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Build (2022) is a self-styled “mentor in a box” –⁠ an encyclopedia of business advice about everything from getting a job and managing a team to telling a story around your product and being a successful CEO. A mentor is an absolute must-have for anyone who aspires to start and run a business –⁠ but not everyone has one available right away. That’s what Build is for.

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Tony Fadell is best known for cocreating the iPod and iPhone, founding Nest, and creating the Nest Learning Thermostat. He is now the Principal at Future Shape, a venture capital firm that invests in and mentors startups with world-changing potential. Before any of his major successes, Fadell started his career at one of the countless Silicon Valley startups that believed it could conquer the world but instead crashed and burned.

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Radical Product Thinking (2021) lays out a step-by-step approach to developing game-changing products. Taking aim at the iteration-led approaches to product development that have become popular in recent years, it provides an inspiring, vision-driven alternative.

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R. Dutt is an entrepreneur, a product thinking advisor at the Monetary Authority of Singapore, and an instructor in entrepreneurship at Northeastern University’s D’Amore-McKim School of Business. She was the cofounder of Lobby7 and Likelii, and she’s worked in key positions at Starent Networks and Allant. Radical Product Thinking is her first book.

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Why Startups Fail (2021) identifies six core reasons why startups fail. It presents a framework for analyzing startup failure that explores how different aspects of a business work together. Entrepreneurs can use this framework to evaluate the health of their own ventures.

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Tom Eisenmann is Professor of Business Administration at Harvard Business School, where he teaches entrepreneurship. He has coauthored 130 case studies that are used in business schools across the globe. Eisenmann has invested in dozens of new ventures, has served on many startup advisory boards, and has coached thousands of students who want to become entrepreneurs.

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Rogue Waves (2021) is a playbook for steering your company through stormy seas. Drawing from real-world business cases, it shares actionable tips for staying afloat amid drastic change.

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Jonathan Brill draws from decades of experience as an entrepreneur, Fortune 50 tech executive, and managing partner of innovation consultancies that developed over 350 products for clients including Samsung, Microsoft, and Verizon. Today, he is the managing director of Resilient Growth Partners and a contributor to leading publications including Forbes and Harvard Business Review.

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You’re Invited (2021) is your guide to creating connections and building communities around what personally matters most. It reveals the key things you need to know about behavioral psychology in order to design events that best fit your business and values – and shows how you can make a real difference in the world.

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Jon Levy is a behavioral scientist who works with Fortune 500 companies like Microsoft and Google to develop strategies for meaningful consumer engagement. He’s also the founder of the Influencers Dinner, an initiative that brings industry leaders, celebrities, and activists together.

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The Innovation Stack (2020) explores what it takes to be a true entrepreneur – that is, to find a problem no one else has solved, and do everything you can to solve it. It reveals how two friends built a billion-dollar financial-services company from the ground up through courage, ingenuity, and a touch of humor.

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Jim McKelvey is a serial entrepreneur and inventor. In 2009, he cofounded Square, the acclaimed financial-payments company that’s now worth upward of $100 billion. In 2016, he founded Invisibly, which powers micropayments for online content. Before his entrepreneurial escapades, McKelvey made his living as a glass artist.

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Start Finishing (2019) is a guide for turning your ideas into projects that you can push all the way to completion. It shares easy-to-follow steps and tips for selecting the right idea, making it feasible, and overcoming any challenges that you may encounter along the way.

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Charlie Gilkey is a philosopher, army veteran, and entrepreneur. His company, Productive Flourishing, is dedicated to helping creatives, entrepreneurs, and leaders thrive in their work and personal lives. Gilkey is also the author of The Small Business Life Cycle and the host of the Productive Flourishing podcast.

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Testing Business Ideas (2021) explores how entrepreneurs can use experimentation to give their new venture the best chance of success. It outlines the rationale behind testing, and describes a framework for deciding how to proceed.

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