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Innovation and Entrepreneurship

Discover how anybody in any job can be an entrepreneur

By Peter Drucker
16-minute read
Innovation and Entrepreneurship by Peter Drucker

Innovation and Entrepreneurship (2006) demonstrates how to be innovative and reveals strategies that create customers for your innovation. It shows how entrepreneurship can be learned and implemented by anyone and how entrepreneurial skills can be used not just in new ventures but in established corporations.

  • Entrepreneurs and anyone interested in entrepreneurship
  • Senior managers in large companies
  • Anyone with a great idea for a new product or service

Peter Drucker (1909–2005) was considered one of business management’s top thinkers. He was a management consultant, educator and author. He published over 35 titles – a substantial body of work that contributed to the foundation of modern business thinking. Drucker was awarded the Presidential Medal of Freedom by George W. Bush in 2002.

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