Psychology
Understanding Social Influence

Understanding Social Influence

Why we care so much about what others think

By The Blinkist Curators

What's it about?

You probably see yourself as a unique individual in control of your thoughts, beliefs, attitudes, and behaviors. However, chances are that most of us are influenced by the people and dominant beliefs of the societies and communities we live in. After all, we're only human and we cannot deny our innate desire for connection and acceptance. In this collection of Blinks and Shortcast episodes, you'll discover the power of peer pressure, how to use influence to your advantage, and learn how to accurately assess and influence social situations in both your personal and professional life. And if you're looking to break the mold, you'll find some inspiration to being a life of non-conformity too.

Understanding Social Influence

Why we care so much about what others think

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