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Zusammenfassung von You Are What You Risk

Name: You Are What You Risk
Rating: 3.9 (218 reviews)
Author: Michele Wucker

Michele Wucker

The New Art and Science of Navigating an Uncertain World

3.9 (218 Bewertungen)

24 Min.

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Decision-Making Personality Self-Help Inspiration

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You Are What You Risk
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What’s in it for me? Reevaluate your relationship with risk.

Take a look around you. Believe it or not, risk is everywhere – in fact, it defines everything you do. That shouldn’t terrify you, though. If it does, you’re thinking about risk all wrong!

Risk doesn’t just mean danger; it also means opportunity. That’s right: risk can do you harm, but it can also do you good. The outcome just depends on the situation – and your own attitude toward risk.

In these blinks, you’ll learn a better way to think about the risks you face at work and in your day-to-day life. You’ll hear about petrified skydivers, reckless war reporters, and game-changing financiers. But none of those stories should dictate how you respond to risk. Your own relationship with risk is wholly unique.

In these blinks, you’ll learn

how being a coward actually results in taking a bigger risk;
how your risk tolerance changes when you listen to music; and
why men shouldn’t gamble after putting on hand cream.

People’s relationships with risk are unique and complex.

What does risk mean to you? And how does it make you act?

Imagine three friends who have the chance to go skydiving. The first, a daredevil, says yes right away. The second isn’t so sure. So she does some research and discovers there’s a higher chance of being struck by lightning than of dying from a skydive. OK, then – she signs up too.

The third friend? He’s terrified. But he’s even more scared of his two friends thinking he’s a coward. So he reluctantly agrees.

In the end, they all go skydiving. But they’ve each taken a different kind of risk.

The key message here is: People’s relationships with risk are unique and complex.

The first skydiving friend in our example is someone with naturally low risk sensitivity. She just doesn’t think skydiving is dangerous, so taking part is easy. Friend Two is sensitive enough to research the danger. But the data gives her confidence.

Which friend displays the highest risk tolerance? It’s actually Number Three – the scaredy-cat. He’s hugely sensitive to the dangers of skydiving, but decides to do it anyway. Simply put: he takes the biggest risk.

People can make surprising and even illogical decisions when it comes to taking risks. The author often thinks about her grandmother, who carefully planned for winter by freezing summer vegetables and, inexplicably, large amounts of butter. But despite being so overcautious about food, she refused to go to the doctor when she got sick. Why risk so little regarding food, and so much regarding health?

Well, it mostly boils down to how bad we are at seeing rhinos – gray ones, that is.

A gray rhino is a huge, obvious threat you can see coming from a mile away. For example, on a global scale, think about the precarious state of the financial system. Or the climate crisis. We all have personal gray rhinos too – like doomed relationships or slowly mounting health problems.

The thing about gray rhinos is, we’re surprisingly bad at acknowledging they’re charging straight at us.

Everyone could benefit from better acknowledging risks – including the huge, gray, rampaging ones they don’t want to deal with. What we should all be aiming for is our own Goldilocks-style sweet spot, where we take risks that are neither too great nor too small.

That’s not to say that everyone is Goldilocks, though. Some people are Mama Bear; they like cooler porridge. Some are Papa Bear and like it hotter. At the end of the day, people’s approach to risk simply varies depending on who they are.

Risk is all around, but you can define it in any number of ways.

Entrepreneur Mariéme Jamme doesn’t often use the word “risk.” Having survived a traumatic childhood in Senegal and France, where she was trafficked, she knows how it feels when the odds are against her. She also knows just how much hard work and good fortune go into achieving success.

For Mariéme, taking a risk is about having something to aim for and working as hard as she can to make it happen. Nowadays, her preferred term isn’t risk, but a word with more positive connotations: hope.

Your risk fingerprint is a fundamental part of your identity.

In 1901, 63-year-old widow Annie Edson Taylor had one dream: to ride over Niagara Falls in a barrel. She wasn’t a thrill-seeker, though – she just needed cash, and the barrel stunt was a risky get-rich-quick scheme.

But why was she so comfortable with risk? Lots of factors were involved. Both her husband and her father had died suddenly, which taught her that life was fleeting. She’d previously been wealthy and had lost it all, so she didn’t fear the consequences of failure. And a recent stock market crash had left her with genuinely few options.

Different demographics tend to have different risk attitudes.

What type of risk-taker are you? Everyone’s unique, but it can still be useful to broadly categorize people. To that end, financial advisors use risk profiles to determine how much of someone’s investment should go into safer bonds versus riskier stocks.

The Risk Type Compass, developed by the UK-based Psychological Consultancy, places people on a compass with eight points. Each of these points is labeled with terms like “Wary” or “Prudent”; opposite those are the words “Adventurous” and “Carefree.” If people place toward the middle, their risk appetite is changeable.

People’s levels of acceptable risk differ widely based on their experiences and personalities.

During the first wave of the 2020 coronavirus pandemic, New York City hospitals were especially badly hit. With personal protective equipment in short supply, emergency-room nurses were right in the danger zone.

How did the nurses respond? In pretty diverse ways, it turns out. Some resigned themselves to the risks and just carried on as best they could. Some sent their children to stay with friends. Others stayed apart from their families or devised elaborate decontamination routines once they got home. Some retired, while others actually came out of retirement to offer help.

Having a sense of purpose and involvement heightens your awareness of risk.

October 2017 was a strange time in South Korea. US president Donald Trump and North Korean leader Kim Jong-un were engaging in an incredibly high-stakes war of words – and the city of Seoul was directly in the line of fire. But South Koreans themselves were thinking about something else: South Korean president Park Geun-hye, who had recently been removed from office for corruption.

The former president was especially unpopular because of continuing fallout from a ferry disaster that had happened several years before. But as the threat of a nuclear war with their neighbors loomed, why was it this issue that enthralled the general public?

Every single decision you make is a risk decision.

Coss Marte was a millionaire at age 22. But he’d made his fortune selling drugs – and by 23, he was on his way to prison for seven years. There, the prison doctor told him that because of his obesity, he only had around five years to live.

So he got in shape. Once he’d done that, he helped his fellow prisoners do the same. After getting out of prison, he set up a gym. And when the pandemic hit, he deftly pivoted to online training sessions, which vastly expanded his reach.

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Worum geht es in You Are What You Risk?

You Are What You Risk (2021) explains how your relationship with risk defines your life in a unique way. Countless factors influence both how you perceive risk and how you respond to it.

Wer You Are What You Risk lesen sollte

People searching for new ways to make decisions
Economists looking to better understand risk
Thrill-seekers and scaredy-cats wondering why they are how they are

Über den Autor

Michele Wucker is a global strategist, speaker, and commentator whose book The Gray Rhino has been hugely influential in the world of finance and government. She gives speeches on leadership, crisis management, the economy, and other issues. Earlier in her career she was a financial journalist, and she has held leadership roles at the World Policy Institute and the Chicago Council on Global Affairs.

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Psychology Personal Development Motivation & Inspiration

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