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The Reputation Economy

How To Optimize Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset

By Michael Fertik and David C. Thompson
13-minute read
Audio available
The Reputation Economy: How To Optimize Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset  by Michael Fertik and David C. Thompson

The Reputation Economy (2015) explains how to optimize your digital footprint and establish a first-rate online reputation. The authors identify emerging trends and describe how you can improve your prospect of both professional and financial success.

  • Anyone interested in protecting their online reputation
  • Every internet user
  • Anyone who wants to be up to date on the latest trends in hiring

Michael Fertik is the founder and CEO of Reputation.com, a pioneering firm dedicated to online reputation management. He also co-authored the bestselling book Wild West 2.0.

David C. Thompson is a lawyer and business executive. Previously, he was the general counsel to and chief privacy officer of Reputation.com.

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