Radical Outcomes Book Summary - Radical Outcomes Book explained in key points
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Radical Outcomes summary

Juliana Stancampiano

How to Create Extraordinary Teams that Get Tangible Results

3.8 (29 ratings)
20 mins

Brief summary

Radical Outcomes by Juliana Stancampiano is a leadership book that provides a guide for organizations to transform their culture, methodologies and processes to improve their results. It offers practical strategies to embrace a collaborative culture that puts people first.

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    Radical Outcomes
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    Businesses are introducing new technologies but failing to make the most of them. 

    In a technology-driven world where consumers have lots of knowledge and big expectations, many businesses already understand that offering a quality product is no longer enough. These days, for your business to stand out from the crowd, you’ll need to provide a great consumer experience too. 

    To provide this great experience, companies are rushing to buy into the new technologies that promise to deliver. 

    Unfortunately, harnessing new technology to change the way your company does business is often difficult. In fact, the introduction of that technology can make things feel a little crazy across all levels of your organization. 

    But before we dive into that, let’s take a look at the different areas of a typical business. Most medium-to-large companies can be neatly divided into three different groups.

    At the top we find the executives: those who direct the business and create its overall strategies. Below them are a layer of team leaders who manage their junior colleagues in realizing the required business outcomes. Lastly, we have teams of those junior colleagues themselves. This is the layer that engages with customers and achieves these outcomes. 

    However, it’s also important to consider the relationships between the different players in an organization. Thus, we can also divide a business into its enabling functions – such as the marketing department and the learning and development team – which power the company forward; and the audience, comprising those staff who are customer-facing, such as customer service representatives and salespeople. 

    Whichever group you fall into, you’ve probably experienced the frustration of seeing new technologies introduced into your organization that are supposed to make your consumers’ experience better but end up making things worse.

    This frustration is felt in different ways. Executives, for example, are vexed that their costly new technology investments aren’t making an impact on the bottom line. By contrast, enablement teams feel overwhelmed by the new demands that learning to integrate the new technology places on them and the improved results that are expected. 

    Lastly, the audience feels bombarded by the information about the technology that comes from above, and are at a loss as to how to integrate that information into their day-to-day interactions with customers. 

    There has to be a better way to introduce new technologies, one that impacts the bottom line and gets everyone on the same page. And there is – but to get there, you first have to start measuring outcomes, as we'll see in the next blink. 

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    What is Radical Outcomes about?

    Radical Outcomes (2019) explores ways to translate top-level strategies into great results for your business. Revealing the common disconnect between decision-making executives and front-line staff, it explores how all levels of an organization can work better together to drive radically improved outcomes. 

    Radical Outcomes Review

    Radical Outcomes (2018) by Juliana Stancampiano is a book that explores how to drive transformative change within organizations and achieve lasting results. Here's why this book is worth reading:

    • With its practical strategies and actionable advice, it provides a roadmap for leaders to implement and drive change.
    • Stancampiano backs her insights with real-life case studies that demonstrate the effectiveness of her approach, making the content relatable and informative.
    • The book's focus on collaboration and the importance of engaging the entire organization in the change process keeps readers engaged and inspired.

    Who should read Radical Outcomes?

    • Team leaders looking for a fresh perspective
    • Executives poised to invest in new business technologies
    • Learning and development managers seeking new insight

    About the Author

    Juliana Stancampiano is the CEO of management consulting firm Oxygen. Stancampiano has over 15 years’ experience of helping senior leaders implement new business and sales strategies. 


    © Juliana Stancampiano: Radical Outcomes copyright 2019, John Wiley & Sons Inc. Used by permission of John Wiley & Sons Inc. and shall not be made available to any unauthorized third parties.

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    Radical Outcomes FAQs 

    What is the main message of Radical Outcomes?

    The main message of Radical Outcomes is to transform your organization by changing how you think and behave.

    How long does it take to read Radical Outcomes?

    The reading time for Radical Outcomes varies depending on the reader's pace. The Blinkist summary can be read in just 15 minutes.

    Is Radical Outcomes a good book? Is it worth reading?

    Radical Outcomes is a valuable read for anyone seeking to achieve meaningful change in their organization. It offers practical strategies and insights.

    Who is the author of Radical Outcomes?

    Juliana Stancampiano is the author of Radical Outcomes.

    What to read after Radical Outcomes?

    If you're wondering what to read next after Radical Outcomes, here are some recommendations we suggest:
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