Play Bigger (2016) details strategies you can employ to break into any market successfully. Creating a new product isn’t easy but getting people to buy it is even harder. This book shows you how to pick the right market for your product by creating it yourself and making people take notice.
Al Ramadan is a data scientist, category designer, and the cofounder of Play Bigger Advisors, where he coaches technology firms to help them dominate in their respective market categories.
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