Friday Forward Book Summary - Friday Forward Book explained in key points
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Friday Forward summary

Robert Glazer

Inspiration & Motivation to End Your Week Stronger Than It Started

4.5 (176 ratings)
21 mins

What is Friday Forward about?

Friday Forward (2020), just like author Robert Glazer’s successful newsletter of the same name, is packed with inspirational stories and smart strategies designed to push you to reach your full potential. Glazer’s unique “four capacities” approach breaks down the whats, whys, and hows of identifying and acting upon your dreams.

Table of Contents

    Friday Forward
    summarized in 8 key ideas

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    Key idea 1 of 8

    Identifying your core values increases your spiritual capacity.

    When sociologists interviewed a group of non-Jewish people living in a European village affected by the Holocaust, they were surprised by what they learned. Some of the them had put their lives on the line to rescue the Jewish people who lived in the village. And some hadn’t. The sociologists wanted to see what differentiated the two groups. 

    It came down to parental discipline.

    The individuals who had rescued Jewish people all had strong memories of their parents not only enforcing rules – such as “don’t cheat” – but also explaining why those rules were important. The rescuers understood the values that underpinned the rules.

    Want to inspire people to be the best version of themselves? Don’t focus on rules; identify values.

    The key message: Identifying your core values increases your spiritual capacity.

    To live your best life, you need to build four distinct capacities: spiritual, intellectual, physical, and emotional. These blinks will challenge you to build these capacities through thought exercises. You can do these exercises at any time, but they're designed to be built into your morning routine.

    Now, let's dig into the spiritual capacity. Successful individuals, organizations, collectives, and families all have one thing in common: they’ve identified their core values. What’s more, they live them out. That includes questioning themselves or others at times when those values are compromised. 

    When building your spiritual capacity, focus on identifying your core values and your authentic purpose.

    Not sure where to start?

    Try the “one last talk” exercise. Imagine you’re given 20 minutes to give a talk on absolutely any topic. But there’s a catch: this will be the last talk you give before you die. What do you want to pass on to the world before you go?

    Don’t have time for a 20-minute talk? Then try the “legacy” exercise. All you need to do is answer one question. How would you want to be remembered in 100 years? Answering the question honestly requires you to examine your life in detail. Does the life you’re living connect with the legacy you want to achieve? And if it doesn’t, what changes do you need to make?

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    About the Author

    Robert Glazer, founder and CEO of the performance marketing agency Accelerate, is well-known to the hundreds of thousands of readers who subscribe to his inspirational “Friday Forward” weekly newsletter. He’s the author of several best-selling motivational books and also a highly sought after inspirational speaker.

    Who should read Friday Forward?

    • Dreamers who want to become doers
    • Doers in search of a dream
    • People who need a shot of inspiration

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