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The Art of the Start
The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
The Art of the Start offers a brief overview of some of the key aspects of starting and running a business. It covers topics such as pitching for funding, recruiting the right people, and building a successful brand.
- Entrepreneurs and would-be entrepreneurs
- Anyone who works for a start-up or small company
Guy Kawasaki is the former chief evangelist of Apple, and current chief evangelist of the online graphic design tool Canva. He is also a venture capitalist with his own company, Garage Technology Ventures.
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