In Never Eat Alone, Keith Ferrazzi, a successful businessman and marketing expert, takes us through the secrets to successful networking. He focuses on building lasting relationships rather than merely exchanging business cards, which seems to be many people’s idea of networking today. He summarizes his findings in a system of tried and tested methods.
Keith Ferrazzi worked his way up from humble beginnings to the elite universities of Harvard and Yale, moving from there to become one of the most sought-after marketing experts in the United States. His network ranges from Washington, to the most powerful managers of America, to the top rungs of Hollywood. At the World Economic Forum in Davos, Ferrazzi was mentioned as one of the “Global Leaders of Tomorrow.”