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Blink 3 of 8 - The 5 AM Club
by Robin Sharma
Seven steps to a coaching culture
No More Sh*t Managers equips leaders with essential skills to transition from ineffective management to inspiring leadership. Wright offers practical strategies for enhancing team dynamics and fostering a positive workplace culture for sustainable success.
A coaching culture can’t be built without a shared vision. In this first step, Jo Wright emphasises the need for senior leaders to align on what a coaching culture should look and feel like, years before it becomes reality. This starts by helping them visualise success, not just conceptually, but emotionally and practically. Leaders are invited to imagine their company winning an award for coaching culture of the year: what would people say? What would customers notice? What would employees feel?
The chapter explores both success and failure stories. We meet “Frank,” a CEO who declared a coaching culture from the top down but failed to engage or align his board. Without a shared buy-in, the vision fell flat. In contrast, Michelle from the Institute of Occupational Medicine led a successful cultural reboot by gathering insights, using storytelling, and facilitating board-level visualisation workshops. Her courage to challenge assumptions, and the emotional engagement she built was critical in gaining traction.
Jo introduces a powerful exercise that guides leadership teams through a structured visualisation process. It’s designed to evoke emotion, surface values, and clarify direction. This isn’t just feel-good fluff; it’s about getting specific on what success will look, sound, and feel like across every layer of the organisation.
The key takeaway? Without a clear and collectively owned vision, even the most well-resourced initiatives will lose momentum. Culture can’t be mandated, it must be imagined, believed in, and built together. The “Visualise” step sets the tone for the rest of the framework, ensuring that all subsequent actions are anchored in a compelling future that people actually want to work toward.
No More Sh*t Managers (2023) is an engaging read and a practical guide for transforming workplace culture by helping leaders adopt a coaching mindset. It introduces a seven-step framework designed to enhance communication, build trust, and improve performance through effective conversations and honest feedback. By implementing these strategies, organizations can shift from traditional management styles to a more empowering, growth-oriented approach.
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Try Blinkist to get the key ideas from 7,500+ bestselling nonfiction titles and podcasts. Listen or read in just 15 minutes.
Get startedBlink 3 of 8 - The 5 AM Club
by Robin Sharma