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Wise Guy

Lessons from a Life

By Guy Kawasaki
15-minute read
Audio available
Wise Guy: Lessons from a Life by Guy Kawasaki

Wise Guy (2019) tells the story of entrepreneur and best-selling author Guy Kawasaki’s life. Born into an ambitious Japanese family living in Hawaii, he went on to shine as one of Apple’s leading lights after dropping out of law school. Kawasaki has seen it all. In these blinks, he guides readers through his ups and downs and the lessons he’s picked up along the way as a student, tech guru, parent and sixty-something surfer.

  • Self-starters and the entrepreneurially minded
  • Digital pioneers
  • Anyone who loves inspiring true stories

Best-selling author, revered Silicon Valley venture capitalist and marketing guru Guy Kawasaki first made a name for himself in the 1980s as a “software evangelist” for Apple. He later went on to found his own software company, serve as a brand ambassador to Mercedes Benz and advise Motorola. Guy’s previous books include The Macintosh Way (1990), The Art of the Start (2004) and Enchantment (2011).

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