Hi there, reader! At Blinkist, we’re helping solve your reading problem. Intrigued? Find out how.
PricingLog inStart free trial
The IT Marketing Crash Course
Raj Khera
Audio available (mobile apps only)
The IT Marketing Crash Course by Raj Khera

The IT Marketing Crash Course (2013) is a guidebook to accelerating your IT sales and growing your technology business. These blinks show you how to earn the attention and trust of potential clients through well-calculated marketing strategies.

Who should read these blinks?
  • Everyone in IT
  • Entrepreneurs wanting to start their own IT business
  • Anyone who wants to effectively market their company
Who wrote the book?

Raj Khera is co-founder and CEO of the e-mail marketing software company MailerMailer. In 1995, before taking on his current role, he co-founded GovCon, which went on to become the largest business-to-government web portal in existence.

Ever read 4 books in one day?
Now you can. Sign up for a 3-day free trial and feast your mind on 1,500+ insight summaries of the best nonfiction in the world.
Your first read is only 30 seconds away!
Open in the App