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Blink 3 of 8 - The 5 AM Club
by Robin Sharma
What’s Wrong With Getting What We Want?
Throw a rock in a city and you’ll probably hit a hipster: a young person wearing the latest in streetwear, iPhone glued to a hand, crowned with painstakingly styled, “bed-head” hair.
Yes, hipsters are irritating, but their significance goes deeper than you might think. They’re a walking reflection of today’s impulse society.
We have limitless possibilities to design our own identities and personal space, through the constant consumption of goods and services. Search engines and smartphones anticipate our needs; we fine-tune our moods through music and drugs; customize our bodies with surgery; or move to a neighborhood that aligns with our personal values.
Basically, we are constantly seeking to make the world our world. This is an impulse society.
Some 70 percent of economic activity in the United States today is based on consumption. By contrast, most economic activity some 100 years ago was focused instead on production, or making things by farming, crafting, brewing, building or baking.
Americans today use their economic power to feed this have-it-now reflex – not to address long-term issues that are truly important.
In the eighteenth century, economist Adam Smith argued that when individuals pursue even their most trivial self-interests, an economy will emerge that delivers the most benefits for a majority of people. This is the American economy in a nutshell, creating wealth while spurring innovation and individual adaptability – which, granted, doesn’t sound so bad!
But in such a scenario, society’s real needs for social, economic and environmental sustainability are often forgotten. We may be great at buying teeth whiteners and plasma screens, but when it comes to important social necessities like education or infrastructure, we don’t deliver.
Tom Wolfe and other social critics some 40 years ago predicted the replacement of the post-war era’s idealism with a growing self-absorption. As you will see, they weren’t nearly pessimistic enough.
The Impulse Society is an eye-opening analysis of how society has radically changed as we retreat from tight-knit communities behind the closed doors of our own personal worlds. This book not only reveals the social, economic and political manifestations of a world based solely on self-interest, but also suggests what we need to do to pull our lives and communities back together again.
If we could step back a century, we would be struck by the separation of our economic and emotional lives.
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Try Blinkist to get the key ideas from 7,000+ bestselling nonfiction titles and podcasts. Listen or read in just 15 minutes.
Start your free trialBlink 3 of 8 - The 5 AM Club
by Robin Sharma