Sam Horn Books
Sam Horn, communication expert and founder of Intrigue Agency, is widely known for her award-winning speeches and highly interactive workshops on effective communication. An expert on branding and innovation, she has written books such as INTRIGUE and Tongue Fu!, and worked as a pitch coach for Springboard Enterprises, helping entrepreneurs design and deliver effective pitches.
What's POP! about?
This book shows you how to craft messages and ideas that stick in the minds of your audience because they are Popular, Original and Pithy. Author Sam Horn offers a highly adaptable and systematic approach to creating pitches, titles and taglines that grasp people’s attention and win them over to your brand, product or idea.
Who should read POP!?
- Anyone who wants to learn how to sell
- Anyone who has to deliver professional pitches or create titles or taglines
- Anyone who wants to share their ideas and make them stick
What's Got Your Attention? about?
Got Your Attention? (2015) is the ultimate guide to grabbing and holding the focus of distracted people in today’s fast-paced world. You’ll learn how to overcome the impatience and chronic distraction of your audience to make yourself a compelling, engaging speaker.
Who should read Got Your Attention??
- Anyone who wants to get the attention of distracted minds
- Job seekers looking for advice on how to stand out
- People who want to create meaningful connections