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by Robin Sharma
Why Our Brains Are Wired to Connect
'Social' by Matthew D. Lieberman is a scientific exploration of the human need for social connection. It provides insights into how we evolve through social relationships, and how social exclusion can negatively impact our physical and mental wellbeing.
In 1997, Gordon Schulman and his colleagues at Washington University published a scientific paper which looked at an unusual question about the human brain. What, they asked, is it up to when it’s not engaged in any specific task? The answer was surprising. When we’re resting, a part of the brain known as the “default network” springs into action. So what’s going on – why would our minds turn on when we’re switching off?
Well, that’s where “social thinking” comes into play. When we’re unoccupied, we often end up idly mulling over our place in the social order and our relationships with other people. Scientists call that social cognition. Research indicates that it’s always the same region of the brain that turns on when we’re engaged in that type of mental activity, suggesting that the human mind comes equipped with a special tool to help us understand social affairs.
According to the author, the default network is a product of evolution that automatically nudges us into using our downtime to dwell on human interaction. Take newborn babies, for example. Research shows that their default networks are already active long before they’re able to consciously reflect on the world around them.
As a result we spend an extraordinary amount of time contemplating social interaction. How much? Well, let’s start with an article published in the journal Human Nature in 1997, which found that a good 70 percent of what we talk about is directly related to social matters. If we then make the pretty conservative estimate that our default networks are active for at least 20 percent of the 15 hours we’re awake each day, that leaves us with three hours a day spent on social thinking.
To put that into perspective, consider Malcolm Gladwell’s famous claim in his book Outliers that it takes 10,000 hours of practice before we become experts in any given area. That would mean that every one of us is a bonafide expert on social living by the age of just ten!
Social (2013) is a whistlestop tour led by noted psychologist Matthew Lieberman through the latest neuroscientific research into our social lives. Foregrounding the deeply human need for connection, these blinks examine how evolution has molded the ways in which we navigate complex social situations. Packed full of original research conducted in the Lieberman’s UCLA lab, Social shows that getting along with others is a primary driver in all our lives.
Social (2013) delves into the intricate science of human connection and explores how our relationships shape our lives. Here's why this book is worth reading:
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Try Blinkist to get the key ideas from 7,500+ bestselling nonfiction titles and podcasts. Listen or read in just 15 minutes.
Start your free trialBlink 3 of 8 - The 5 AM Club
by Robin Sharma
What is the main message of Social?
The main message of Social is that our brains are wired for connection, and social interaction is crucial for our well-being and happiness.
How long does it take to read Social?
The reading time for Social varies depending on the reader's speed, but it typically takes several hours. However, the Blinkist summary can be read in just 15 minutes.
Is Social a good book? Is it worth reading?
Social is a valuable read for anyone interested in understanding the science behind our social nature. It offers fascinating insights and practical implications for our everyday lives.
Who is the author of Social?
The author of Social is Matthew D. Lieberman.