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A magazine by Blinkist for curious minds
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A magazine by Blinkist for curious minds
3 mins

People Who Read 30 Minutes A Day Live Longer (And There’s An App To Help!)

What is the secret to longevity? According to researchers, it’s reading!
by Sandra Wu | Mar 27 2016
This is a magazine from the makers of Blinkist, an app that transforms the best ideas from nonfiction books into 15-minute reads and listens. Curious? today.

A study conducted by the Yale University School of Public Health confirmed that those who read 30 minutes per day were shown to live 23 months longer than those who don’t read.

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This decade-long study involved 3,635 individuals aged 50 or older, chosen based on their reading habits. In the 12-year follow-up period, researchers found out that people who read more than 3.5 hours a week, were more than 23% more likely to survive.

This is consistent with what we know about the benefits of reading:

This effect is likely because books engage the reader’s mind more – providing more cognitive benefit, and therefore increasing the lifespan. – researcher Avni Bavishi.

A separate study conducted by the Rush University Medical Center in Chicago, shows that there is also a correlation between reading and the likelihood of developing Alzheimer’s disease.

Despite the benefits of reading, fewer people are reading books. Luckily, there’s a solution.

What to read more? There’s an app for that!

According to a study done by the Pew Research Centre in 2016, 26% of Americans haven’t read a book in the past year. This is an 8% increase from when this study was conducted in 2011.

To counter this trend, the Blinkist app was created to preserve people’s love for reading books.

In response to people’s desire for shorter forms of content, Blinkist is an app for people to get a taste for the great nonfiction books out there without reading them in full.

The app provides key insights from over 2,000 nonfiction books that can be read or listened to in 15 minutes or less.

For over 1 million readers worldwide, Blinkist has revitalized their passion for reading and had an overwhelmingly positive impact on their personal and professional lives

The Blinkist app helps me read more books, period. I went from not having any time to read, to discovering four books in one day. The knowledge from which has immediately benefitted my life and career. – Therese Sivertsson, Business Development Manager

The value that we get from reading is nothing new, as a century-old saying perfectly puts it:

Reading is to the mind what exercise is to the body. – Joseph Addison

Get the Blinkist app to revitalize your love for reading, and, who knows, live a longer and more fulfilled life!

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