Open in the App Open in the App Open in the App

Get key ideas from this and 2,500+ other books in just a few minutes

Get the key ideas from

Zone To Win

Organizing to Compete in an Age of Disruption

By Geoffrey A. Moore
15-minute read
Audio available
Zone To Win: Organizing to Compete in an Age of Disruption by Geoffrey A. Moore

Zone to Win (2015) is the ultimate guide to organizing your company to compete effectively in an age of disruption. These blinks will show you how to keep up with constant market innovation while creating lucrative disruptions of your own.

  • Established CEOs concerned about the disruptive effects of start-ups
  • Start-ups looking to take on market leaders
  • Business leaders seeking high-efficiency management models

Geoffrey A. Moore holds a doctorate in literature from the University of Washington and works as a consultant for technology companies such as Salesforce and Microsoft. His first book, Crossing the Chasm, sold over one million copies.

Go Premium and get the best of Blinkist

Upgrade to Premium now and get unlimited access to the Blinkist library. Read or listen to key insights from the world’s best nonfiction.

Upgrade to Premium

What is Blinkist?

The Blinkist app gives you the key ideas from a bestselling nonfiction book in just 15 minutes. Available in bitesize text and audio, the app makes it easier than ever to find time to read.

Discover
2,500+ top
nonfiction titles

Get unlimited access to the most important ideas in business, investing, marketing, psychology, politics, and more. Stay ahead of the curve with recommended reading lists curated by experts.

Ever read 4 books in one day?
Now you can. Sign up for a free trial—you'll get instant access to the biggest ideas from 2,500+ best-selling nonfiction books.
Created with Sketch.