Aaron Ross is the managing director of consultants Predictable Revenue, Inc. In his previous work at SalesForce.com, he and his team were responsible for new sales techniques that revolutionized the principles behind sales and cold calling. He’s also the author of CEOflow: Turn Your Employees into Mini-CEOs.
Marylou Tyler is the CEO of Predictable Revenue, Inc. After 25 years in the sales business, she’s racked up clients like Apple, Deloitte and Mastercard.

