Richard H. Thaler Books
Richard H. Thaler (b. 1945) is a professor of Behavioral Science and Economics at the University of Chicago. Cass R. Sunstein (b. 1954) is a professor at Harvard Law School and serves as an advisor to president Barack Obama.
Nudge
What's Nudge about?
The message of Nudge is to show us how we can be encouraged, with just a slight nudge or two, to make better decisions. The book starts by explaining the reasons for wrong decisions we make in everyday life.
Who should read Nudge?
- Anyone who wants to live a healthier, more disciplined life
- Anyone interested in how countries and companies can influence people’s decisions
Misbehaving
What's Misbehaving about?
Misbehaving (2015) by Richard H. Thaler challenges the traditional economic theory by exploring the irrational behaviors of individuals and the impact they have on decision-making. Through engaging anecdotes and insightful analysis, Thaler offers a new perspective on economics and provides practical advice for understanding and influencing human behavior.
Who should read Misbehaving?
- Individuals who are curious about insights from behavioral economics
- Professionals looking to better understand and anticipate human behavior in business and decision-making
- Readers who enjoy engaging and thought-provoking stories with practical implications