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The Rebel Rules

Daring to be Yourself in Business

By Chip Conley
19-minute read
Audio available
The Rebel Rules: Daring to be Yourself in Business by Chip Conley

In The Rebel Rules, Chip Conley gives us the lowdown on success stories of entrepreneurial rebels. Conley makes sense of the seeming oxymoron of the rebel businessman, who embodies two apparent opposites – business savvy and refusal to play by the rules. He argues that business rebels, i.e., people who connect with their inner passions and dare to use their vision and instinct, aren’t only more successful in business but happier in general.

  • Entrepreneurs
  • Anyone who wants to get in touch with their inner rebel
  • CEOs who want to create an innovative environment for their employees

Conley is an American author and speaker mostly known for his entrepreneurial success story as founder of the Joie de Vivre hotel chain. He has been awarded Northern California Real Estate Entrepreneur of the Year as well as Guerrilla Marketer of the Year by the American Travel Marketing Executives. His widely successful businesses and his renegade, artistic spirit have earned him feature stories in The Wall Street Journal, The New York Times, Time and People.

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The Rebel Rules

Daring to be Yourself in Business

By Chip Conley
  • Read in 19 minutes
  • Audio & text available
  • Contains 12 key ideas
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The Rebel Rules: Daring to be Yourself in Business by Chip Conley
Synopsis

In The Rebel Rules, Chip Conley gives us the lowdown on success stories of entrepreneurial rebels. Conley makes sense of the seeming oxymoron of the rebel businessman, who embodies two apparent opposites – business savvy and refusal to play by the rules. He argues that business rebels, i.e., people who connect with their inner passions and dare to use their vision and instinct, aren’t only more successful in business but happier in general.

Key idea 1 of 12

Dare to reconnect with your “inner rebel.”

Do you know people who’ve led a successful career but feel dissatisfied with themselves, like all they’ve accomplished has been meaningless? One name for this is a midlife crisis, but another way of putting it is that they’ve lost touch with their inner rebel.

Many people realize their special talents and passions at a young age but let them go over time. Business rebels, however, manage to hold on to them into adulthood.

As Pablo Picasso said, “Every child is an artist … the problem is how to remain an artist once he grows up.” So the basic question is, how far behind have you left your inner artist?

Many people gradually adapt to society’s norms and rules as they age. They start shedding their naïve dreams and passions – say, to become a Major League Baseball player or a rock star – because they’re told that it’s extremely unlikely to make money that way.

But this results in a disconnect from a major part of your persona and, later down the road, a potentially unsatisfactory life.

The business rebels, however, fight the expectations of society and hold onto their inner artists. The origins of many successful business rebels can be found in their childhood. Richard Branson, for example, threw together all sorts of businesses when he was a kid, including breeding parrots and growing Christmas trees. He continued his rebel spirit into business ventures as a young adult, creating multiple wildly successful businesses, namely Virgin Records and Virgin Atlantic Airways.

So how do you reconnect with your inner child or inner rebel and dare to follow your passion?

Try to scan through your past: your old diaries, school assignments, photos, or anything else that will help you remember your old self. You can also ask yourself: who did you always worship? What attributes do you admire in other people?

Find that passion and you’ll find the source that powers your inner rebel.

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