In Search of Excellence Book Summary - In Search of Excellence Book explained in key points

In Search of Excellence summary

Tom Peters and Robert H. Waterman Jr.

Lessons from America’s Best-Run Companies

4.1 (39 ratings)
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    In Search of Excellence
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    For decades, people have debated the best way to manage a company.

    Every business leader wants to know the best way to manage their company. But why are there so many different approaches and schools of thought?

    Well, management theory has long been a topic of general concern and disagreement among academics. In the 1930s, Harvard’s Chester Barnard rejected long-held ideas about bureaucratic management that were put forward earlier by thinkers like Max Weber. Barnard’s work kicked off a debate about whether management was an impersonal, objective and exact science, or more of an art relying on charismatic leadership.

    In the 1970s, when the authors began their research, a key area of concern among management theorists was international competition – especially in countries like Japan, where companies were growing at a much faster rate.

    Observers noticed that Japan’s lack of business schools had produced a different management culture than in the United States. This observation led to questions about whether Americans, with all their management classes, had adopted an overly theoretical approach.

    The authors decided to find some concrete answers amid the speculation. So they assembled a list of America’s top 15 companies – boiled down from 43 contenders – and spent six months conducting interviews and doing research to figure out what they all had in common. Their results were popularized in the book’s first edition, published in 1982.

    The 15 companies were selected using two criteria:

    1. The company’s reputation among businessmen, consultants and business academics.
    2. Basic measures of growth and long-term wealth creation (like average return on capital or average return on sales) over a 20 year period. Companies were deemed excellent if they’d stayed in the top half of the original ranking of 43 companies for these measures over the full period.

    So, according to these criteria, in 1982 the 15 top American companies were: Bechtel, Boeing, Caterpillar Inc., Dana, Delta Airlines, Digital Equipment, Emerson Electric, Fluor, Hewlett-Packard, IBM, Johnson & Johnson, McDonald’s, Procter & Gamble and 3M.

    But what attributes did all of these companies share? Read on to find out.

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    What is In Search of Excellence about?

    In Search of Excellence is the groundbreaking, multi-million-selling business management classic by two McKinsey & Company consultants, last re-issued in 2004. The authors conducted a study of America’s top 15 companies to deduce the core principles that unite corporate giants from Caterpillar to IBM.

    Best quote from In Search of Excellence

    Ready. Fire. Aim. – Cadburys executive

    —Tom Peters and Robert H. Waterman Jr.
    example alt text

    Who should read In Search of Excellence?

    • Anyone who’s interested in learning about different business management styles
    • Anyone who’s starting a new business and wants to run it effectively
    • Anyone who wants to turn things around at a struggling company
    • Anyone who’s interested in the history of management theory

    About the Author

    The Economist called Tom Peters the “über-guru of business,” and Fortune claimed, “We live in a Tom Peters world.” He writes widely about business management and is a partner at McKinsey. Robert H. Waterman Jr. is an author and business management expert who spent 21 years at McKinsey.

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