The Perfect Day to Boss Up Book Summary - The Perfect Day to Boss Up Book explained in key points
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The Perfect Day to Boss Up summary

Rick Ross

A Hustler's Guide to Building Your Empire

4.2 (279 ratings)
24 mins

What is The Perfect Day to Boss Up about?

The Perfect Day to Boss Up (2021) is a swaggering, no-nonsense road map to becoming the CEO of your life. Drawing on hip-hop icon Rick Ross’s life, it divulges behind-the-scenes stories, advice, and mindsets that’ll guide you on your own path to success.

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    The Perfect Day to Boss Up
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    A boss sees the big picture and adapts as priorities and circumstances change.

    Fifteen years ago, Rick Ross shot into the mainstream yelling “every day I’m hustlin’” – the central refrain of his breakout single. And those words were true. Since the release of “Hustlin’,” Ross’s bank balance may have accumulated a few more commas, but he still hustles hard every day. When the pandemic hit, and his primary revenue stream – performing – went bust, he knew he needed a new game plan. So he headed toward The Promise Land: his 235-acre estate in Fayetteville, Georgia. 

    The Promise Land contains a recording studio and a home gym – not to mention a movie theater, a bowling alley, multiple basketball courts, and a horse stable. Oh, and the biggest residential swimming pool in the US. Talk about the lap of luxury. 

    Ross hadn’t spent more than a few days there at a time since he bought it in 2014 because of the constant touring. Now, though, he had time to enjoy the fruits of his labor – and focus on the other eggs in his basket.

    In addition to being a multiplatinum-selling recording artist, Ross is an entrepreneur with a diversified portfolio. He’s the founder of Maybach Music Group (home to Meek Mill and Wale), the owner of a fast-food franchise, and he’s also involved in the spirits industry. He has his own line of ramen noodles, potato chips, and grooming products, and he’s a best-selling author.

    Why all the side hustles? Well, he’s not trying to end up like four-time world heavyweight boxing champion Evander Holyfield, who earned hundreds of millions and used to own The Promise Land – before going bankrupt due to poor money management. 

    Holyfield apparently owed more than $500,000 to a landscaping company. So Ross’s first quarantine purchase was a John Deere 5090E tractor. As he lit up a joint and began cutting grass, he noticed little details he’d never seen before: pink flowers, anthills . . . the goddamn goose poop.

    The words of Bruce Lee came to mind: “Be formless, shapeless, like water.” It didn’t matter what challenges COVID presented; Ross was going to go with the flow. He wasn’t going to make excuses, because, in Ross’s own words, “goals don’t give a fuck about excuses” – not even legitimate ones. You need to find ways to overcome your obstacles and win.

    For Ross, that meant knocking out guest verses for everyone from Anderson .Paak to Freddie Gibbs to T.I., promoting his brands harder than ever, and writing a book about the principles that helped him build an unshakeable empire. Voilà, mofos.

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    About the Author

    Rick Ross is an American rapper and songwriter with ten albums under his belt – all of which have hit the top ten of the Billboard 200. He’s also an entrepreneur and the founder of the Maybach Music Group. He’s collaborated with the likes of Jay-Z, Drake, and Kanye West and has received seven Grammy Award nominations. His memoir, Hurricanes, was a New York Times best seller.

    Neil Martinez-Belkin is the former music editor of XXL and the New York Times best-selling coauthor of The Autobiography of Gucci Mane. He’s written about contemporary hip-hop for, among other outlets, VICE, Mass Appeal, and Apple Music.

    Who should read The Perfect Day to Boss Up?

    • Dreamers seeking straight-talking inspiration, insight, and intel on achieving success
    • Fans of the song “Hustlin’” who’re curious how the Boss’s hustle plays out in real life 
    • Go-getters seeking an alternative to cookie-cutter self-improvement manuals

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