Erin Meyer is a professor at INSEAD The Business School for the World and specializes in cross-cultural communication. Her work has been published in Harvard Business Review, Singapore Business Times and on Forbes.com.
No Rules Rules (2020) sets out the principles of Netflix’s unique company culture, based on employee freedom and responsibility, and optimized for maximum innovation. In doing so, it charts the incredible journey of Netflix, a start-up fairytale.
Culture Map by Erin Meyer is a fascinating exploration of how cultural differences impact global business and communication. Drawing on extensive research and real-life examples, Meyer provides valuable insights and practical advice for navigating the complexities of working across different cultures. Whether you're a business professional, a student, or simply curious about the world, this book offers a fresh perspective on the importance of cultural understanding in today's interconnected society.
The Culture Map provides a framework for handling intercultural differences in business and illustrates how different cultures perceive the world. It helps us understand these differences, and in doing so improves our ability to react to certain behaviors that might have once seemed strange. With this knowledge, we can avoid misunderstandings and maintain conflict-free communication, regardless of where we are in the world.