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One Simple Idea

Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work

By Stephen Key
  • Read in 19 minutes
  • Audio & text available
  • Contains 13 key ideas
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One Simple Idea by Stephen Key

One Simple Idea (2015) argues that it takes only passion and one simple, marketable idea to start your own business. The book shows how building long-term partnerships with your manufacturers and vendors can help your business run smoothly, and how catering to your customers' needs and desires helps you sell your product on the market. In short, One Simple Idea gives concrete, firsthand advice for anyone who wants to get their one simple idea off the page and out into the world.

Key idea 1 of 13

What is in it for me? Learn how to start your business with only one simple idea.

Have you ever seen a product and thought, "I could do better than that"? Or, while browsing the store shelves, been suddenly struck with a great idea that will fill a gap, and think: "Why hasn't anyone invented this yet?" No matter what your inspiration or motivation is, now’s the time to make something out of your idea.

One Simple Idea will teach you how to turn your passion into a business and bring your product to market yourself. The author provides a roadmap to guide you through the sticky terrain of developing your one simple idea into a fully realized successful business, providing you with tools and useful advice along the way.

This book in blinks answers the following questions:

  • What does it take to start my own business?
  • How do I bring my product into the market?   
  • How will I be able to grow and manage my business?
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