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Perennial Seller

The Art of Making and Marketing Work that Lasts

By Ryan Holiday
15-minute read
Audio available
Perennial Seller: The Art of Making and Marketing Work that Lasts by Ryan Holiday

Perennial Seller (2017) explains how to ensure that great creative work also succeeds in the market. These blinks not only demonstrate how to generate success for a particular project, but also how to secure continued long-term success for yourself as a creative individual.

This is a Blinkist staff pick

Perennial Seller gives essential advice on how to make your creative work succeed in the market. The fact that surprised me the most was that you need a healthy dose of humility to be an outstanding marketer.

– Robyn, Selection, Curation and Publishing Manager at Blinkist

  • Creative types
  • Entrepreneurs
  • Dreamers with high ambitions but low success rates

Ryan Holiday is an author and media specialist who left college to become assistant to Robert Greene, the author of the 48 Laws of Power. He later became head of marketing for American Apparel and now owns his own consulting agency. His other best-selling books include Ego is the Enemy.

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