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WTF?

What’s the Future and Why It’s Up to Us

By Tim O’Reilly
13-minute read
Audio available
WTF?: What’s the Future and Why It’s Up to Us by Tim O’Reilly

WTF? (2017) documents the recent history and developments of modern digital technologies, and explains why, far from being harmful in and of themselves, these technologies only do damage to business and society when misunderstood by humans. Instead of fearing for the future, we should embrace it and use the attendant technological developments in ways that bring society up rather than push costs down.

  • Business leaders seeking to understand and implement digital technologies
  • Technophobes who want their fears pacified
  • People interested in the recent history of technology

Tim O’Reilly is the founder and CEO of O’Reilly Media, a technical book publisher that seeks to share recent knowledge and developments. He has helped to identify and shape public responses to many of the biggest technological advances and trends of the last 30 years, and helped popularize terms such as “open-source software” and “Web 2.0.”

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