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Difference

The One-Page Method for Reimagining Your Business and Reinventing Your Market

By Bernadette Jiwa
12-minute read
Difference: The One-Page Method for Reimagining Your Business and Reinventing Your Market by Bernadette Jiwa

In Difference (2014), author Bernadette Jiwa explains how you can stand out and stay competitive in today's riotous business world. To cut through the noise of advertising everywhere, you have to connect with people emotionally and offer them something more. This book shows you how!

  • Entrepreneurs
  • Anyone interested in business or marketing
  • Anyone who wants to keep up with today's rapidly changing business world

Bernadette Jiwa is an author and speaker who specializes in teaching businesses and entrepreneurs how to adapt marketing strategies for the modern age. Her book, The Fortune Cookie Principle, was a business bestseller on Amazon.

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