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Uncharted (2020) explains why it’s impossible to reliably predict what’s going to happen, and shows us how to plan ahead despite the uncertainty of the future.

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Margaret Heffernan is an author as well as an entrepreneur and chief executive. Born in the US, raised in Holland, and educated in the UK, she has worked for companies including the BBC, Standard & Poors, and InfoMation Corporation. Her books include Beyond Measure, Willful Blindness, and A Bigger Prize.

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The Lemonade Life (2019) is a hands-on guide to living life by design. It argues that most people settle for drudgery in their work, and make excuses for why things aren’t going to plan. But, in the end, the only person who can turn things around is you. If you’re willing to be authentic and bold in pursuit of your goals, you can live a life of fulfillment and adventure. The Lemonade Life demonstrates how to take practical steps to turn your dreams into reality.

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Zack Friedman is the founder and CEO of the online personal finance company Make Lemonade. He’s also a sought-after public speaker, and has inspired millions of readers through his contributions to publications like Forbes Magazine. Friedman holds degrees from Harvard, Columbia, Wharton and Johns Hopkins.

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The Adaptation Advantage (2020) explores how to navigate the future of work – without worrying about the robots taking over. It provides actionable insights on how to tap into uniquely human attributes like adaptation to excel.

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The Contrarian (2021) is a biography of controversial venture capitalist, tech investor, and PayPal founder Peter Thiel. It explains how Thiel’s politics have informed his career – and how he became one of the most powerful people in the US.

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Max Chafkin is a tech reporter and features editor at Bloomberg Businessweek. His work has also appeared in the New York Times Magazine, Fast Company, Vanity Fair, and Inc.

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Power Play (2021) tells the story of Tesla’s rise from overambitious start-up to one of the most valuable players in the global auto industry. It charts the company’s rapid rise, its operational and financial struggles, and the leadership of its volatile CEO, Elon Musk.

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Tim Higgins is a reporter for the Wall Street Journal, where he covers Apple, Tesla, and other tech companies. He also regularly appears on CNBC as an on-air contributor to the tech and auto industries. Power Play is his first book.

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The Cult of We (2021) tells the story of how the office-space company WeWork became the world’s most valued startup – only to come crashing down a few years later. Written by the reporters who broke the story of WeWork’s disastrous downfall in 2019, it explores WeWork's trajectory through a journalistic and financial lens, demonstrating how the most prominent investors in the world were blinded to the company’s risks for nearly a decade.

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Eliot Brown joined the Wall Street Journal in 2010 to cover commercial real estate in the wake of the financial crisis. Today he reports on startups and venture capital. He previously covered economic development and local politics at the New York Observer.

Maureen Farrell has been a reporter at the Wall Street Journal since 2013. She previously covered deals, bankruptcy, and startups at Forbes, Debtwire, and Mergermarket. She’s a recipient of the Newswomen's Club of New York's Nellie Bly Award.

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Stealing Fire (2017) explores the controversial and exciting pursuit of altered states of consciousness. From tech entrepreneurs to BASE jumpers, meditators to festival-goers, it takes readers on a whirlwind tour of the revolutionary nonconformists trying to change the way they experience the world.

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Steven Kotler is a New York Times best-selling author who specializes in human performance. He’s been nominated for two Pulitzer Prizes and has appeared in over 100 publications, including the Atlantic and the Harvard Business Review. His other books include The Rise of Superman, Bold, and The Art of Impossible.

Jamie Wheal is the founder of the Flow Genome Project, an international organization that researches human performance. He has given talks at Stanford University, Imperial College London, and the United Nations. Wheal is also the author of Recapture the Rapture.

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Liftoff (2021) tells the story of SpaceX’s beginnings – from the day that Elon Musk resolved to send rockets to Mars, through the first failed launch attempts on the tropical island of Omelek, to the make-or-break fourth flight. From a scrappy new venture to the world-renowned rocket company we know today, Liftoff has the inside scoop on SpaceX.

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Eric Berger is senior space editor at tech website Ars Technica. He previously worked at the Houston Chronicle and helped the paper become a Pulitzer Prize finalist in 2009 with his coverage of Hurricane Ike. A certified meteorologist, Eric founded the weather forecasting site, Space City Weather, and lives in Houston.

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This book chronicles the audacious, adventurous life of Steve Jobs, the innovative entrepreneur and eccentric founder of Apple. Drawing from Jobs’s earliest experiences with spirituality and LSD to his pinnacle as worldwide tech icon, Steve Jobs describes the man’s successful ventures as well as the battles he fought along the way.

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Walter Isaacson is an American writer and biographer. He was formerly the editor of TIME magazine as well as CEO and chairman of the CNN news network. Isaacson has written best-selling biographies of Albert Einstein and Benjamin Franklin, and is also the author of American Sketches (2003).

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Abundance explains why our current predicament is not as gloomy as we believe it to be and presents a compelling case for ways in which we could have a future marked by abundance and not scarcity. It takes readers on a whistle-stop tour of transformative technologies, their key players and a glimpse of how these technologies could be employed to solve many of the resource problems we face today. Above all, this book reminds readers that it’s an interesting and exciting time to exist.

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Peter H. Diamandis is an American engineer and physician and founder of the XPRIZE, an incentive prize awarded to foster innovation and creative solutions to humanity’s greatest problems. He’s also the co-founder of the Singularity University, which aims to educate people on the potential impact of cutting-edge technology from its key location in Silicon Valley.

Steven Kotler is an American author and journalist who has written articles for a wide range of magazines from The New Yorker to Wired. His work is often characterized by the clash between culture and science, and he frequently draws on his knowledge of academic work from neuroscience, psychology and evolutionary theory.

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The Psychology of Money (2020) looks at the way money works in the real world. Financial decisions are rarely driven by the theories of economists and the neat spreadsheets of accountants. Instead, a myriad of factors, from personal history to pride and even envy, shape our decision-making. The results are often surprising – and always fascinating.

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Morgan Housel is a partner at the Collaborative Fund and a financial journalist who has written for the Motley Fool and the Wall Street Journal. Based in Seattle, he has won multiple awards for his writing, including the New York Times Sidney Award and the Best in Business Award from the Society of American Business Editors and Writers.

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A World Without Work (2020) is an exploration into how artificial intelligence will bring unemployment to so many industries – and why that doesn’t have to be a bad thing. The author outlines the history of technological progress and explains how new capabilities will allow for unprecedented productivity. Yes, many jobs will become irrelevant, but, as a society, we can ensure that everybody will be better off in this new world.

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Daniel Susskind is the coauthor of The Future of the Professions, named one of the best books of 2016 by the Financial Times, New Scientist, and the Times Literary Supplement. He is a fellow in economics at Balliol College, Oxford. Previously, he was a policy adviser for the British Strategy Unit and a senior adviser to the UK government.

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What’s it about?

The Slight Edge (2005) explores the power of all the small choices we make every day. Far from being insignificant, they are a step in our journey toward success or failure.

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About the author

Jeff Olson has built multibillion-dollar sales and marketing organizations and hosted seminars in every major city in the US. He has also produced over 900 television programs with personal development legends such as Les Brown, Jim Rohn, and Brian Tracy.

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How Innovation Works (2020) presents a provocative view of history in which innovation takes center stage. This detailed account of human ingenuity explains how innovation happens and why it is important.

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Matt Ridley is a best-selling author focusing on science, technology, and economics. His many books include The Evolution of Everything: How New Ideas Emerge, The Rational Optimist: How Prosperity Evolves, and Genome: The Autobiography of a Species in 23 Chapters.

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How I Built This (2020) is a journey along the circuitous road to entrepreneurial success. Based on the top business podcast on iTunes, with 200 million downloads to date, How I Built This chronicles the ascension of dozens of the world’s most inspiring entrepreneurs, examining their darkest moments as well as their greatest triumphs.

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Journalist Guy Raz is the host of How I Built This, a National Public Radio program on which he interviews successful entrepreneurs about their paths to success. He is also the creator or cocreator of four other programs; collectively, his shows are heard by 19 million people per month.

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Architects of Intelligence (2018) is a collection of interviews with researchers, scientists, businessmen, and thinkers at the forefront of digital technology and artificial intelligence. There isn’t much agreement to be found among them about how fast the technology is developing, how soon we’ll all be driving autonomous cars, or the possibility of a breakthrough in general intelligence. But we can rest assured that AI technology is destined to shake the core of society, the economy, and life itself in unimaginable and unprecedented ways.

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Martin Ford is a futurist, public speaker, and author who has written on AI and digital technology for many publications, including the New York Times and the Washington Post. His other books include The Lights in the Tunnel: Automation, Accelerating Technology and the Economy of the Future and the bestselling Rise of the Robots: Technology and Threat of a Jobless Future, which won the Financial Times and McKinsey Business Book of the Year.

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Human/Machine (2019) argues that machines will continue to empower us, instead of stealing our jobs. At the workplace and at home, automation will free up time that we can use to do the things that fulfill us as human beings. However, tech giants will need to ensure that their technology benefits society – otherwise, the delicate balance between humans and machines might tip.

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Daniel Newman and Olivier Blanchard work as Principal and Senior Analyst at Futurum Research, a firm that researches how efficient companies work. Together, they wrote Building Dragons (2016) and Futureproof (2017), which explore how firms should adapt to technological innovation.

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This Could Be Our Future (2019) is a manifesto for a better tomorrow – a future world that isn’t ruled solely by money, but by all forms of value that humanity produces. Former Kickstarter CEO Yancey Strickler explains how our modern obsession with “financial maximization” has led society astray – bankrupting institutions, stifling innovation, and starving creativity – and what we can do to adjust our course.

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Yancey Strickler is a writer, entrepreneur, and public speaker. He is the cofounder and former CEO of Kickstarter, a crowdfunding platform for creative projects. Strickler has given talks at the Museum of Modern Art, in New York City; at the Sundance Film Festival; and at MIT. In 2015, he was recognized as a Young Global Leader by the World Economic Forum.

","buyOnAmazonUrl":"/en/books-purchase/this-could-be-our-future-en","author":"Yancey Strickler","truncatedAuthor":"Yancey Strickler","sourceAuthor":"Yancey Strickler","url":"https://www.blinkist.com/en/books/this-could-be-our-future-en","browseUrl":"/en/app/books/this-could-be-our-future-en","previewUrl":"/en/books/this-could-be-our-future-en","readUrl":"https://www.blinkist.com/en/nc/reader/this-could-be-our-future-en","playUrl":"https://www.blinkist.com/en/nc/reader/this-could-be-our-future-en?play=1","readingDuration":27,"minutesToRead":27,"publishedAt":"2020-03-08T00:00:00.000+00:00","isAudio":true,"readCount":"6.3k","image":{"default":{"src":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5e5faee46cee0700069aea94/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":8,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Entrepreneurship","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en"},"averageRating":4.5,"totalRatings":67,"categories":[{"id":"50647cf9e4b08bcecce09447","url":"/en/content/categories/entrepreneurship-and-small-business-en","sprite":"entrepreneurship-and-small-business","slug":"entrepreneurship-and-small-business-en","title":"Entrepreneurship","subtitle":"Everything you need to know about thriving on a shoestring budget, making your first million, and hiring right from the start."},{"id":"50efb867e4b0746ff368a308","url":"/en/content/categories/economics-en","sprite":"economics","slug":"economics-en","title":"Economics","subtitle":"Financial markets, big pharma, and bank robbers—oh my! Get the scoop on what’s up with the economy."},{"id":"5b868618b238e1000726ccc0","url":"/en/content/categories/society-and-culture-en","sprite":"society-and-culture","slug":"society-and-culture-en","title":"Society & Culture","subtitle":"What has shaped our societies? Find enthralling reads on cultural identity, pop phenomena and society's fight for justice."}]},{"id":"5d505c0e6cee0700071a3a7b","kind":"book","slug":"autonomy-en","title":"Autonomy","subtitle":"The Quest to Build the Driverless Car – And How It Will Reshape Our World","subtitleHtmlSafe":"The Quest to Build the Driverless Car – And How It Will Reshape Our World","aboutTheBook":"

Autonomy (2018) chronicles the long story of driverless vehicles and imagines a future that’s almost upon us. From the perspective of an auto-industry insider, the book goes deep into the history of automation, from the US Defense Department’s sponsored races in the Mojave Desert to the innovations of traditional car manufacturers. Lawrence D. Burns describes a world of Silicon Valley geeks and rugged inventors in a narrative that should interest anyone pondering the world to come.

","aboutTheAuthor":"

Lawrence D. Burns was corporate vice president of research, development and planning at General Motors, overseeing GM’s advanced technology programs from 1998 to 2009. He was also professor of engineering practice at the University of Michigan from 2010 to 2016 and served as an advisor to the Google self-driving car project now known as Waymo. He lives in Franklin, Michigan.

","buyOnAmazonUrl":"/en/books-purchase/autonomy-en","author":"Lawrence D. Burns","truncatedAuthor":"Lawrence D. Burns","sourceAuthor":"Lawrence D. Burns","url":"https://www.blinkist.com/en/books/autonomy-en","browseUrl":"/en/app/books/autonomy-en","previewUrl":"/en/books/autonomy-en","readUrl":"https://www.blinkist.com/en/nc/reader/autonomy-en","playUrl":"https://www.blinkist.com/en/nc/reader/autonomy-en?play=1","readingDuration":23,"minutesToRead":23,"publishedAt":"2019-08-14T00:00:00.000+00:00","isAudio":true,"readCount":"6.2k","image":{"default":{"src":"https://images.blinkist.io/images/books/5d505c0e6cee0700071a3a7b/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5d505c0e6cee0700071a3a7b/1_1/640.jpg"}},"sources":[{"media":"xs","src":"https://images.blinkist.io/images/books/5d505c0e6cee0700071a3a7b/1_1/470.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5d505c0e6cee0700071a3a7b/1_1/640.jpg"}},{"media":"s","src":"https://images.blinkist.io/images/books/5d505c0e6cee0700071a3a7b/1_1/640.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5d505c0e6cee0700071a3a7b/1_1/1080.jpg"}},{"media":"m","src":"https://images.blinkist.io/images/books/5d505c0e6cee0700071a3a7b/1_1/250.jpg","srcset":{"2x":"https://images.blinkist.io/images/books/5d505c0e6cee0700071a3a7b/1_1/470.jpg"}}]},"audioUrl":null,"chaptersLength":8,"hasAudio":true,"language":"en","freeDaily":null,"isFree":false,"category":{"title":"Technology & the Future","sprite":"technology-and-the-future","slug":"technology-and-the-future-en"},"averageRating":4.0,"totalRatings":54,"categories":[{"id":"5881d8367cc9ae0004da51dc","url":"/en/content/categories/technology-and-the-future-en","sprite":"technology-and-the-future","slug":"technology-and-the-future-en","title":"Technology & the Future","subtitle":"AI, fake news, and the future of tech: Stay up-to-date on what's to come."}]},{"id":"5d05687d6cee0700091f7dd6","kind":"book","slug":"the-virgin-way-en","title":"The Virgin Way","subtitle":"Everything I Know About Leadership","subtitleHtmlSafe":"Everything I Know About Leadership","aboutTheBook":"

The Virgin Way (2015) explores Richard Branson’s secrets of leadership. Drawing on real-world anecdotes from the author’s decades of experience and eccentric way of doing business, these blinks are an insight into one of the world’s most innovative minds.

","aboutTheAuthor":"

Richard Branson is a business magnate, author and philanthropist. He is the founder of the Virgin Group, which encompasses over four hundred companies. Branson has a net worth of around $4 billion and, in 2007, was listed as one of Time Magazine’s most influential people in the world.

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