How to Win the War for Talent by Giving Employees the Workspaces They Want, the Tools They Need, and a Culture They Can Celebrate
The Employee Experience Advantage by Jacob Morgan explains how companies can create a great employee experience (EX) for better business outcomes. It presents a framework for EX, supported by data and real-world examples to inspire HR and business leaders to create a better workplace.
What if every single one of your organization’s employees arrived at work truly excited about their jobs? What if they couldn’t wait to get started with their work each and every day? Some businesses have already figured out how to turn this dream into a reality. What’s their secret?
Well, its begins with the realization that focusing on employee experience is very different than focusing on employee engagement.
When seeking to promote employee engagement, companies try to find ways to better motivate their workers by making them feel more involved in the workplace. Unfortunately, they often end up simply trotting out the same old half measures that businesses have been rehashing since the 1980s.
For example, consider so-called “engagement initiatives.” Many employees have come into work one morning to find free snacks, a beer fridge or a sporadic team-building trip thrust upon them. Sure, they’re a great way to make employees feel better – for about five minutes. But these short-term cosmetic changes are outdated and wear off quickly.
Focusing on employee experience instead leads to a very different approach. It involves a more holistic, long-term redesign of your entire organization. Here’s a useful metaphor for understanding what that means and why it’s important. Let’s say you’re rebuilding an old car. You can repaint the exterior and refurbish the interior, but without a new engine, the car’s performance is exactly the same!
To improve employee experience, you need to upgrade the engine of your organization. And what is that engine? Well, it can be split into three main components: the physical, technological and cultural environments of your workplace.
Let’s start with the physical environment. Facebook provides a well-known example of a company that has enhanced its employee experience by creating highly attractive, innovatively designed offices. But the social media giant didn’t build them just because they looked cool on paper. It spent a lot of time talking with its employees to figure out what they needed, and then it designed a physical environment to meet their requirements.
That’s one of the reasons why Facebook has become such a coveted place to work. By carefully listening to its employees’ expectations, desires and needs, a company like Facebook becomes an experiential organization – an organization that is truly focused on employee experience.
In the next blink, we’ll take a closer look at how an experiential organization can create an optimal physical environment for its employees. Then we’ll look at the technological and cultural environments.
The Employee Experience Advantage (2017) explores how and why organizations that focus on employee experience far outperform those that don’t. Utilizing recent research, it identifies the key dimensions and features of a workplace that creates an optimal employee experience. It also provides practical suggestions for how you too can create such a workplace, which enables employees to feel inspired, motivated and eager to do their jobs.
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Blink 3 von 12 - Eine kurze Geschichte der Menschheit
von Yuval Noah Harari
