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Change by Design

How Design Thinking Transforms Organizations and Inspires Innovation

By Tim Brown
13-minute read
Audio available
Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation by Tim Brown

Change by Design (2009) presents a holistic, interdisciplinary approach to designing solutions to address any sort of innovation challenge. In following this step-by-step guide, you’ll be able to more creatively develop the stories and inspirations that will lead to tomorrow’s innovations.

  • Anyone whose job requires creativity and innovative thinking
  • Anyone interested in finding a better way to address problems in society
  • Business leaders who want to inspire creativity and innovative thinking

Tim Brown is the chief executive officer of IDEO, an international design and innovation consulting company. He has earned many design awards, applying his “design thinking” approach in his work for international companies, governments and other institutions.

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