The best 16 Storytelling books

Win Every Argument (2023) is a guide to the art of argument by one of the world’s most combative debaters: journalist, anchor, and writer Mehdi Hasan. Drawing on ancient theories of persuasion, neuroscientific theories of cognition, and the rhetorical tricks of contemporary politicians, Hasan reveals the secrets to winning arguments in today’s post-factual world.

The Hero with a Thousand Faces (1948) is a seminal work of comparative mythology. It reveals that foundational myths from around the world share similar structures and themes, which trace back to some of our earliest stories and continue to hold a strong power over us today. 

How We Heal (2022) provides a detailed look at the complex and life-changing process of self-healing. Techniques are separated into a 4-step framework which provides encouragement, practical strategies, and journaling exercises to help you rediscover your inner power and cultivate a sense of inner peace.

Care of the Soul (2016) offers a Jungian approach to everyday life. It’s a guide for codifying our experiences into story and myth, recognizing and accepting the soulfulness and messiness of our experiences, and seeing the sacred in the ordinariness of life.

The Science of Storytelling (2019) shows you how to craft a compelling story using lessons from psychology and neuroscience. These blinks walk you through the steps of creating a narrative that grips your audience by subtly manipulating their brains. From demonstrating how to create a perfectly flawed character to explaining the power of stimulating details, Will Storr reveals the crucial elements that go into building a great story. 

The Presentation Advantage (2015) gives you the strategies you need to connect with your audience and get the results you want. Presentation happens everywhere from the boardroom to a first date. How you present yourself has everything to do with how much success you’ll achieve.

Marketing Made Simple (2020) is a handy guide to growing your brand. This practical manual teaches a five-point system for effectively funneling new customers to your business.

The Art of Rhetoric (4th century BCE) is a practical manual on the art of public speaking and persuasion. Written almost 2,500 years ago, The Art of Rhetoric remains one of the most incisive and comprehensive studies on rhetoric ever written.

In Stories for Work (2017), Gabrielle Dolan explains the effectiveness of a powerful story, and how business professionals can harness this tool to communicate ideas, motivate employees, persuade clients and achieve goals. Dolan walks you through practical advice on coming up with your own stories, and how to apply them to a range of business scenarios.

The Story Factor explains what a powerful tool narratives can be, and unravels the art of telling your own stories. Stories are far more effective than mere facts or figures when you're making a presentation or trying to inspire people to take action.

Storyworthy (2018) explains how to craft a story for maximum impact. From intriguing beginnings to satisfying endings and everything in between, these blinks provide simple and effective tips and techniques for engaging your audience and bringing entertainment, authenticity and immediacy to your storytelling.

The Storytelling Animal (2012) explores humanity’s addiction to stories. It reveals their surprising evolutionary value, and clearly explains the importance – as well as the complications – that stories bring to our lives.

Show Your Work! (2014) is your guide to becoming findable. It’s about leveraging your network instead of wasting time “networking” in the traditional sense. Filled with actionable advice, it shows how to let others into your process by being productive, open, and generous – and outlines the benefits you’ll receive in return.

Lead with a Story (2012) teaches you how to enhance your skills as a great leader by harnessing the power of storytelling. By taking examples from one of the most successful companies in the world, you’ll learn how to craft a great story that motivates people and modifies their behavior.

Likeable Social Media (2011) is a handy guide to promoting your business on social media. This manual shows the best strategies for garnering positive attention on platforms like Facebook, Twitter, Instagram, and more.

The Journey Beyond Fear (2021) is a guide to overcoming fear and reaching your full potential. During his 40-year career in Silicon Valley, Hagel has identified three practical tools that anyone can benefit from. Here, he explains exactly how to use them, so you can make the most of exciting new opportunities in your professional and personal life.