Hit Makers (2017) looks into the cultural phenomena of popularity and fashion, as well as the science behind them. These blinks offer an up-close examination of why some products, songs and works of art take off, while others fade into the past.
This is a Blinkist staff pick
“I studied literature and art and am fascinated by pop culture phenomena. Reading about the mechanisms and psychology behind what we call 'hits' was a pleasure for me.”
– Laura, Publishing Manager at Blinkist
Derek Thompson is a senior editor at the Atlantic, where he focuses on media- and economics-related topics. He is a regular voice on radio, appears often on television and was named in Forbes’ “30 Under 30" list. Hit Makers is his first book.
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