detailed account of human ingenuity explains how innovation happens and why it is important.

","aboutTheAuthor":"

Matt Ridley is a best-selling author focusing on science, technology, and economics. His many books include The Evolution of Everything: How New Ideas Emerge, The Rational Optimist: How Prosperity Evolves, and Genome: The Autobiography of a Species in 23 Chapters.

","buyOnAmazonUrl":"/en/books-purchase/how-innovation-works-en","author":"Matt Ridley","truncatedAuthor":"Matt Ridley","sourceAuthor":"Matt Ridley","url":"https://www.blinkist.com/en/books/how-innovation-works-en","browseUrl":"/en/app/books/how-innovation-works-en","previewUrl":"/en/books/how-innovation-works-en","readUrl":"https://www.blinkist.com/en/nc/reader/how-innovation-works-en","playUrl":"https://www.blinkist.com/en/nc/reader/how-innovation-works-en?play=1","readingDuration":29,"minutesToRead":29,"publishedAt":"2020-10-29T00:00:00.000+00:00","isAudio":true,"readCount":null,"image":{"default":{"src":"https://images.blinkist.io/images/books/5f92a3ea6cee07000608dbc2/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5f92a3ea6cee07000608dbc2/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/5f92a3ea6cee07000608dbc2/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5f92a3ea6cee07000608dbc2/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/5f92a3ea6cee07000608dbc2/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5f92a3ea6cee07000608dbc2/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/5f92a3ea6cee07000608dbc2/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5f92a3ea6cee07000608dbc2/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":9,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Technology & the Future","sprite":"technology-and-the-future","slug":"technology-and-the-future-en"},"averageRating":4.3,"totalRatings":91,"categories":[{"id":"5881d8367cc9ae0004da51dc","url":"/en/content/categories/technology-and-the-future-en","sprite":"technology-and-the-future","slug":"technology-and-the-future-en","title":"Technology & the Future","subtitle":"AI, fake news, and the future of tech: Stay up-to-date on what's to come."},{"id":"5478901464393200082d0000","url":"/en/content/categories/biography-and-history-en","sprite":"biography-and-history","slug":"biography-and-history-en","title":"History","subtitle":"Delve into the entire history of humankind: From the fall of the Ottoman Empire to the creation of the printing press to reports on Sierra Leone's civil war — we'll feed your hungry history brain."}]},{"id":"5e9974576cee070006b2afc5","kind":"book","slug":"simple-tips-smart-ideas-en","title":"Simple Tips, Smart Ideas","subtitle":"Build a bigger, better business","subtitleHtmlSafe":"Build a bigger, better business","aboutTheBook":"

Simple Tips, Smart Ideas (2019) is a guide for small businesses that delivers on the promise of its title. Erica Wolfe-Murray distills cutting-edge industry knowledge on business growth, savvy marketing, and sustainable innovation into a range of easy-to-follow tips and ideas, all geared toward businesses that skew more boutique than behemoth.

","aboutTheAuthor":"

Erica Wolfe-Murray is a big name in small business. Other productivity and innovation experts focus on large brands and corporate conglomerates, but Wolfe-Murray’s passion and expertise lie in translating key concepts in business and marketing for small companies and shoestring start-ups. As well as being an author, marketing expert, and management consultant, Wolfe-Murray owns a media company and is the director of a tax app for freelancers.

","buyOnAmazonUrl":"/en/books-purchase/simple-tips-smart-ideas-en","author":"Erica Wolfe-Murray","truncatedAuthor":"Erica Wolfe-Murray","sourceAuthor":"Erica Wolfe-Murray","url":"https://www.blinkist.com/en/books/simple-tips-smart-ideas-en","browseUrl":"/en/app/books/simple-tips-smart-ideas-en","previewUrl":"/en/books/simple-tips-smart-ideas-en","readUrl":"https://www.blinkist.com/en/nc/reader/simple-tips-smart-ideas-en","playUrl":"https://www.blinkist.com/en/nc/reader/simple-tips-smart-ideas-en?play=1","readingDuration":23,"minutesToRead":23,"publishedAt":"2020-04-20T00:00:00.000+00:00","isAudio":true,"readCount":"26.6k","image":{"default":{"src":"https://images.blinkist.io/images/books/5e9974576cee070006b2afc5/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e9974576cee070006b2afc5/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/5e9974576cee070006b2afc5/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e9974576cee070006b2afc5/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/5e9974576cee070006b2afc5/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e9974576cee070006b2afc5/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/5e9974576cee070006b2afc5/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e9974576cee070006b2afc5/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":8,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.3,"totalRatings":135,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."}]},{"id":"5e9065296cee0700061cc549","kind":"book","slug":"how-to-have-a-happy-hustle-en","title":"How to Have a Happy Hustle","subtitle":"The Complete Guide to Making Your Ideas Happen","subtitleHtmlSafe":"The Complete Guide to Making Your Ideas Happen","aboutTheBook":"

How to Have a Happy Hustle (2019) is an empowering guide to making ideas happen. Puncturing the mystique surrounding successful startups, Bec Evans reveals how anyone can grow an idea into a business by starting small, thinking creatively and getting feedback from their target market. Most importantly, by focusing on the process of testing and building an idea, connecting with people, and learning from mistakes a happy hustle redefines success to include personal growth, fulfilment as well as financial gain.

How to Have a Happy Hustle won the Startup Inspiration category at the Business Book Awards 2020.

","aboutTheAuthor":"

Bec Evans is a former head of innovation whose side hustle became a startup. As well as running Prolifiko, she's a writer, speaker and coach. She helps busy people find the time for creative side projects and coaches budding entrepreneurs to make their ideas a reality.

","buyOnAmazonUrl":"/en/books-purchase/how-to-have-a-happy-hustle-en","author":"Bec Evans","truncatedAuthor":"Bec Evans","sourceAuthor":"Bec Evans","url":"https://www.blinkist.com/en/books/how-to-have-a-happy-hustle-en","browseUrl":"/en/app/books/how-to-have-a-happy-hustle-en","previewUrl":"/en/books/how-to-have-a-happy-hustle-en","readUrl":"https://www.blinkist.com/en/nc/reader/how-to-have-a-happy-hustle-en","playUrl":"https://www.blinkist.com/en/nc/reader/how-to-have-a-happy-hustle-en?play=1","readingDuration":28,"minutesToRead":28,"publishedAt":"2020-04-15T00:00:00.000+00:00","isAudio":true,"readCount":"13.4k","image":{"default":{"src":"https://images.blinkist.io/images/books/5e9065296cee0700061cc549/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e9065296cee0700061cc549/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/5e9065296cee0700061cc549/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e9065296cee0700061cc549/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/5e9065296cee0700061cc549/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e9065296cee0700061cc549/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/5e9065296cee0700061cc549/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e9065296cee0700061cc549/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":10,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.5,"totalRatings":104,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."}]},{"id":"5e79e3ba6cee070007e0d941","kind":"book","slug":"disruptive-branding-en","title":"Disruptive Branding","subtitle":"How to Win in Times of Change","subtitleHtmlSafe":"How to Win in Times of Change","aboutTheBook":"

Disruptive Branding (2019) explores the importance and nature of branding in our disruptive, technology-driven world. Drawing on best-in-class examples and practical how-to-guides, it’s a clear blueprint for anyone who wants to utilize a strong brand to drive business results.

","aboutTheAuthor":"

The authors are the CEO, Chief Creative Officer, and Chief Growth Officer of Saffron Brand Consultants. Saffron is a global brand consultancy founded in 2001 that has worked for clients including Siemens, YouTube, and Xing.

","buyOnAmazonUrl":"/en/books-purchase/disruptive-branding-en","author":"Jacob Benbunan","truncatedAuthor":"Jacob Benbunan, Gabor...","sourceAuthor":"Jacob Benbunan, Gabor Schreier and Benjamin Knapp","url":"https://www.blinkist.com/en/books/disruptive-branding-en","browseUrl":"/en/app/books/disruptive-branding-en","previewUrl":"/en/books/disruptive-branding-en","readUrl":"https://www.blinkist.com/en/nc/reader/disruptive-branding-en","playUrl":"https://www.blinkist.com/en/nc/reader/disruptive-branding-en?play=1","readingDuration":21,"minutesToRead":21,"publishedAt":"2020-03-26T00:00:00.000+00:00","isAudio":true,"readCount":"11.1k","image":{"default":{"src":"https://images.blinkist.io/images/books/5e79e3ba6cee070007e0d941/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e79e3ba6cee070007e0d941/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/5e79e3ba6cee070007e0d941/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e79e3ba6cee070007e0d941/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/5e79e3ba6cee070007e0d941/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e79e3ba6cee070007e0d941/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/5e79e3ba6cee070007e0d941/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e79e3ba6cee070007e0d941/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":6,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Marketing & Sales","sprite":"marketing-and-sales","slug":"marketing-and-sales-en"},"averageRating":4.3,"totalRatings":161,"categories":[{"id":"50744610e4b0c9817ab36595","url":"/en/content/categories/marketing-and-sales-en","sprite":"marketing-and-sales","slug":"marketing-and-sales-en","title":"Marketing & Sales","subtitle":"It’s not all subliminal messages and snake oil. Here the experts spill on content marketing and sales strategies for the 21st century."}]},{"id":"5e5faee46cee0700069aea94","kind":"book","slug":"this-could-be-our-future-en","title":"This Could Be Our Future","subtitle":"A Manifesto for a More Generous World","subtitleHtmlSafe":"A Manifesto for a More Generous World","aboutTheBook":"

This Could Be Our Future (2019) is a manifesto for a better tomorrow – a future world that isn’t ruled solely by money, but by all forms of value that humanity produces. Former Kickstarter CEO Yancey Strickler explains how our modern obsession with “financial maximization” has led society astray – bankrupting institutions, stifling innovation, and starving creativity – and what we can do to adjust our course.

","aboutTheAuthor":"

Yancey Strickler is a writer, entrepreneur, and public speaker. He is the cofounder and former CEO of Kickstarter, a crowdfunding platform for creative projects. Strickler has given talks at the Museum of Modern Art, in New York City; at the Sundance Film Festival; and at MIT. In 2015, he was recognized as a Young Global Leader by the World Economic Forum.

","buyOnAmazonUrl":"/en/books-purchase/this-could-be-our-future-en","author":"Yancey Strickler","truncatedAuthor":"Yancey Strickler","sourceAuthor":"Yancey Strickler","url":"https://www.blinkist.com/en/books/this-could-be-our-future-en","browseUrl":"/en/app/books/this-could-be-our-future-en","previewUrl":"/en/books/this-could-be-our-future-en","readUrl":"https://www.blinkist.com/en/nc/reader/this-could-be-our-future-en","playUrl":"https://www.blinkist.com/en/nc/reader/this-could-be-our-future-en?play=1","readingDuration":27,"minutesToRead":27,"publishedAt":"2020-03-08T00:00:00.000+00:00","isAudio":true,"readCount":"6.3k","image":{"default":{"src":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":8,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.5,"totalRatings":67,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"50efb867e4b0746ff368a308","url":"/en/content/categories/economics-en","sprite":"economics","slug":"economics-en","title":"Economics","subtitle":"Financial markets, big pharma, and bank robbers—oh my! Get the scoop on what’s up with the economy."},{"id":"5b868618b238e1000726ccc0","url":"/en/content/categories/society-and-culture-en","sprite":"society-and-culture","slug":"society-and-culture-en","title":"Society & Culture","subtitle":"What has shaped our societies? Find enthralling reads on cultural identity, pop phenomena and society's fight for justice."}]},{"id":"5e186c4a6cee0700089b4ba9","kind":"book","slug":"free-prize-inside-en","title":"Free Prize Inside","subtitle":"The Next Big Marketing Idea","subtitleHtmlSafe":"The Next Big Marketing Idea","aboutTheBook":"

Free Prize Inside (2004) provides practical answers to one of the most pressing questions facing marketers, entrepreneurs, and business owners today: In a world where people no longer pay attention to traditional advertising, how can you stand out from the crowd and reach your audience? Seth Godin shows that by tapping into the power of small-scale innovations, you can make your product, service, or company so remarkable, it will generate enough buzz to break through the noise of modern life.

","aboutTheAuthor":"

Seth Godin is a best-selling author, public speaker, and entrepreneur. He has written 19 books, including the New York Times bestseller Tribes and the Wall Street Journal bestseller Purple Cow, which is the prequel to Free Prize Inside. He was the founder of Squidoo and Yoyodyne, as well as altMBA – an online leadership and management training program. In 2018, he was inducted into the Marketing Hall of Fame.

","buyOnAmazonUrl":"/en/books-purchase/free-prize-inside-en","author":"Seth Godin","truncatedAuthor":"Seth Godin","sourceAuthor":"Seth Godin","url":"https://www.blinkist.com/en/books/free-prize-inside-en","browseUrl":"/en/app/books/free-prize-inside-en","previewUrl":"/en/books/free-prize-inside-en","readUrl":"https://www.blinkist.com/en/nc/reader/free-prize-inside-en","playUrl":"https://www.blinkist.com/en/nc/reader/free-prize-inside-en?play=1","readingDuration":29,"minutesToRead":29,"publishedAt":"2020-01-14T00:00:00.000+00:00","isAudio":true,"readCount":"9k","image":{"default":{"src":"https://images.blinkist.io/images/books/5e186c4a6cee0700089b4ba9/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e186c4a6cee0700089b4ba9/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/5e186c4a6cee0700089b4ba9/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e186c4a6cee0700089b4ba9/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/5e186c4a6cee0700089b4ba9/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e186c4a6cee0700089b4ba9/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/5e186c4a6cee0700089b4ba9/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e186c4a6cee0700089b4ba9/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":10,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Marketing & Sales","sprite":"marketing-and-sales","slug":"marketing-and-sales-en"},"averageRating":4.6,"totalRatings":97,"categories":[{"id":"50744610e4b0c9817ab36595","url":"/en/content/categories/marketing-and-sales-en","sprite":"marketing-and-sales","slug":"marketing-and-sales-en","title":"Marketing & Sales","subtitle":"It’s not all subliminal messages and snake oil. Here the experts spill on content marketing and sales strategies for the 21st century."}]}]

Log in to Blinkist

Sign up for Blinkist

Learn more, live more