Technology & the Future
This Is Apple

This Is Apple

From the Mac to the iPhone to Steve Jobs, it's all about Apple.

By The Blinkist Curators

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What's it about?

Technology & the FutureEntrepreneurship
Ever wanted to understand how Apple became a household name and changed the way we look at and interact with every day objects? From the Mac to the iPhone to Steve Jobs, this collection is a look inside the innovations, history, and creative minds that drive one of the most impactful companies in the world.

This Is Apple

From the Mac to the iPhone to Steve Jobs, it's all about Apple.

Insanely Simple
Insanely Simple
Ken Segall
The Obsession that Drives Apple’s Success
15 min4.3
The One Device
The One Device
Brian Merchant
The Secret History of the iPhone
17 min3.6
Steve Jobs#
Steve Jobs#
Walter Isaacson
The penetrating biography of Steve Jobs.
30 min4.6
Becoming Steve Jobs
Becoming Steve Jobs
Brent Schlender, Rick Tetzeli
The Evolution of a Reckless Upstart into a Visionary Leader
25 min4.4
Valley of Genius
Valley of Genius
Adam Fisher
The Uncensored History of Silicon Valley (As Told by the Hackers, Founders, and Freaks Who Made It Boom)
26 min4.2
Dogfight
Dogfight
Fred Vogelstein
How Apple and Google Went to War and Started a Revolution
20 min4.4
The Four
The Four
Scott Galloway
The Hidden DNA of Amazon, Apple, Facebook, and Google
25 min4.0

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