Gabriel Weinberg Books

Gabriel Weinberg is the founder and CEO of privacy-oriented internet search engine DuckDuckGo. Justin Mares is a start-up founder with expertise in mobile health and 3D printing. Both have been directors at start-ups that sold for eight-figure sums.

  1. 1Traction

    Traction

    Gabriel Weinberg and Justin Mares

    A Start-Up Guide to Getting Customers

    4.0 (102 ratings)

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    What's Traction about?

    Traction (2014) explains why the success of every start-up depends not only on its products, but on the customer base it builds. Weinberg and Mares present proven methods for gaining customers, and help you choose the best for each growth phase of your company. With a bit of Traction, you’ll win – and develop – the audience your product deserves.

    Who should read Traction?

    • Founders and business owners
    • Anyone thinking about launching a start-up
    • Marketers and public relations professionals
  2. 2Super Thinking

    Super Thinking

    Gabriel Weinberg with Lauren McCann

    The Big Book of Mental Models

    4.3 (586 ratings)

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    What's Super Thinking about?

    Super Thinking (2019) is a conceptual toolkit designed to help you cut through complexity and make better decisions. Drawing on insights from fields as varied as biology and economics, entrepreneur Gabriel Weinberg and statistician Lauren McCann present the “mental models” used by today’s top problem-solvers and decision-makers. But this isn’t a dry academic treatise on logic: apply these models to your personal and professional conundrums and you’ll be well on your way to becoming a super thinker in your own right!

    Who should read Super Thinking?

    • Thinkers and logicians
    • Science buffs 
    • Self-optimizers