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Willful Blindness

Why We Ignore the Obvious at Our Peril

By Margaret Heffernan
12-minute read
Audio available
Willful Blindness: Why We Ignore the Obvious at Our Peril by Margaret Heffernan

Willful Blindness (2011) is about a common phenomenon through which humans block out the uncomfortable realities of the world. These blinks explain how and why people so often fail to see what’s right in front of their noses and outlines the steps we can all take to open our eyes to the truth.

  • Readers who have a hard time thinking for themselves
  • People pleasers
  • Anyone who thinks they might be growing out of touch with reality

Margaret Heffernan is a CEO, bestselling author, TED speaker and lecturer. Her other publications include Naked Truth and Women on Top.

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