New Sales. Simplified. Book Summary - New Sales. Simplified. Book explained in key points
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New Sales. Simplified. summary

Mike Weinberg

The Essential Handbook for Prospecting and New Business Development

4.2 (208 ratings)
20 mins

Brief summary

New Sales. Simplified. by Mike Weinberg is a sales guidebook that outlines practical steps for executives and salespeople to sell efficiently, close big deals, and increase revenue. It presents a straightforward and systematic approach to selling and provides actionable insights on how to drive new business.

Table of Contents

    New Sales. Simplified.
    Summary of 8 key ideas

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    Key idea 1 of 8

    Check if your behavior, attitude, and attributes match those necessary for new business sales success.

    Imagine you are facing a paradoxical situation: Your relationship management is top notch! You excel at problem solving! Your customer service is superb! Your client retention is brilliant! And still, when it comes to new business, you underperform.

    In fact, there are a lot of new business salespeople who fail, even though they are great at selling. Why? Well, they all have something in common. It’s a set of behaviors, attitudes, and attributes. Here’s a questionnaire for you – let’s find out if you tick any of the boxes.

    • The first question is: Are you spending too much time waiting? When are those new marketing materials coming out? When is the new website being launched? Don’t wait for these things to happen. Be proactive with your target accounts and get out there now. And don’t ever sit back on your laurels waiting for one of your pipeline deals to close. Keep working on your list.
    • Are you able to tell your sales story effectively? 
    • Have you selected your target accounts well? 
    • Are you joining the party late when the other players have already taken the lead?
    • Also ask yourself: Are you being too pessimistic or negative? Are you not coming across well either on the phone or in person? Do you adapt to your prospect’s style? Are your sales calls effective?
    • But you also have to ask questions that pertain to your personality: Are you over-analytical, or are you fine with acting even if you don’t have all the facts and figures?
    • And finally: Can you really ride out the risk, rejection, and conflict you get on a daily basis when you are developing new business?

    To be successful, you really have to answer honestly, because this can be a great starting point to working out what you need to change.

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    What is New Sales. Simplified. about?

    New Sales. Simplified. (2012) is a guide for those charged with finding new business. It takes a look at the fundamentals and offers actionable advice and techniques to the aspiring new business salesperson.

    New Sales. Simplified. Review

    New Sales. Simplified. (2012) by Mike Weinberg is a must-read for anyone looking to improve their sales skills. Here's why this book stands out:

    • Packed with practical strategies and actionable tips, it provides a roadmap for transforming your sales approach and achieving better results.
    • Weinberg's use of real-world examples and anecdotes helps bring the concepts to life, making the book relatable and engaging.
    • The book's straightforward and conversational style makes it a breeze to read, ensuring that the information is accessible and never dull.

    Who should read New Sales. Simplified.?

    • New business sales executives
    • Sales managers
    • Account managers and veteran salespeople looking to refresh their skills

    About the Author

    Mike Weinberg is a specialist in new business development and sales management. He’s not only a best-selling author, but also a consultant, coach, and speaker. Named as a Top Sales Influencer by Forbes and OpenView Labs, before setting up his consulting practice he was the top producer for three different companies.

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    New Sales. Simplified. FAQs 

    What is the main message of New Sales. Simplified.?

    Master the art of selling and increase your sales success with New Sales. Simplified.

    How long does it take to read New Sales. Simplified.?

    The estimated reading time for New Sales. Simplified. is several hours. The Blinkist summary can be read in just 15 minutes.

    Is New Sales. Simplified. a good book? Is it worth reading?

    New Sales. Simplified. is worth reading as it provides practical strategies to improve sales performance.

    Who is the author of New Sales. Simplified.?

    The author of New Sales. Simplified. is Mike Weinberg.

    What to read after New Sales. Simplified.?

    If you're wondering what to read next after New Sales. Simplified., here are some recommendations we suggest:
    • 80/20 Sales and Marketing by Perry Marshall
    • Sales EQ by Jeb Blount
    • The Greatest Salesman in the World by Og Mandino
    • Sales Management. Simplified. by Mike Weinberg
    • Gap Selling by Keenan
    • The Science of Selling by David Hoffeld
    • The Ultimate Sales Machine by Chet Holmes
    • Atomic Habits by James Clear
    • Sell Like Crazy by Sabri Suby
    • SPIN Selling by Neil Rackham