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Blink 3 of 8 - The 5 AM Club
by Robin Sharma
Why the Many Are Smarter Than the Few
The Wisdom of Crowds by James Surowiecki explores how a diverse group of individuals can collectively make better decisions than even the smartest individual among them. It challenges our beliefs about the value of individual expertise over group intelligence.
At a livestock fair in 1906, scientist Francis Galton observed visitors taking part in a contest to guess an ox’s weight in pounds. The results were surprising: although no individual, including cattle experts, could guess the ox’s exact weight, the mean value of all the visitors’ estimations was a mere pound more than the animal’s actual weight. In other words, the collective estimation was far more accurate than any individual one.
Galton had discovered how a group of people was, indeed, wiser than each of its individual members (including experts).
The television show Who Wants to be a Millionaire? is another example of this phenomenon. Candidates on the show have to answer round after round of multiple-choice questions to win the prize and, in the process, can turn to "lifelines" for help. They can use the Ask-the-Expert lifeline to call up an expert for advice, or the Ask-the-Audience lifeline to find out the audience’s opinion. One analysis showed that only 65 percent of the experts were right, while 91 percent of the crowd’s votes were right.
However, a quick glance at history could confirm that not all groups are wise: we witness raging crowds, violent mobs and mindless herd behavior all too often. As Friedrich Nietzsche once wrote, “Madness is rare in individuals – but in groups, parties, nations and ages it is the rule.”
Of course, there are also errors in collective intelligence that can lead a group to make faulty decisions. But if the group manages to stay diverse, work as a team and foster open dialogues, the “wisdom of crowds” is not a meaningless cliché, but actually – as the examples above have shown – the surprising truth.
Big groups can solve problems better than individuals.
The Wisdom of Crowds explores why, and under which circumstances, groups of people can come up with better solutions to problems than any one person – even if that person is an expert. By analyzing the way individuals and groups make decisions, the book gets to the bottom of the wisdom of crowds, and shows how this wisdom can be used to make reliable decisions.
The Wisdom of Crowds (2004) explores how the collective intelligence of a diverse group often outperforms that of an individual expert. Here's why this book is worth reading:
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Try Blinkist to get the key ideas from 7,500+ bestselling nonfiction titles and podcasts. Listen or read in just 15 minutes.
Get startedBlink 3 of 8 - The 5 AM Club
by Robin Sharma
What is the main message of The Wisdom of Crowds?
The main message of The Wisdom of Crowds is that diverse groups of individuals can make better decisions collectively than any one individual can.
How long does it take to read The Wisdom of Crowds?
The reading time for The Wisdom of Crowds varies depending on the reader, but it typically takes several hours. The Blinkist summary can be read in just 15 minutes.
Is The Wisdom of Crowds a good book? Is it worth reading?
The Wisdom of Crowds is a fascinating read that explores the power of collective intelligence. It provides valuable insights into decision-making processes and is definitely worth reading.
Who is the author of The Wisdom of Crowds?
The author of The Wisdom of Crowds is James Surowiecki.