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Mindless Eating

Why We Eat More Than We Think

By Brian Wansink
15-minute read
Audio available
Mindless Eating: Why We Eat More Than We Think by Brian Wansink

Mindless Eating explores the diverse messages and influences that constitute our eating habits, which we tend to follow “mindlessly.” It also offers practical solutions on how to exploit these subconscious influences in order help meet our health or weight-loss goals.

  • Anyone who can’t manage to stick to their diet
  • Anyone who wants to make positive, healthy changes to their life
  • Anyone interested in psychology

Brian Wansink is Professor of Consumer Behavior and Director of the Cornell Food and Brand Lab at Cornell University, and former Executive Director of the USDA’s Center for Nutrition Policy and Promotion. During his academic career, he has produced award-winning, internationally published  research on food psychology and eating habits, which has contributed to a deeper understanding of our food consumption and purchasing habits.

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