The best 49 Start-Ups books

Start-ups are at the forefront of innovation and entrepreneurship, embodying the spirit of daring to disrupt traditional norms. Our handpicked collection of books on Start-Ups offers valuable insights into navigating the challenging yet rewarding world of entrepreneurial ventures.

Explore these essential reads to gain invaluable wisdom, practical strategies, and real-world examples that can propel your start-up journey to new heights. Dive into the collection now and fuel your entrepreneurial spirit with knowledge and inspiration!

The best 49 Start-Ups books
How do we create content on this page?
1
Start-Ups Books: ReWork by Jason Fried and David Heinemeier Hansson

ReWork

Jason Fried and David Heinemeier Hansson
4.5 (255 ratings)
Listen to the Intro
00:00

What's ReWork about?

Rework (2010) throws out the traditional notions of what it takes to run a business and offers a collection of unorthodox advice, ranging from productivity to communication and product development.

These lessons are based on the authors’ own experiences in building, running and growing their company to a point where it generates millions of dollars in profits annually.

Who should read ReWork?

  • Anyone who has ever considered starting their own company
  • Anyone interested in what work should be like in the 21st century
  • Anyone trying to create an environment of productivity

2
Start-Ups Books: The Art of the Start by Guy Kawasaki

The Art of the Start

Guy Kawasaki
The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
4.4 (85 ratings)
Listen to the Intro
00:00

What's The Art of the Start about?

The Art of the Start offers a brief overview of some of the key aspects of starting and running a business. It covers topics such as pitching for funding, recruiting the right people, and building a successful brand.

Who should read The Art of the Start?

  • Entrepreneurs and would-be entrepreneurs
  • Anyone who works for a start-up or small company

3
Start-Ups Books: The Lean Startup by Eric Ries

The Lean Startup

Eric Ries
How Constant Innovation Creates Radically Successful Businesses
4.6 (1,267 ratings)
Listen to the Intro
00:00

What's The Lean Startup about?

The Lean Startup (2011) helps start-ups and tech companies develop sustainable business models. It advocates continuous rapid prototyping and focusing on customer-feedback data.

The method is based on the concepts of lean manufacturing and agile development, and its efficacy is backed up by case studies from the last few decades.

Who should read The Lean Startup?

  • Anyone interested in entrepreneurship and/or in starting their own company
  • Anyone interested in quick product development and testing
  • Founders, managers and employees in tech companies

4
Start-Ups Books: The $100 Startup by Chris Guillebeau

The $100 Startup

Chris Guillebeau
Fire Your Boss, Do What You Love and Work Better to Live More
4.4 (295 ratings)
Listen to the Intro
00:00

What's The $100 Startup about?

The $100 Startup is a guide for people who want to leave their nine-to-five jobs to start their own business. Drawing from case studies of 50 entrepreneurs who have started microbusinesses with $100 or less, Guillebeau gives advice and tools on how to successfully define and sell a product, as well as how to grow your business from there.

Who should read The $100 Startup?

  • Anyone who has ever thought of starting their own company
  • Anyone interested in successful small-business ideas
  • Anyone who wants to grow their microbusiness and increase their income

5
Start-Ups Books: One Simple Idea by Stephen Key

One Simple Idea

Stephen Key
Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work
4.1 (49 ratings)
Listen to the Intro
00:00

What's One Simple Idea about?

One Simple Idea (2015) argues that it takes only passion and one simple, marketable idea to start your own business. The book shows how building long-term partnerships with your manufacturers and vendors can help your business run smoothly, and how catering to your customers' needs and desires helps you sell your product on the market. In short, One Simple Idea gives concrete, firsthand advice for anyone who wants to get their one simple idea off the page and out into the world.

Who should read One Simple Idea?

  • Anyone who has a simple idea for a new product and wants to bring it to market                       
  • Entrepreneurs who want to start a small product-based business    
  • Anyone interested in entrepreneurship and creating their own business

6
Start-Ups Books: Hatching Twitter by Nick Bilton

Hatching Twitter

Nick Bilton
A True Story of Money, Power, Friendship, and Betrayal
4.5 (15 ratings)
Listen to the Intro
00:00

What's Hatching Twitter about?

Hatching Twitter tells the story of the four men responsible for Twitter as we know it. It’s a tale of backstabbing, superstar glory and billions of dollars that chronicles the drama and defining decisions that made Twitter what it is today.

Who should read Hatching Twitter?

  • Anyone who uses Twitter
  • Anyone who is interested in Twitter’s impact and origins
  • Anyone who works in a start-up
  • Anyone interested in the dangers of mixing business and friendship

7
Start-Ups Books: Smart People Should Build Things by Andrew Yang

Smart People Should Build Things

Andrew Yang
How to Restore Our Culture of Achievement, Build a Path for Entrepreneurs, and Create New Jobs in America
4.3 (47 ratings)
Listen to the Intro
00:00

What's Smart People Should Build Things about?

Smart People Should Build Things explores the dangerous consequences of top students’ career choices in the United States, and offers practical solutions to reset the country’s course toward prosperity by encouraging students to adopt an entrepreneurial attitude. Along the way, the author provides solid advice for budding entrepreneurs on their first adventure into business.

Who should read Smart People Should Build Things?

  • Anyone with an entrepreneurial spirit
  • Anyone who wants to initiate positive change in the US economy
  • Anyone with no idea about which career path to choose

8
Start-Ups Books: Make Your Mark by Jocelyn K. Glei

Make Your Mark

Jocelyn K. Glei
The Creative’s Guide to Building a Business with Impact
4.3 (44 ratings)
Listen to the Intro
00:00

What's Make Your Mark about?

Make Your Mark features the wisdom and tips of 21 of the most successful entrepreneurs and creatives of the last few years. These artists, coders, developers and writers share the secrets and ideas that have helped them take their respective markets by storm.

Who should read Make Your Mark?

  • People working in the creative industry
  • Anyone looking to turn their creative skills into a business
  • Leaders, managers and CEOs

9
Start-Ups Books: The Founder’s Dilemmas by Noam Wasserman

The Founder’s Dilemmas

Noam Wasserman
Anticipating and Avoiding the Pitfalls that Can Sink a Start-Up
4.2 (70 ratings)
Listen to the Intro
00:00

What's The Founder’s Dilemmas about?

The Founder’s Dilemmas (2013) reveals exactly what it takes to become the founder of a start-up company. Drawn from the author’s research and case studies, this step-by-step guide will help you navigate the rough waters of your company’s early stages.

Who should read The Founder’s Dilemmas?

  • Budding entrepreneurs ready to start a new business
  • Experienced business owners ready for a new challenge
  • Investors looking for advice on evaluating start-up companies

10
Start-Ups Books: The Startup Playbook by David S. Kidder

The Startup Playbook

David S. Kidder
Secrets of the Fastest-Growing Startups from Their Founding Entrepreneurs
3.8 (233 ratings)
Listen to the Intro
00:00

What's The Startup Playbook about?

The Startup-Playbook (2012) gives you business-building tips straight from the founders of some of the world’s biggest start-ups. By conducting interviews with the founders of companies like LinkedIn and Spanx, the author uncovers what you need to do to make it big.

Who should read The Startup Playbook?

  • Current and aspiring start-up founders
  • People interested in running a successful business

11
Start-Ups Books: How to Start a Start-up by ThinkApps

How to Start a Start-up

ThinkApps
The Silicon Valley Playbook for Entrepreneurs
3.8 (94 ratings)
Listen to the Intro
00:00

What's How to Start a Start-up about?

How to Start a Start-up (2015) is a practical guide to founding your own company. From pitching for funding to hiring employees, these blinks offer tips, strategies and insights about the first steps a start-up should take to forge a path toward solid, sustainable growth.

Who should read How to Start a Start-up?

  • Budding entrepreneurs
  • Business students thinking about their options after completing their degree
  • Anyone interested in what goes on behind the scenes at start-ups

12
Start-Ups Books: Do More Faster by David Cohen and Brad Feld

Do More Faster

David Cohen and Brad Feld
Techstars Lessons to Accelerate Your Startup
4.1 (60 ratings)
Listen to the Intro
00:00

What's Do More Faster about?

Do More Faster (2011) presents a step-by-step guide to launching your start-up. It’s crucial to stay on track as you move toward success, from honing your ideas to finding the right team and getting investors. The author also stresses the importance of the work-life balance while showing you how to do more faster.

Who should read Do More Faster?

  • Aspiring entrepreneurs and small business owners
  • Anyone interested in start-up culture

13
Start-Ups Books: Business Execution for Results by Stephen Lynch

Business Execution for Results

Stephen Lynch
A Practical Guide for Leaders of Small to Mid-Sized Firms
4.4 (62 ratings)
Listen to the Intro
00:00

What's Business Execution for Results about?

Business Execution for Results (2013) is a guide to building a better business. These blinks offer a practical plan for setting appropriate goals and performing the necessary analyses to create a winning business strategy that will lead your company straight to the top.

Who should read Business Execution for Results?

  • Business owners and new entrepreneurs
  • Leaders and executives in small to mid-sized companies

14
Start-Ups Books: The Worst Business Model in the World by Danny Schuman

The Worst Business Model in the World

Danny Schuman
A New Kind of Guide for a New Kind of Entrepreneur
4.0 (50 ratings)
Listen to the Intro
00:00

What's The Worst Business Model in the World about?

The Worst Business Model in the World (2018) takes a look at a business model that seems like a nightmare on paper but works like a dream in the real world. Traditionalists might call it anarchic but, as the go-getters putting it into practice know, there’s nothing wrong with a bit of creative chaos, especially if it helps you do more of what you love and less of what you hate.

Who should read The Worst Business Model in the World?

  • Entrepreneurs or people thinking about becoming one
  • Start-up enthusiasts
  • Freelancers

15
Start-Ups Books: Lost and Founder by Rand Fishkin

Lost and Founder

Rand Fishkin
A Painfully Honest Field Guide to the Startup World
4.2 (71 ratings)
Listen to the Intro
00:00

What's Lost and Founder about?

Lost and Founder (2018) is a hands-on guide to getting your startup off the ground. Written by the founder of a company that’s already made it and packed with cheat codes and hacks, this is the ultimate insider’s playbook of strategies and tactics for struggling founders and would-be innovators.

Who should read Lost and Founder?

  • Aspiring startup founders
  • Entrepreneurs looking for insider tips
  • Anyone fascinated by the world of business

16
Start-Ups Books: Dear Founder by Maynard Webb and Carlye Adler

Dear Founder

Maynard Webb and Carlye Adler
Letters of Advice for Anyone Who Leads, Manages, or Wants to Start a Business
4.0 (66 ratings)
Listen to the Intro
00:00

What's Dear Founder about?

Dear Founder (2018) is a comprehensive introduction to the basics of setting yourself up in business and founding a kick-ass startup. Packed full of handy tips and actionable advice from seasoned industry pros, these blinks will prepare you to both preempt and overcome everyday obstacles on your way to the top.

Who should read Dear Founder?

  • Entrepreneurs
  • Leaders
  • Mentors and coaches

17
Start-Ups Books: Founded After 40 by Glenda Shawley

Founded After 40

Glenda Shawley
How to Start a Business When You Haven't Got Time to Waste
3.7 (107 ratings)
Listen to the Intro
00:00

What's Founded After 40 about?

Founded After 40 (2017) examines the opportunities and challenges that present themselves to the later-life entrepreneur. Packed with practical advice and illuminating examples, these blinks are an essential guide to starting a thriving business at any age. 

Who should read Founded After 40?

  • Mid-lifers seeking new horizons
  • New entrepreneurs looking for advice
  • Small-business owners wanting a fresh perspective

18
Start-Ups Books: Simple Tips, Smart Ideas by Erica Wolfe-Murray

Simple Tips, Smart Ideas

Erica Wolfe-Murray
Build a bigger, better business
4.3 (151 ratings)
Listen to the Intro
00:00

What's Simple Tips, Smart Ideas about?

Simple Tips, Smart Ideas (2019) is a guide for small businesses that delivers on the promise of its title. Erica Wolfe-Murray distills cutting-edge industry knowledge on business growth, savvy marketing, and sustainable innovation into a range of easy-to-follow tips and ideas, all geared toward businesses that skew more boutique than behemoth. 

Who should read Simple Tips, Smart Ideas?

  • Small business owners in need of a boost
  • Employees dreaming of creating their own start-up
  • Anyone who wants to turn a profit from their side-hustle

19
Start-Ups Books: The Unfair Advantage by Ash Ali & Hasan Kubba

The Unfair Advantage

Ash Ali & Hasan Kubba
How Startup Success Starts With You
3.9 (194 ratings)
Listen to the Intro
00:00

What's The Unfair Advantage about?

The Unfair Advantage (2020) demonstrates how we all have something that can catapult us to success.  Drawing on their extensive experience in the start-up world, co-authors Ash Ali and Hasan Kubba break down various personal advantages and how they can be leveraged for the benefit of your business.   Wherever you are on your start-up journey, The Unfair Advantage will help you identify what gives you the upper hand and how you can immediately start making it work for you.

Who should read The Unfair Advantage?

  • Aspiring founders who want to build their start-ups on solid groundwork
  • Early-stage entrepreneurs grappling with challenges, from finding that big idea to funding their start-up
  • Anyone looking to glean the secrets to a successful start-up

20
Start-Ups Books: No Rules Rules by Reed Hastings and Erin Meyer

No Rules Rules

Reed Hastings and Erin Meyer
Netflix and the Culture of Reinvention
4.6 (458 ratings)
Listen to the Intro
00:00

What's No Rules Rules about?

No Rules Rules (2020) sets out the principles of Netflix’s unique company culture, based on employee freedom and responsibility, and optimized for maximum innovation. In doing so, it charts the incredible journey of Netflix, a start-up fairytale.

Who should read No Rules Rules?

  • Anyone who works at a start-up
  • Fans of the film The Social Network
  • Those who are wary of Silicon Valley’s increasing dominance

 


21
Start-Ups Books: UX for Lean Startups by Laura Klein

UX for Lean Startups

Laura Klein
Faster, Smarter User Experience Research and Design
4.6 (146 ratings)
Listen to the Intro
00:00

What's UX for Lean Startups about?

UX for Lean Startups (2013) provides an innovative, cost-effective approach to researching and designing products and services. Geared toward start-ups and companies that want to act like them, it shows that you can provide your customers with an excellent user experience while keeping your time and money expenditures as lean as possible.

Who should read UX for Lean Startups?

  • Entrepreneurs
  • Product designers, managers, and engineers
  • Start-up workers and founders

22
Start-Ups Books: Startup Seed Funding for the Rest of Us by Mike Belsito

Startup Seed Funding for the Rest of Us

Mike Belsito
How to Raise $1 Million for Your Startup – Even Outside of Silicon Valley
4.6 (100 ratings)
Listen to the Intro
00:00

What's Startup Seed Funding for the Rest of Us about?

Startup Seed Funding for the Rest of Us (2015) provides insight into how to secure investors for your new business, even if you’re located outside a major start-up community. Its practical advice will explain how to make your business more attractive to investors and how to build the relationships you need to secure start-up capital.

Who should read Startup Seed Funding for the Rest of Us?

  • Start-up founders looking for investors
  • Entrepreneurs working outside a major start-up community
  • Innovators wanting to commercialize a product

23
Start-Ups Books: Resilient by Sevetri Wilson

Resilient

Sevetri Wilson
How to Overcome Anything and Build a Million Dollar Business With or Without Capital
4.1 (79 ratings)
Listen to the Intro
00:00

What's Resilient about?

Resilient (2021) is an intimate account of entrepreneur Sevetri Wilson’s journey from self-funding her first company to securing ongoing capital for her second. It provides early-stage founders insight into every step of building a business – from initial concept to securing the finances needed to scale.

Who should read Resilient?

  • Aspiring entrepreneurs
  • Innovators looking to turn their ideas into marketable solutions
  • Startup founders who need to raise capital

24
Start-Ups Books: The Innovation Stack by Jim McKelvey

The Innovation Stack

Jim McKelvey
Building an Unbeatable Business One Crazy Idea at a Time
4.6 (148 ratings)
Listen to the Intro
00:00

What's The Innovation Stack about?

The Innovation Stack (2020) explores what it takes to be a true entrepreneur – that is, to find a problem no one else has solved, and do everything you can to solve it. It reveals how two friends built a billion-dollar financial-services company from the ground up through courage, ingenuity, and a touch of humor. 

Who should read The Innovation Stack?

  • Would-be entrepreneurs looking to build their first company
  • Established entrepreneurs seeking fresh inspiration
  • Anyone interested in the evolution of a multibillion-dollar company

25
Start-Ups Books: The Cult of We by Eliot Brown and Maureen Farrell

The Cult of We

Eliot Brown and Maureen Farrell
WeWork, Adam Neumann, and the Great Startup Delusion
4.2 (127 ratings)
Listen to the Intro
00:00

What's The Cult of We about?

The Cult of We (2021) tells the story of how the office-space company WeWork became the world’s most valued startup – only to come crashing down a few years later. Written by the reporters who broke the story of WeWork’s disastrous downfall in 2019, it explores WeWork's trajectory through a journalistic and financial lens, demonstrating how the most prominent investors in the world were blinded to the company’s risks for nearly a decade.

Who should read The Cult of We?

  • People interested in economics
  • Startup and entrepreneurship enthusiasts
  • Anyone curious about startup financing

26
Start-Ups Books: Scale for Success by Jan Cavelle

Scale for Success

Jan Cavelle
Expert Insights into Growing Your Business
4.2 (179 ratings)
Listen to the Intro
00:00

What's Scale for Success about?

Scale for Success (2021) is a guide to turning your small business into a far bigger and more successful enterprise than it is today. From crowdfunding to job descriptions, it covers the ins and outs – and highs and lows – of scaling up any firm.

Who should read Scale for Success?

  • Entrepreneurs trying to break into the big league
  • Anyone working at a small business or early-stage start-up
  • Veteran businesspeople interested in mentoring small business owners

27
Start-Ups Books: How to Avoid a Climate Disaster by Bill Gates

How to Avoid a Climate Disaster

Bill Gates
The Solutions We Have and the Breakthroughs We Need
4.5 (453 ratings)
Listen to the Intro
00:00

What's How to Avoid a Climate Disaster about?

How to Avoid a Climate Disaster (2021) is a guidebook to getting the world to an important milestone: zero greenhouse gas emissions. Bill Gates shares the knowledge he’s gained through his role on international climate commissions and as a go-to source of funding for climate solution startups. He pinpoints the ideas that show the most promise and explains the work that still needs to be done. 

Who should read How to Avoid a Climate Disaster?

  • Anyone concerned about climate change
  • Investors interested in new funding opportunities
  • Business leaders looking for ways to help

28
Start-Ups Books: Testing Business Ideas by David J. Bland and Alexander Osterwalder

Testing Business Ideas

David J. Bland and Alexander Osterwalder
A Field Guide for Rapid Experimentation
4.4 (107 ratings)
Listen to the Intro
00:00

What's Testing Business Ideas about?

Testing Business Ideas (2021) explores how entrepreneurs can use experimentation to give their new venture the best chance of success. It outlines the rationale behind testing, and describes a framework for deciding how to proceed. 

Who should read Testing Business Ideas?

  • Anyone working at a small company or start-up
  • Entrepreneurs hoping to turn their big idea into a profitable venture 
  • Business students looking for fresh insights

29
Start-Ups Books: Masters of Scale by Reid Hoffman

Masters of Scale

Reid Hoffman
Surprising Truths from the World's Most Successful Entrepreneurs
4.3 (476 ratings)
Listen to the Intro
00:00

What's Masters of Scale about?

Masters of Scale (2021) is part fascinating anecdote, part how-to guide for entrepreneurs who are preparing to launch their product or scale up their company. With case studies and stories behind some of the world’s biggest companies, it isolates the principles behind successfully scaling up.

Who should read Masters of Scale?

  • Serial entrepreneurs
  • Investors looking to scale a startup
  • Executives seeking to grow their companies

30
Start-Ups Books: Why Startups Fail by Tom Eisenmann

Why Startups Fail

Tom Eisenmann
A New Roadmap for Entrepreneurial Success
4.4 (239 ratings)
Listen to the Intro
00:00

What's Why Startups Fail about?

Why Startups Fail (2021) identifies six core reasons why startups fail. It presents a framework for analyzing startup failure that explores how different aspects of a business work together. Entrepreneurs can use this framework to evaluate the health of their own ventures. 

Who should read Why Startups Fail?

  • Founders of early-stage startups
  • Entrepreneurs looking to scale their companies successfully
  • Innovators who’ve failed to get their project off the ground

31
Start-Ups Books: Self-Made Boss by Jackie Reses and Lauren Weinberg

Self-Made Boss

Jackie Reses and Lauren Weinberg
Advice, Hacks, and Lessons from Small Business Owners
4.4 (160 ratings)
Listen to the Intro
00:00

What's Self-Made Boss about?

Self-Made Boss (2022) is a practical starter kit for anyone looking to start a small business. It’s packed with advice and case studies looking at small businesses from across the United States, with step-by-step instructions for turning your great idea into a successful business. 

Who should read Self-Made Boss?

  • Small business owners
  • Aspiring entrepreneurs
  • Anyone curious about how brands are built from the ground up

32
Start-Ups Books: Disrupt You! by Jay Samit

Disrupt You!

Jay Samit
Master Personal Transformation, Seize Opportunity, and Thrive in the Era of Endless Innovation
4.5 (262 ratings)
Listen to the Intro
00:00

What's Disrupt You! about?

Disrupt You! (2015) is an entrepreneur’s guide to driving innovation and impact. It draws on some of the biggest success stories in business and offers actionable tips for solving real-world problems and finding opportunity in failure. 

Who should read Disrupt You!?

  • Entrepreneurs seeking to drive disruption
  • Optimists who want to find opportunity in failure
  • Anyone who looks at successful start-ups and asks, “What’s their secret?”

33
Start-Ups Books: Build by Tony Fadell

Build

Tony Fadell
An Unorthodox Guide to Making Things Worth Making
4.2 (332 ratings)
Listen to the Intro
00:00

What's Build about?

Build (2022) is a self-styled “mentor in a box” –⁠ an encyclopedia of business advice about everything from getting a job and managing a team to telling a story around your product and being a successful CEO. A mentor is an absolute must-have for anyone who aspires to start and run a business –⁠ but not everyone has one available right away. That’s what Build is for.

Who should read Build?

  • New graduates who aspire to found their own businesses
  • CEOs thinking about quitting and starting something new
  • Anyone who wants to see their idea for a product, service, or company come to fruition

34
Start-Ups Books: The Innovator’s Dilemma by Clayton Christensen

The Innovator’s Dilemma

Clayton Christensen
When New Technologies Cause Great Firms to Fail
4.4 (511 ratings)
Listen to the Intro
00:00

What's The Innovator’s Dilemma about?

The Innovator’s Dilemma explains why so many well-established companies fail dismally when faced with the emerging markets they create. This Blink focuses on one of the book’s central themes: disruptive innovation.

Who should read The Innovator’s Dilemma?

  • Anyone interested in why big companies are so vulnerable to disruptive technologies
  • Business executives
  • Anyone who wants to take advantage of technological innovations

35
Start-Ups Books: From Start-Up to Grown-Up by Alisa Cohn

From Start-Up to Grown-Up

Alisa Cohn
Grow Your Leadership to Grow Your Business
4.3 (114 ratings)
Listen to the Intro
00:00

What's From Start-Up to Grown-Up about?

From Start-Up to Grown-Up (2021) is a guide for founders and CEOs of start-ups that are on the way to scaling up. Combining the author’s award-winning coaching practices with collected insights from notable founders and CEOs, it outlines the leadership skills you need to grow alongside your business.

Who should read From Start-Up to Grown-Up?

  • Start-up founders
  • New CEOs and managers
  • People interested in boosting their leadership skills

36
Start-Ups Books: Burn Rate by Andy Dunn

Burn Rate

Andy Dunn
Launching a Startup and Losing My Mind
4.5 (204 ratings)
Listen to the Intro
00:00

What's Burn Rate about?

Burn Rate (2022) is the no-holds-barred story of Andy Dunn, cofounder of menswear startup Bonobos, and his struggles with bipolar disorder. Long in denial about his diagnosis, Dunn eventually faced up to the condition – but not before it had nearly cost him everything.

Who should read Burn Rate?

  • People interested in mental health
  • Startup aficionados
  • Memoir lovers

37
Start-Ups Books: Zero to One by Peter Thiel with Blake Masters

Zero to One

Peter Thiel with Blake Masters
Notes on Startups, or How to Build The Future
4.6 (1,124 ratings)
Listen to the Intro
00:00

What's Zero to One about?

Zero to One (2014) offers advice to start-up founders. It shows how to establish a monopoly by creating proprietary technology, a strong brand, scalable products, and by using network effects.

Who should read Zero to One?

  • Current and potential start-up founders
  • Anyone interested in why certain start-ups succeed and others fail
  • Investors

38
Start-Ups Books: The Pumpkin Plan by Mike Michalowicz

The Pumpkin Plan

Mike Michalowicz
A Simple Strategy to Grow a Remarkable Business in Any Field
4.4 (213 ratings)
Listen to the Intro
00:00

What's The Pumpkin Plan about?

The Pumpkin Plan (2012) presents a simple yet powerful strategy to help you grow your business and stand out in any industry. Through real-life examples and practical tips, you’ll learn how to identify and focus on your most profitable clients, streamline your operations, and create a company culture that fuels growth.

Who should read The Pumpkin Plan?

  • Owners of small businesses looking to grow
  • Entrepreneurs seeking sustainable success
  • Startup founders needing a roadmap

39
Start-Ups Books: Two Weeks Notice by Amy Porterfield

Two Weeks Notice

Amy Porterfield
Find the Courage to Quit Your Job, Make More Money, Work Where You Want, and Change the World
4.2 (216 ratings)
Listen to the Intro
00:00

What's Two Weeks Notice about?

Two Weeks Notice (2023) is your step-by-step guide to launching a successful online business. It provides you with the tools and tricks you need to become your own boss – and gain the creative and financial freedom to live your best life. 

Who should read Two Weeks Notice?

  • Newly minted online entrepreneurs and established business owners
  • Courageous women who are ready to be their own boss
  • Anyone fantasizing about ditching their 9-to-5 

40
Start-Ups Books: Traffic Secrets by Russell Brunson

Traffic Secrets

Russell Brunson
The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
4.2 (41 ratings)
Listen to the Intro
00:00

What's Traffic Secrets about?

Traffic Secrets (2023) reveals an explosive truth: your dream customers are primed and ready. Learn how to analyze your target audience, locate their hotspots, and capture them with evergreen growth-hacking strategies. This game-changing guide unveils precise techniques for driving consistent traffic to your funnels, laying the foundation for unstoppable online growth.

Who should read Traffic Secrets?

  • Starving startups
  • E-commerce entrepreneurs
  • Online course creators

41
Start-Ups Books: Third Shift Entrepreneur by Todd Connor

Third Shift Entrepreneur

Todd Connor
Keep Your Day Job, Build Your Dream Job
4.0 (23 ratings)
Listen to the Intro
00:00

What's Third Shift Entrepreneur about?

Third Shift Entrepreneur (2021) offers an effective mindset and strategies for starting or growing your business – without having to quit your day job. It weaves key observations throughout a fictional narrative about a group of entrepreneurs, then breaks out these points for closer examination with examples from real-world startup scenarios.

Who should read Third Shift Entrepreneur?

  • Anyone interested in starting a side hustle
  • People struggling to launch their business 
  • Small business owners looking to take their company to the next level

42
Start-Ups Books: Innovation in Real Places by Dan Breznitz

Innovation in Real Places

Dan Breznitz
Strategies for Prosperity in an Unforgiving World
4.4 (28 ratings)
Listen to the Intro
00:00

What's Innovation in Real Places about?

Innovation in Real Places (2021) argues that the prevailing Silicon Valley model of growth creation has failed most cities and regions. Rather than chasing the chimera of becoming the next tech hub, communities should focus on identifying their niche in the global production process and fostering innovation based on their existing strengths. 

Who should read Innovation in Real Places?

  • Anyone interested in learning more about innovation and sources
  • People interested in economic development and entrepreneurship
  • Citizens and policy makers wishing to advance policies promoting growth and prosperity in their region

43
Start-Ups Books: The Young Entrepreneur by Swish Goswami & Quinn Underwood

The Young Entrepreneur

Swish Goswami & Quinn Underwood
How to Start a Business While You're Still a Student
4.1 (20 ratings)
Listen to the Intro
00:00

What's The Young Entrepreneur about?

The Young Entrepreneur (2022) unveils the heart of the entrepreneurial journey for the next generation. Merging audacity with actionable insights and world-shaping vision, it invites young minds to navigate the business maze, tap into resilience, and become the force of change our world craves.

Who should read The Young Entrepreneur?

  • Aspiring young business visionaries
  • Students exploring entrepreneurial pathways
  • Innovators seeking impactful change

44
Start-Ups Books: Ready, Fire, Aim by Michael Masterson

Ready, Fire, Aim

Michael Masterson
Zero to $100 Million in No Time Flat
3.7 (187 ratings)
Listen to the Intro
00:00

What's Ready, Fire, Aim about?

Ready, Fire, Aim (2007) reveals proven business-building methods for achieving success fast. It also shows how you can duplicate winning strategies across multiple lucrative ventures so you never have to rely on just one. Learn essential entrepreneurial skills and strategies to vastly improve any business endeavor while positioning yourself to enjoy financial freedom.

Who should read Ready, Fire, Aim?

  • Experienced and aspiring entrepreneurs
  • Career professionals
  • People working in sales or marketing

45
Start-Ups Books: The Idea Is the Easy Part by Brian Dovey

The Idea Is the Easy Part

Brian Dovey
Myths and Realities of the Startup World
4.3 (28 ratings)
Listen to the Intro
00:00

What's The Idea Is the Easy Part about?

The Idea is the Easy Part (2023) offers a refreshing, no-nonsense guide to the entrepreneurial journey, countering common myths about startup success and failure. With insights from decades of firsthand experience, it’s an enthusiastic yet realistic manual for aspiring entrepreneurs, providing practical advice on making informed decisions at every stage of the startup process, from ideation to execution.

Who should read The Idea Is the Easy Part?

  • Current and aspiring entrepreneurs
  • Anyone wanting to sort the startup fact from fiction 
  • People with big ideas that they want to become a reality

46
Start-Ups Books: MAKE: Electronics by Charles Platt

MAKE: Electronics

Charles Platt

What's MAKE: Electronics about?

"MAKE: Electronics" by Charles Platt is a comprehensive guide that takes readers on a journey through the world of electronics. With clear explanations and hands-on experiments, the book teaches beginners how to create their own electronic projects. Covering topics such as basic components, circuitry, and microcontrollers, it is a must-read for anyone interested in learning about electronics.

Who should read MAKE: Electronics?

  • Anyone interested in getting started with electronics and DIY projects
  • Students or hobbyists looking to build a strong foundation in electronics
  • Professionals who want to expand their skills and knowledge in the field of electronics

47
Start-Ups Books: Scaling Lean by Ash Maurya

Scaling Lean

Ash Maurya

What's Scaling Lean about?

Scaling Lean by Ash Maurya provides a practical guide for entrepreneurs and business leaders on how to apply lean principles to grow their startups and businesses. Maurya introduces a systematic approach to scaling that focuses on continuous innovation, validated learning, and a relentless focus on creating value for customers. Through real-world examples and actionable strategies, the book offers valuable insights for anyone looking to scale their business efficiently and sustainably.

Who should read Scaling Lean?

  • Entrepreneurs and startup founders looking to scale their businesses
  • Business leaders seeking practical strategies for growth and innovation
  • Individuals interested in applying lean principles to streamline and improve their organizations

48
Start-Ups Books: Explosive Growth by Cliff Lerner

Explosive Growth

Cliff Lerner

What's Explosive Growth about?

Explosive Growth by Cliff Lerner is a captivating book that delves into the strategies and tactics behind the rapid expansion of successful startups. Drawing from his own experiences, Lerner provides valuable insights and practical advice for entrepreneurs looking to achieve explosive growth in their own ventures. Whether you're a seasoned business owner or just starting out, this book offers a wealth of knowledge to help propel your company to new heights.

Who should read Explosive Growth?

  • Entrepreneurs looking to accelerate the growth of their startup
  • Business professionals seeking practical strategies for achieving rapid expansion
  • Individuals interested in the behind-the-scenes stories of successful tech companies

49
Start-Ups Books: The Startup Owner's Manual by Steve Blank, Bob Dorf

The Startup Owner's Manual

Steve Blank, Bob Dorf

What's The Startup Owner's Manual about?

The Startup Owner's Manual by Steve Blank and Bob Dorf is a comprehensive guide for entrepreneurs looking to build a successful startup. It provides practical advice and step-by-step instructions on how to develop a business model, validate your ideas, and effectively launch your product or service. Whether you're a first-time entrepreneur or a seasoned business owner, this book offers valuable insights and strategies to help you navigate the challenges of starting and growing a business.

Who should read The Startup Owner's Manual?

  • Entrepreneurs who want to launch and grow a successful startup
  • Startup founders and small business owners seeking practical guidance
  • Individuals looking to validate their business idea and identify their target market

Related Topics

Start-Ups Books
 FAQs 

What's the best Start-Ups book to read?

While choosing just one book about a topic is always tough, many people regard ReWork as the ultimate read on Start-Ups.

What are the Top 10 Start-Ups books?

Blinkist curators have picked the following:
  • ReWork by Jason Fried and David Heinemeier Hansson
  • The Art of the Start by Guy Kawasaki
  • The Lean Startup by Eric Ries
  • The $100 Startup by Chris Guillebeau
  • One Simple Idea by Stephen Key
  • Hatching Twitter by Nick Bilton
  • Smart People Should Build Things by Andrew Yang
  • Make Your Mark by Jocelyn K. Glei
  • The Founder’s Dilemmas by Noam Wasserman
  • The Startup Playbook by David S. Kidder

Who are the top Start-Ups book authors?

When it comes to Start-Ups, these are the authors who stand out as some of the most influential:
  • Jason Fried and David Heinemeier Hansson
  • Guy Kawasaki
  • Eric Ries
  • Chris Guillebeau
  • Stephen Key