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Build (2022) is a self-styled “mentor in a box” –⁠ an encyclopedia of business advice about everything from getting a job and managing a team to telling a story around your product and being a successful CEO. A mentor is an absolute must-have for anyone who aspires to start and run a business –⁠ but not everyone has one available right away. That’s what Build is for.

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Tony Fadell is best known for cocreating the iPod and iPhone, founding Nest, and creating the Nest Learning Thermostat. He is now the Principal at Future Shape, a venture capital firm that invests in and mentors startups with world-changing potential. Before any of his major successes, Fadell started his career at one of the countless Silicon Valley startups that believed it could conquer the world but instead crashed and burned.

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Unprepared to Entrepreneur (2021) is a frank, lively guide to starting a business for those who fear they don’t have the requisite knowledge, worry they’ll fail, or aren’t sure how to begin. Packed with practical tips and personal anecdotes, it shows you that to be successful in the business world, you don’t need a perfect plan or an expensive degree. You just need a vision, the motivation –⁠ or madness –⁠ to make it happen, and the resilience to always get back up on your feet.

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Sonya Barlow is an entrepreneur, public speaker, and diversity business coach. In 2018, she founded the LMF Network, a nonprofit community-building and mentorship organization for women and minorities, and is the host of the BBC Asian Network’s The Everyday Hustle and Capital One’s Champions of Change podcast. She received the 2017 We Are the City Rising Star award and, in both 2020 and 2021, she was named one of the Most Influential Women in UK Technology by Computer Weekly.

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Boss It (2020) is every aspiring entrepreneurs’ starter guide. Filled with both practical guidance and inspiring motivation, this book outlines all you need to know to turn your dream into a fully established business.

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Carl Reader is an entrepreneur and motivational speaker who has founded and invested in countless businesses in the course of his career. He is the chairman of d&t, a business advisory firm, and was listed on City AM’s Top 100 Entrepreneurs of 2016.

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This book chronicles the audacious, adventurous life of Steve Jobs, the innovative entrepreneur and eccentric founder of Apple. Drawing from Jobs’s earliest experiences with spirituality and LSD to his pinnacle as worldwide tech icon, Steve Jobs describes the man’s successful ventures as well as the battles he fought along the way.

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Walter Isaacson is an American writer and biographer. He was formerly the editor of TIME magazine as well as CEO and chairman of the CNN news network. Isaacson has written best-selling biographies of Albert Einstein and Benjamin Franklin, and is also the author of American Sketches (2003).

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Rich Dad’s Retire Young Retire Rich (2012) unpacks entrepreneur Robert Kiyosaki’s unique approach to personal finance. If you want to get rich, he argues, you need to understand how to leverage your mind, plan, and actions. Whether it’s cultivating simple habits conducive to success or using debt to buy income-generating assets, Kiyosaki demonstrates that making money is easier than you might think.

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Robert T. Kiyosaki is an investor, entrepreneur, and best-selling author of the Rich Dad franchise. Kiyosaki studied in New York before serving as a Marine gunship pilot in the Vietnam War. He founded his first company selling Velcro surfer wallets in 1977. In 1985, he established an international education company to teach investing to students around the world. Kiyosaki sold his business empire and retired in 1994 at the age of just 47.

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What’s it about?

The Slight Edge (2005) explores the power of all the small choices we make every day. Far from being insignificant, they are a step in our journey toward success or failure.

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About the author

Jeff Olson has built multibillion-dollar sales and marketing organizations and hosted seminars in every major city in the US. He has also produced over 900 television programs with personal development legends such as Les Brown, Jim Rohn, and Brian Tracy.

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Powershift (2020) is a guide to setting yourself up for success. Drawing on author Daymond John’s experience as an entrepreneur in the clothing industry and show business, it provides a host of tips, tricks, and ideas that will help you expand your influence and win others over to your cause.

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Daymond John is the founder and CEO of FUBU, a lifestyle brand that has racked up over $6 billion in global sales. A regular guest on ABC’s Shark Tank, he’s one of America’s most respected businessmen and consultants. John is the author of numerous bestsellers including The Power of Broke and Rise and Grind. He was also a Presidential Ambassador for Global Entrepreneurship, a position created by Barack Obama in 2014 to support young entrepreneurs.

Daniel Paisner is a New York–based journalist and author best known for his collaborative work. He has published over 60 titles, including 14 New York Times best sellers, among them The Girl in the Green Sweater with Krystyna Chiger and Last Man Down with Richard Picciotto.

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Millionaire Success Habits (2016) condenses the wisdom of Dean Graziosi’s world-renowned success courses, which teach that successful people have a more positive attitude to life and employ more productive habits than average people. But you too can achieve success, by incorporating the habits that have carried others to prosperity before you! In these blinks, you’ll find insights and exercises that you can implement right now to help you seize your full potential and achieve greater levels of wealth, freedom, and fulfillment than you ever dreamed were possible.

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Graziosi is a millionaire who made his fortune as a business owner, entrepreneur, marketer, real estate investor, and success coach. He’s appeared on TV every day for the last 15 years through his company, Dean Enterprises – a TV production company specializing in infomercials. Despite being dyslexic, Graziosi is the author of several New York Times bestselling books including Be a Real Estate Millionaire, Profit From Real Estate Right Now, and 30 Days to Real Estate Profits.

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Business for Bohemians (2016) provides creative, free-spirited individualists with an alternative path to making a living. Combining practical advice, philosophical reflections, and autobiographical anecdotes, it shows that you can enter the world of business without sacrificing your bohemian values.

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Tom Hodgkinson is the founder and editor of the Idler magazine. He is the bestselling author of How to Be Idle, How to Be Free, Brave Old World, and The Idle Parent. Along with his partner, he is also the founder of the Idler Academy of Philosophy, Husbandry and Merriment, which offers online and offline courses in a wide range of subjects – from business to philosophy.

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Americana (2017) traces the history of the USA from one key perspective: capitalism. Bhu Srinivasan shows how the development of the country has been closely bound up with the development of capitalism, from the New England colonies’ earliest days to the most recent innovations of Silicon Valley or Wall Street.

Named by The Economist as one of the best books of 2017

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Bhu Srinivasan is a media entrepreneur who came to the USA from India at the age of eight, traveling widely around the country with his family. Early in his career, he founded a news aggregation startup, and went on to work in gaming, publishing, and data. He now lives in Connecticut with his wife and children. Americana is his first book.

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Rich Dad’s Cashflow Quadrant (1998) is a guide to financial freedom. In the second book of the Rich Dad Poor Dad series, authors Robert T. Kiyosaki and Sharon L. Lechter describe how some people achieve financial success without working as hard as the rest of us. In this blend of instruction and autobiography, they explain how you might have the wrong idea about attaining financial freedom and set out ways in which you can turn that around.

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Robert T. Kiyosaki is the best-selling author of Rich Dad, Poor Dad. He’s the founder of Rich Global LLC and the Rich Dad Company, an education company that provides personal finance and business education through books and videos. He’s also an investor and radio personality.

Sharon Lechter is an American businesswoman and leader dedicated to improving the financial education of teens and young adults. She’s a spokesperson for the National CPA Financial Literacy Commission; the founder of the financial education organization, Pay Your Family First; and a creator of Thrive Time for Teens, an award-winning financial board game.

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The Rule of Logistics (2016) delves into the intricate and extensive network of the infrastructure that makes your local Walmart come to life. Pulling in elements of history, economics, and architectural theory, this intriguing account traces how a retailer from Arkansas became one of the largest corporations in the world and transformed the American landscape in the process.

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Jesse LeCavalier is Associate Professor of Architecture at the University of Toronto. An award-winning writer and researcher, his work has included stints at the Institute for Public Knowledge at NYU, the Singapore-ETH Future Cities Lab, and the Eidgenössische Technische Hochschule Zürich.

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7 Strategies for Wealth & Happiness (1985) lays out an inspiring approach to developing your full potential through discipline and action. Instead of offering get-rich-quick schemes, it reminds us that success is a direct result of our own efforts to improve ourselves. More than that, it shows that a fulfilling lifestyle is not just about wealth – it’s about getting rid of old ways of thinking and adopting a positive mindset.

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Jim Rohn was an entrepreneur, motivational speaker, educator and author. After achieving success in the direct sales industry, he began conducting seminars and personal development workshops across America and all over the world. He was the author of various self-help books, such as The Power of Achievement and The Art of Exceptional Living.

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The Virgin Way (2015) explores Richard Branson’s secrets of leadership. Drawing on real-world anecdotes from the author’s decades of experience and eccentric way of doing business, these blinks are an insight into one of the world’s most innovative minds.

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Richard Branson is a business magnate, author and philanthropist. He is the founder of the Virgin Group, which encompasses over four hundred companies. Branson has a net worth of around $4 billion and, in 2007, was listed as one of Time Magazine’s most influential people in the world.

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The Algebra of Happiness (2019) lays out some of the most important variables involved in living a life full of meaning, love and success. It then provides a wide range of practical tips and principles on how to navigate the tensions and trade-offs involved in balancing these variables against one another.

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Scott Galloway is a professor of marketing at New York University’s Stern School of Business. He is the New York Times bestselling author of The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google (2017). He is also a successful entrepreneur and has founded nine companies, including the business intelligence firm L2 Inc, consulting firm Prophet and e-commerce website Red Envelope.

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Arise, Awake (2015) introduces readers to some of India’s most inspiring up-and-coming entrepreneurs. Drawn from a wide variety of different educational and geographical backgrounds, these young guns have established themselves in industries as diverse as the construction sector, student housing and fast food. The one thing they have in common? They took matters into their own hands rather than waiting for the perfect opportunity to drop into their laps.

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Rashmi Bansal is an Indian entrepreneur and non-fiction writer. She has an MBA from the Indian Institute of Management and has authored eight books, including Stay Hungry Stay Foolish (2008), Poor Little Rich Slum (2012) and God’s Own Kitchen (2017).

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The Millionaire Dropout (2013) is an inspirational how-to manual for anyone ready to increase their income and their standard of living. Based on self-made multimillionaire Vince Stanzione’s first-hand experience of bootstrapping himself to success, these blinks will guide you through the difficult but ultimately rewarding journey of turning your life around and making the most of your potential.

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Anglo-American author and businessman Vince Stanzione started out as an apprentice hairdresser before making his fortune in the heady days of the Thatcherite financial revolution in London. After going bust in the financial crash of 1987, he rebuilt his empire by focusing on mail order businesses and commodity trading. His debut title The Millionaire Dropout is a New York Times bestseller.

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Practically Radical (2011) is a strategic guide to navigating today’s fast-moving world of business for leaders keen to set themselves apart from the crowd. Full of clever tips and insights from today’s most innovative companies, it argues for the need to rethink tried and tested methods and learn to think outside the box.

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William C. Taylor is an influential writer, public speaker and business expert. He co-founded the monthly business magazine Fast Company. Taylor has written several acclaimed books on company strategy including Simply Brilliant (2016) and is the co-author of Mavericks at Work (2006).

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The Messy Middle (2018) lifts the lid on the difficult reality of driving your entrepreneurial venture from conception to completion. Eschewing the conventional fairytale of the incremental rise to glory, Scott Belsky explains how and where start-up success is forged: in the challenging but crucial middle stage of the venture.

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Scott Belsky is an entrepreneur, investor and author. He is the founder and former CEO of Behance, the world’s leading digital networking service for creative professionals. He is also the internationally bestselling author of Making Ideas Happen, a book about successfully executing your ideas.

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Reinvent Yourself (2016) shares practical techniques on how to continually reevaluate and readjust your approach to life and to business in order to forge your own path to success. Author James Altucher illustrates how to do this using inspirational stories drawn from the religious leaders, artists and billionaire entrepreneurs from whom he learned the art of self-reinvention.

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James Altucher is a successful entrepreneur, podcaster and angel investor. He’s also the author of several books that have made the Wall Street Journal best-seller list, including Choose Yourself. He has cofounded 20 companies, 17 of which have failed. These experiences drove him to reevaluate his approach to both business and life, leading him to the insights that he shares on his podcast, the James Altucher Show, which has amassed more than 50 million downloads to date.

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