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Zone To Win

Organizing to Compete in an Age of Disruption

By Geoffrey A. Moore
15-minute read
Audio available
Zone To Win: Organizing to Compete in an Age of Disruption by Geoffrey A. Moore

Zone to Win (2015) is the ultimate guide to organizing your company to compete effectively in an age of disruption. These blinks will show you how to keep up with constant market innovation while creating lucrative disruptions of your own.

  • Established CEOs concerned about the disruptive effects of start-ups
  • Start-ups looking to take on market leaders
  • Business leaders seeking high-efficiency management models

Geoffrey A. Moore holds a doctorate in literature from the University of Washington and works as a consultant for technology companies such as Salesforce and Microsoft. His first book, Crossing the Chasm, sold over one million copies.

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