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The Presentation Secrets of Steve Jobs

Master the gold standard for presentations

By Carmine Gallo
18-minute read
Audio available
The Presentation Secrets of Steve Jobs by Carmine Gallo

The Presentation Secrets of Steve Jobs (2009) explains how any presenter can be as convincing and inspiring as the legendary Steve Jobs. From planning to rehearsal and delivery, Carmine Gallo details the anatomy of a great presentation.

  • Anyone who holds presentations at work, school or in their free time
  • Communication professionals who want to engage their audiences more fully
  • Anyone who is interested in Steve Jobs’s presentation techniques

Carmine Gallo is a former vice president of a major global public relations firm who coaches some of the world’s most respected brands in presentations and communications. He has appeared on CNBC, NBC, CBS, as well as in the Wall Street Journal and the New York Times.

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The Presentation Secrets of Steve Jobs

By Carmine Gallo
  • Read in 18 minutes
  • Audio & text available
  • Contains 11 key ideas
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The Presentation Secrets of Steve Jobs by Carmine Gallo
Synopsis

The Presentation Secrets of Steve Jobs (2009) explains how any presenter can be as convincing and inspiring as the legendary Steve Jobs. From planning to rehearsal and delivery, Carmine Gallo details the anatomy of a great presentation.

Key idea 1 of 11

To make your presentation great, you must practice relentlessly.

As in all things, practice makes perfect.

Relentless practice can make anyone into a “naturally charismatic” presenter. Steve Jobs practiced his presentations for hours, even days, to make everything look effortless and smooth.

Even Winston Churchill’s “extemporaneous, off-the-cuff” speeches were, in fact, rehearsed thoroughly.

Rehearse your presentation to such an extent that you do not need notes. In cases where you absolutely must use notes like for step-by-step demonstrations, have at most three to four short bullet points with keywords per slide. Place the notes where you can glance at them inconspicuously or even better, mentally connect the keywords with an image on the slide and use that image as the note itself.

To aid in your rehearsal, consider using a video camera to record yourself as you practice. Review the material to see where you stumble, seem nervous or where your voice trails off, and rehearse those parts especially. To gain a valuable second opinion, ask a friend to watch the video with you.

To make your presentation great, you must practice relentlessly.

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