Open in the App Open in the App Open in the App

Design Thinking with Tim Brown

Books that inspire Tim Brown, founder and president of IDEO, America's leading design firm
9 books | Curated by Tim Brown
470
Design for the Real World
Victor Papanek

Design for the Real Word takes an uncompromising look at the social and ecological repercussions of industrial design in the United States. In order to combat this destructive trend, author Victor Papanek offers fundamental insights i...

470
Nonzero
Robert Wright

Nonzero examines our evolutionary and cultural history, concluding that the direction of our evolution was determined by a natural tendency to create win-win situations. It argues that humankind’s biological and cultural history is directional, even purposeful, pushing ...

470
The Blue Sweater
Jacqueline Novogratz

The Blue Sweater is an autobiographical look at the author’s travels in Africa and how they helped her understand the failures of traditional charity. These blinks also outline why a new type of philanthropic investing, called “patient capital,” develo...

470
The Laws of Simplicity
John Maeda

The Laws of Simplicity consists of a set of “laws” formulated by the author to try to grasp the meaning and essence of simplicity. Along the way, it provides useful advice on how to introduce simplicity to our daily lives, business and product...

470
Innovation and Entrepreneurship
Peter Drucker

Innovation and Entrepreneurship demonstrates how to be innovative and reveals strategies that create customers for your innovation. It shows how entrepreneurship can be learned and implemented by anyone and how entrepreneurial skills can be used not ju...

470
The Design of Everyday Things
Donald A. Norman

This book explores the cognitive psychology of good design and what makes a product that responds to users’ needs. The author develops the common barriers to good design, how to reduce and fix errors, and how to bring users and technology closer together.

470
The Bottom Billion
Paul Collier

The Bottom Billion focuses on the specific problems of the 50 poorest states in the world and the traps that keep them impoverished. These states are drastically behind even developing nations and are in serious need of help from wealthier nations if they are to ever ac...

470
On Intelligence
Jeff Hawkins, Sandra Blakeslee

These blinks provide an overview of the human brain’s capacity for thinking and for comparing new experiences to old memories. They also explain why today’s machines still aren’t able to emulate this capability, but why we may soon be able to build ones that can.

470
Out of Control
Kevin Kelly

Though written from the perspective of 1994, these blinks paint a startlingly current and still futuristic image of how technological developments like the internet and artificial intelligence could affect society and humanity.

Ever read 4 books in one day?
Now you can. Sign up for a free trial—you'll get instant access to the biggest ideas from 2,000+ best-selling nonfiction books.