Marty Cagan Books

Marty Cagan has been involved in defining and building some of the most successful products of our time at eBay, AOL and Netscape Communications. He is a founding partner at Silicon Valley Product Group, where he helps companies develop their product organizations and strategies to create great products.

  1. 1Inspired

    Inspired

    Marty Cagan

    How To Create Products Customers Love

    4.4 (606 ratings)

    Listen to the Intro
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    What's Inspired about?

    Inspired describes the best practices of creating successful software products and explains the most common pitfalls and how to avoid them. The lessons are applicable in a range of product environments, from fledgling start-ups to large corporations.

    Who should read Inspired?

    • Anyone interested in a behind-the-scenes view of how great software products are created
    • Anyone working or wishing to work in software product management
    • Anyone hoping to build innovative software products
  2. 2Empowered

    Empowered

    Marty Cagan with Chris Jones

    Ordinary People, Extraordinary Products

    4.1 (127 ratings)

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    What's Empowered about?

    Empowered (2020) is a written master class that guides ordinary people to create extraordinary products. Discover how to create profitable products that consumers love!

    Who should read Empowered?

    • Tech product owners looking to lead with purpose
    • Lovers of influential product designs
    • Anyone curious about how great tech gets made