John A. Tracy Books

John A. Tracy is an award-winning Professor of Accounting at the University of Colorado.  With decades of experience in both academia and the financial world, he has authored several prominent books aimed at simplifying complex financial concepts, including the popular Accounting for Dummies and Accounting Workbook for Dummies. 

Tage C. Tracy is a founder and operator of TMK & Associates, a financial consulting firm that launched in 1993. In his three decades in financial consulting, he has also co-authored four insightful books with his father aimed at demystifying complex financial topics for those within and outside the accounting field. Titles include Cash Flow for Dummies and Small Business Financial Management Kit for Dummies.

  1. 1How to Read a Financial Report

    How to Read a Financial Report

    John A. Tracy and Tage C. Tracy

    Essential Information for Entrepreneurs, Lenders, Investors, Analysts, and Management: Wringing Vital Signs Out of the Numbers

    4.2 (120 ratings)

    Listen to the Intro
    00:00

    What's How to Read a Financial Report about?

    How to Read a Financial Report (1980) serves as a comprehensive guide that demystifies the complexities of evaluating a company's fiscal health. It explores balance sheets and income reports, clarifies the fundamentals of financial ratios, and explains any accompanying notes, offering tools for a clear and confident assessment of a business's economic status.

    Who should read How to Read a Financial Report?

    • Investors
    • Managers
    • Non-financial professionals 
    Read the book summaryBuy on Amazon
  2. 2How to Read a Financial Report

    How to Read a Financial Report

    John A. Tracy

    What's How to Read a Financial Report about?

    How to Read a Financial Report by John A. Tracy provides a step-by-step guide to understanding and interpreting financial statements. It covers key financial concepts, such as balance sheets, income statements, and cash flow statements, and offers practical tips for analyzing a company's financial health. Whether you're a business owner, investor, or student, this book will help you make sense of complex financial data.

    Who should read How to Read a Financial Report?

    • Individuals who want to improve their financial literacy and understand how to interpret financial reports

    • Small business owners who need to analyze their company's financial performance

    • Investors who want to make informed decisions based on a company's financial statements

    Read the book summaryBuy on Amazon